Meghan Lynch is the president and CEO of Six-Point Creative, a brand strategy agency that specializes in helping family businesses double their market share while strengthening existing relationships. Her expertise lies at the intersection of business strategy and brand strategy. Meghan has worked in the fields of branding and marketing for the past 15 years, collaborating with global, national and regional brands in almost every industry, from fast-casual restaurant chains to industrial manufacturers.A strong believer and active participant in peer learning groups, Meghan applies similar principles to brand development, helping companies look outside their own industry and competitive landscape for innovative brand strategy models that will drive growth. Six-Point Creative is dedicated to helping high-potential companies become market leaders, and, through its innovative Solve for Y brand development program, specifically supports second-stage entrepreneurs and companies preparing to scale as they position themselves for next-stage growth.