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1:05

make things so much harder than it needs to

1:07

be and truly our job as crazy

1:10

as it sounds is to learn

1:12

how to feel good is to learn how to

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1:38

I don't think business makes me worthy, whether

1:40

my product sells or doesn't. So I think

1:42

it's changing people's lives. Whatever business it is.

1:45

That's what fills me up. That's what

1:47

gives me my worth. If I can

1:49

lead with true integrity, knowing that I

1:51

served my people the absolute

1:53

best, I could for where

1:56

I'm personally at and I sleep really, really

1:58

well at night. That's where

2:00

it comes. That's where the wordiness comes. You

2:03

don't find your words in money. You find

2:05

your words in serving people. Hey

2:30

guys, it's Kathy Heller. Welcome back to A Bunt It Ever

2:33

After. I hope you had a

2:35

beautiful weekend. I had about 18 of some

2:37

of my closest girlfriends fly in. They're all

2:39

speaking at the podcast summit that we're having

2:41

this week and it was just such

2:44

a gift. It's such an amazing

2:46

experience when you're in a room

2:48

of women who all support each

2:50

other. There's love. There's vulnerability. You

2:52

celebrate each other. It's just such

2:55

an unbelievable gift. It wasn't my birthday, but

2:57

it may as well have been my birthday

2:59

because that's how great it

3:01

felt. I'm just so

3:03

grateful to have them in my life.

3:07

What an incredible reason to start a podcast.

3:09

If it was just because of the people I've gotten

3:11

to meet, that alone

3:13

has been just the best reward.

3:16

Speaking of people who have gotten to meet, the

3:19

delightful Allison Prince is somebody who I met through the

3:21

podcast. She was not in town, but

3:23

she is on the podcast today and she's

3:26

such an awesome human being. She's

3:28

the founder of four multi-million dollar businesses.

3:30

She's an e-commerce coach, a podcast host

3:32

herself, and creator of the zero

3:35

to 100k system. Before all of that, she

3:37

was a public school teacher living on government

3:39

assistance. She'll tell you in this episode how

3:41

that all changed. It's one

3:43

of my favorite origin stories because it really goes to

3:45

show you that you don't need to be born into a

3:47

famous family or have wealth to become so

3:49

good at growing multiple businesses and

3:51

making a huge impact. You just need enthusiasm

3:53

and resourcefulness and a huge heart, which Allison

3:55

has in spades. You can go listen

3:58

to her podcast, How to Sell Online, where she she's

4:00

you had to start, launch, and grow your own online

4:02

business, overcome the excuses that get in the way, and

4:04

find financial freedom by making a difference in someone else's

4:06

life. Not only is she so

4:08

smart when it comes to business, but she's

4:11

so lovable, she's down to earth, she's

4:13

funny, she's really one of the

4:15

best cheerleaders. She's a gift, I'm so grateful that

4:17

she came back on the show, I love having

4:19

her as a friend, and if you didn't love

4:21

her already, I know that you'll really love her

4:23

at the end of this episode. So without further

4:26

ado, please welcome Alison Prince. So

4:28

Alison, let's talk a little bit about business.

4:30

First of all, I think

4:32

it's something that some people already know, because they

4:34

might follow you, or they've heard you say it on

4:36

my show a couple times. But I

4:39

think just to get the context, it's so

4:41

fun to hear the story of where you

4:43

are, and where you are now,

4:45

and sort of what that little first bridge was.

4:48

And then I think it would be really cool if

4:50

you and I had a conversation about what are some

4:52

of the first steps to take just to

4:54

make your first $10,000, right? Because

4:57

gosh, is that really the most,

4:59

I don't know, the row as part of the whole

5:02

journey, right? Because that requires showing up, and

5:04

putting something out there, and then a lot of

5:06

things can scale faster once we've done that. So

5:09

we can talk about that as well, but just

5:11

tell us a little bit about that journey that

5:13

started this whole story, because I think that people

5:15

will love it. So maybe you

5:18

will relate to this, but when

5:21

I went to school, my teachers, my parents,

5:23

all the people that loved me, said,

5:26

Alison, you need to go to college to

5:28

get a degree, so you will be financially

5:30

secure. And I was

5:32

like, okay, I'm gonna do that. And

5:35

so I worked at Olive Garden, 215

5:37

an hour as a waitress, served your

5:39

breadsticks and salad. That was a

5:41

really good breadsticks, Alison. I think that's how

5:43

I survived through college, is those breadsticks. But

5:47

I figured out making 215 an hour

5:50

to actually pay for college, which I think is pretty fascinating,

5:52

since it costs $30,000 to go to college. And

5:55

you just figure it out, right? I didn't have the answers, I

5:58

didn't know, but I knew that was my goal. goal.

6:01

And so I went to school, I became

6:03

a math and science teacher. And I got

6:05

my first job. I was so

6:07

excited. I was so excited

6:09

to get my first real paycheck,

6:12

because to 15 an hour to

6:14

a teacher, bit of

6:16

a difference, right? So they hand me my first

6:18

paycheck after an entire month of working, I look at

6:20

it. And I was like, is this for a week?

6:23

And they said, Oh, no, no, no, no. That's for a

6:26

month. And I was like, what?

6:30

Like I qualify for government assistance

6:32

at this point, like, this isn't

6:34

gonna work. This is not what

6:36

I was told that if I went to college and

6:39

graduated and worked hard, I would at least be

6:41

able to pay for like food and toilet paper. And they

6:43

said, No, sorry. And so that's the

6:46

I think the thing that like started in my

6:48

brain is, I got to figure it

6:50

out. I got to figure it out. So I went

6:52

to the library because I didn't have a cell phone. And

6:55

I started looking at books like magazines,

6:57

how do entrepreneurs pay for stuff like

6:59

food and cars? And how do people

7:01

do it? And everything led back to

7:03

entrepreneur entrepreneur. I'm a great I'm

7:05

gonna spell the word still to this

7:07

day I struggle with Bobby who decided

7:10

to spell entrepreneurs so dang hard, right?

7:13

And then I saw entrepreneur. And

7:15

I was like, Oh, okay, entrepreneur,

7:18

what is that? And then

7:20

I started thinking, okay, my family is young,

7:22

my husband's going to school, we're gonna have to move.

7:26

And I was drawn to ecommerce

7:29

selling stuff online, because

7:31

I didn't actually have to show up. I didn't

7:33

have to be in a brick and mortar store.

7:35

I didn't have to, you know, shut down and

7:37

then go to another place. And so

7:39

we did end up moving. And I was like, Okay,

7:42

I got to do some what can I do now?

7:44

Not what can I do in the future? And

7:46

how do I get funds? And how do I

7:48

get loans for my business? Like, what can I

7:50

do now? And I ended

7:53

up looking around my office and

7:55

I found leftover crafting

7:57

supplies. I put it up

7:59

online. And I made my first

8:01

two to three hundred dollars. I

8:03

felt like if I could

8:05

compare that to any feeling in the world, which

8:07

I've never won the lottery, but if I could

8:09

imagine, so the lottery felt like I'm

8:12

pretty sure it was in the same sphere.

8:15

Like it was so strong.

8:17

And I said, I just figured out how to make

8:19

money off garbage. I didn't have to ask my boss.

8:22

I didn't have to ask my principal. I didn't have

8:24

to ask anybody. I just

8:26

had to give myself permission to do it. And

8:28

so that was like the like

8:31

such a starting point for me, not waiting. What

8:33

can I do right now? What can

8:36

I do right now? And then day two and

8:38

day three, I didn't sell anything. I

8:40

almost quit. Like literally turn to my

8:42

husband. I said, babe, let's go

8:44

get ice cream cones for McDonald's.

8:46

Let's celebrate. But then I've got

8:49

to find a job because this is not going to

8:51

work. And I heard a voice from God. You

8:54

don't believe in God universe, whatever you believe in. The

8:56

higher power that's like calling you to live

8:58

this best abundant life. That

9:00

Kathy is so good at talking about.

9:03

It was so clear that voice came to me

9:05

and said, Allison, I just showed you it's possible.

9:08

How dare you quit?

9:11

And like even saying that now gives me the

9:13

chills because it was that

9:15

one choice where I could have just sat

9:17

and self pity. I didn't sell.

9:19

I sold one out of three day. I

9:21

didn't do it. Or I

9:23

said, you know what? You're right. This is a roller coaster

9:25

ride. Am I willing to sit in the front seat of

9:28

that roller coaster because I can't have one foot in one

9:30

foot out. Doesn't work like that.

9:32

I have to be all in. And

9:34

so I got up the next morning. We

9:36

ended up selling. I don't remember what it was

9:38

or the amount, but it was just

9:40

that confirmation that I was on the right path.

9:42

I love that so much. And there's so many

9:44

mic drops in there. And

9:47

so what wound up

9:49

happening with that? What wound up

9:51

happening? How much did you grow?

9:53

How much did the business grow? How much did

9:55

the opportunities in your life grow? What happened? This

9:58

is crazy. Like, I was. a

10:00

school teacher on government assistance who

10:02

sold trash. We grew that business

10:05

to almost $50

10:07

million in sales. Like

10:10

to comprehend that number, like that

10:12

little Allison of 15 years ago

10:15

who started the whole business

10:17

journey, right? That

10:20

number, I couldn't even imagine it was so

10:22

big. But I don't think I was

10:24

supposed to imagine it because it would have overwhelmed

10:26

me because at one point we had a 30,000

10:29

square foot facility. We had 50 employees that

10:31

would have shut me down. And so I

10:33

think God only gives me not even a

10:35

full step of a direction like

10:37

half steps. He's like, take this

10:39

half step, then you'll get the confidence to

10:42

complete the step. And so

10:44

yeah, there's a lot of entrepreneurs are like, I had this

10:46

big dream. And I'm like, I didn't only

10:48

have a half step at a time. Because that's crazy

10:50

to me. So we, we end up selling that business.

10:52

And then I started another business in between because I

10:54

thought I was a one hit one. I thought I

10:57

just got lucky, right? And then

10:59

I was like, Oh, there's patterns here. And

11:02

so I'm like, I wonder if this pattern will work with my daughter. So

11:04

I taught my daughters how to do it. They made six figures before

11:06

they set foot in the high school. Now the other college

11:08

paid for if they choose to go up

11:10

to them, right? And then I started

11:13

coaching people because people kept saying,

11:15

Allison, your daughter's did it. And I

11:17

showed my sister and I showed my friends. And I'm

11:19

like, Oh, my gosh, people are asking me what to

11:21

do. And then the doors open, and I found the

11:23

right people to lead me and help me to

11:25

know how to coach because I told you before I'm an

11:28

introvert. I was like, No, let me just sell my cupcake

11:30

liners. Let me just sell my stuff. I don't want to

11:32

be the face of my brand. And God, again, stepped in

11:34

was like, I need you to teach. I did not give

11:36

you this journey for you. I gave you this journey to

11:38

share. I'm going to put you with the right people,

11:40

Kathy being one of them. I'm going to put you

11:43

with the right people to give you that nudge to

11:45

move forward. But guess what? You're going to feel nervous

11:47

and you're going to sweat in all the wrong places.

11:49

And you're going to feel like all the feelings because

11:51

you're a human being and I need you to fill

11:54

them because if you went out and you're polished and

11:56

perfect and 100% confident, you can't relate

11:58

with the people who need you. at

12:00

this moment and that was

12:02

such a big aha for me so

12:04

I take all my insecurities all my

12:07

stuttering all of my like all

12:09

the things I'm like wait I'm here

12:11

I'm here and I'm so scared to death but I

12:13

made a commitment let's go let's

12:16

go and so I started and it's

12:18

just been such a wild ride oh

12:20

my gosh I love this so the

12:22

biggest question that people ask me is

12:26

which business should I start and I want you to

12:28

hear something that Allison said whether you heard it or

12:30

not I want to make sure that you heard it

12:33

which is she

12:35

wasn't sitting and thinking and

12:37

wondering and spending years going

12:40

what's my existential purpose what's

12:42

the business what means that

12:44

is such a buzzkill that is the

12:47

fastest way to lose momentum so

12:49

which business right should you start

12:51

a lot of times when I'm

12:53

talking to people that which business to start they'll say

12:55

well I could do photography or

12:58

I could do yoga teaching or I

13:00

could you know I don't know sell

13:02

these pancakes that I make this recipe

13:05

for these pancakes I mean there's so

13:07

many different business ideas the the answer

13:09

that sometimes is right there

13:11

that you don't always see is well

13:14

what's the thing right now that's the easiest

13:16

thing to sell right

13:18

what does somebody actually want right now so

13:21

instead of Allison like sitting and sitting and sitting it was

13:23

like well I have this thing let me just see

13:25

if I could sell it because so much

13:27

of what makes you love your business is how you

13:29

show up in your business right Sarah

13:31

Blakely is selling girdles did

13:34

she really sit there and go what is

13:36

my existential purpose it was like have

13:38

this thing other girlfriends of mine are now asking

13:40

me for it I think I can sell it

13:43

let's go and then how she sold it and

13:45

the story of spanks and who she's become and

13:47

what she actually is in the world has nothing

13:50

to do with underwear nothing right

13:52

it's so much more it's the whole story

13:54

that she's telling about women

13:56

and empowerment and it just happens

13:59

to sell underwear.

14:02

If business is not just a hobby but it's

14:04

a business, you can have

14:06

fun doing anything. You

14:08

really can. So the first question is like making

14:11

a list of some of the things, right? And

14:14

then which one is the easiest thing to

14:16

sell? Now Allison, you talked about patterns.

14:19

You were like, what are the patterns here? So what

14:21

are some of the patterns that you saw in

14:24

what makes a business actually get attention?

14:26

Because there's tons of stuff online. There's

14:29

tons of stuff on eBay. There's tons

14:31

of stuff on Etsy. But your stuff

14:33

was being noticed. What are

14:35

some of those things? Because we can

14:37

apply that to any business. For sure.

14:39

Because guess what? I have currently three

14:41

businesses. I do e-comm still. I coach

14:45

and then I do affiliates. We have

14:47

a blog and it is amazing. And

14:49

what I'm about to share

14:51

with you works with every single

14:54

business. And so like

14:56

that's what's so cool about building

14:59

your own business is you just

15:01

find these patterns and

15:03

you can apply them. If you want to do brick and mortar, go for

15:05

it. It'll still work the same way. Okay

15:07

so the very first thing, actually I have three that I want to

15:09

share with you. Number one

15:12

is you need to stop thinking. I know.

15:15

I was a school teacher. What kind

15:17

of school teacher tells you to stop thinking?

15:20

Me. Because a lot

15:22

of you are like me and we tend to

15:24

overthink. Right? So I remember I really wanted

15:26

to start working out. Because

15:29

I want, you know the little V that

15:31

people get in their arms? I really wanted

15:33

that V. And I'm like I'm the

15:35

only one that can do my own pushup, Alison. Let's go.

15:37

So I made the decision that I was going to work

15:39

out. And which by the way I'm

15:41

coming up to my two-year anniversary of working out

15:43

almost five, six days a week. Like I've never

15:46

done this my whole entire life. But I made

15:48

the decision. And so when the

15:50

alarm clock goes off for me to work out,

15:52

I don't sit in bed and have a discussion

15:54

with myself and talk me out of it. Oh

15:56

it's too cold. It's too early. You didn't go

15:58

to bed last night. You really should. just stay in bed.

16:00

No, I made the decision. So when that

16:03

alarm clock goes off, I'm like, great, I'm

16:06

going. I don't talk

16:08

myself out of it. And when those

16:10

thoughts start coming in, I literally imagine

16:12

a foot standing on those thoughts, stepping

16:15

on it, and kicking them out. So I'm

16:17

going to ask you, do you

16:19

want to get your first 100 customers, make

16:21

your first $10,000 if

16:24

you do like write it and this is you

16:26

making that decision. And then no more thoughts pass

16:28

it. Stop overthinking it. Like

16:30

make the decision like I made with

16:33

working out with selling

16:35

products online, you've got to

16:37

make that commitment. And then when all those

16:39

thoughts come in, oh, my husband said something

16:42

that makes me double think my friend said,

16:45

doubted my idea, like, no, you've

16:47

already made the decision. Just stop

16:49

thinking about it. Okay, then the

16:51

second thing is, instead of you

16:54

going out there and like, I'm so

16:56

scared, but if someone tells me no, what if someone

16:58

doesn't want my product? What if someone this what if

17:00

someone that instead of you going

17:02

for the yeses, look for the nose

17:05

and make it no challenge. And

17:07

I'll and this makes sense a little bit

17:09

more when I talk about how to actually

17:12

get those first customers. But instead of looking

17:14

for yeses, you're trying to look

17:16

for the nose. The reason why is because

17:19

you're not going to feel let down when a

17:21

no comes in, you're like, yes, I got that.

17:23

No, yes, I got that. No. And

17:25

then when those yeses come in, because they will,

17:28

it's like shooting a basket, but the basketball hoop,

17:30

some are bound to go in, because that's

17:32

just the rules, like the more you shoot,

17:35

the more that goes in. And so if you stand

17:37

up there and say, Okay, I'm going to go out, I'm

17:39

going to get 30 nodes this week, 30 nodes

17:41

this week, and you just put that out

17:43

into the world. And again, I'll be more

17:45

specific in just a second. You're

17:48

not pulling in all the emotion.

17:50

What if they don't like me? What if

17:53

they don't like how my eyebrows are drawn on?

17:55

What if I mean, our brains make up the

17:57

craziest things when it has nothing to do about

17:59

us because business is all about our customer, right?

18:02

And so if you set a no goal, it's

18:04

going to get you out there and you're bound

18:06

to get yeses. Like it's just

18:09

the law. It's just what happens. You're

18:11

bound to get yeses. Okay, then this

18:13

third thing Kathy Pack saw this over

18:15

and over and over and over again,

18:18

relationships. Okay, this is

18:20

so key. All right, this is

18:23

going to help you if you are just

18:25

starting an Instagram account, you're starting a

18:27

podcast, whatever you're starting. Yes, you can

18:29

start at zero and then start posting

18:32

and it just feels like this slow

18:35

grind. Right? Like on,

18:37

come on, I got to get someone to like me besides my

18:39

mom. I got to get

18:41

someone to like me besides my best

18:44

friend. Okay, you're looking through relationships of

18:47

people and the reason why, okay, so let's,

18:49

let's go for this example right here. Let's

18:52

say you're selling earrings. I don't know, you

18:54

have a pair of rings you absolutely love.

18:56

Okay, and you happen to have a relationship

18:58

with a guy you I don't know if

19:00

you know her. Taylor

19:02

Swift, you guys know who she

19:04

is. She's, she's really, she's an

19:06

excellent singer. Some people refer to themselves

19:09

as Swifties. I actually refer

19:11

to myself as a biz tea because

19:13

I love watching her business. The way she

19:15

does business, you guys like that's my crush.

19:17

Okay, so this guy named Taylor Swift, I'm

19:20

listening friends with her. I was sitting

19:22

in the booth with her last night. You

19:24

guys all thought that was Blake Lively. No,

19:26

I just had a wig on. Okay, and

19:28

I said, Hey, Taylor, can you wear these

19:31

earrings for me? She's like, Absolutely. Okay, so

19:33

she's out there hugging, what's the

19:35

guy's name? Thank you, Travis. Yeah,

19:37

you see how I'm busy? Okay, she goes like

19:39

this. All the earrings are

19:42

dangling and everybody's like, what are the

19:44

earrings are Taylor's referring. So they go over and

19:46

they find them and they sell out of the

19:48

shop. Like the earrings just

19:50

fly. Why? Because I went to

19:52

what's called an influencer, someone that

19:55

has influence over people.

19:58

And she does she has a small group. group, small

20:01

group of people that she influenced

20:03

was right. Okay, so now reality

20:06

hits. That wasn't me

20:08

in the box. Okay, you don't

20:10

have legs like, like, like, like,

20:12

holy cow, she is an amazing

20:14

woman, right? I'm just Allison, who's

20:16

awkward. Who's a school teacher.

20:19

I don't know any famous people like Kathy

20:21

Heller. I know Kathy Heller. Okay, so she's

20:23

my famous friend. But in

20:25

all reality, like if I look around to

20:27

my relationships, who are

20:30

my Taylor Swift in my world,

20:32

my Taylor Swift don't have to have millions

20:35

and millions of followers. In

20:37

fact, my very first Taylor

20:39

Swift had 15,000 followers on

20:42

Facebook. That's not considered

20:44

that many. And she went

20:46

out and she launched and I got my first

20:48

100 customers, I mean, my

20:50

first whatever it was, $200, $300,

20:53

right? And then I

20:55

got to market to those people

20:57

again and again and again. And then I

20:59

went out and I found another influencer, $10,000,

21:02

another one

21:04

with 20,000 followers. And

21:06

I did it again and again and again.

21:08

And that was the pattern it was for

21:10

me to get my product in

21:13

front of people who already had

21:15

an audience. I'm cheating the system. I

21:17

don't want to drive the Chevy Chevette

21:19

that I had. Oh my gosh, Kathy

21:22

knows it. Tin can on wheels. Like

21:25

I want to get in the Porsche when business building,

21:28

right? I want to go faster.

21:30

So if I can get into my product in

21:32

front of people who already have

21:34

an audience, that's the Porsche. And

21:37

so that's what I've done with all my businesses over

21:39

the years. I even had a student named Anne Marie.

21:41

She was during 2020. She's about to she's

21:45

selling skateboards. And I

21:47

taught her how to do the work with

21:49

influencers. She didn't know Taylor Swift. So

21:51

she went to her friends who had 200 to 300 followers,

21:54

a closed account. Her friend posted

21:56

it. She made enough money

21:58

to not have to go under.

22:01

Two to three hundred followers. So

22:03

you don't have to go out and

22:05

find these huge mongo famous people. Like

22:08

we literally have this tool. We go

22:10

to the hashtag search bar on Instagram

22:12

and it just like this is

22:14

all of the answers and we reach out to those people

22:16

and guess what? Some people are going to say no. Some

22:19

people are going to ignore but you're going to

22:21

find people that say yes. And so going

22:23

back to the no challenge, give

22:26

yourself a challenge. Someone about there and find 30 no's.

22:29

You go out there and reach out to these influencers. Right?

22:32

You're bound to get some yes's in there. They

22:35

talk about your products and you're

22:37

in the Porsche of business building. It

22:39

doesn't have to be these complicated,

22:42

all this complicated stuff. It is

22:44

truly about building that relationship with people.

22:46

100% I have people that

22:48

message me or in my

22:51

groups like I heard John Cathy Heller's podcast. That

22:54

was so cool. White Cathy is talking about

22:56

me. Cathy has this like massive audience.

22:58

She helped get me out and then I'll

23:01

do the same with her. I bring her

23:03

on my podcast and then she's like people

23:05

are like I've never heard of Cathy. I

23:07

love Cathy Heller. Right? You build relationships and

23:09

you share and that's honestly

23:11

how I got my first customers and my

23:14

e-com businesses. How I got coaching and how

23:16

my daughters made their first six figures is

23:19

building relationships. That's

23:22

what business is all about. It's relationships.

23:25

It is all relationships and it's

23:28

awesome to hear you talk about that and

23:30

I love it because that's

23:32

another great idea. There's an

23:34

infinite amount of ideas that

23:37

we can all use that

23:39

would work to help us to start a business and

23:42

that's a great one. I sit

23:45

here and love it because I always

23:47

learn something new. I haven't done exactly

23:49

that where it's like somebody asking people

23:52

to post about my stuff. I want

23:54

to dive in deeper. What

23:58

I have done which the other six

24:00

ways that you just talked about that is starting

24:03

a podcast, right, and then going on other

24:05

people's podcasts, even if I went on someone's

24:07

podcast who had 2500 followers, and

24:10

someone's like, Oh, you have more, you

24:12

know, you have 50 million downloads of your podcast,

24:15

why would you go on somebody's podcast who has

24:17

180 downloads on their podcast and 1000

24:20

followers on Instagram, it's like, oh, because an

24:22

audience is an audience, right? And

24:24

an engaged audience is awesome. You know, it used

24:26

to be that people would go on book tours.

24:29

Now they do like podcast tours, but if they

24:31

would go on a book tour, they go to

24:33

Milwaukee, they go to Chicago, they go to Seattle,

24:36

and if they did really well, they have like

24:38

60 people at Barnes and Noble,

24:40

you guys, you can get in front of

24:42

60 people. Like you know, many

24:44

people are micro influencers, there's

24:46

your book tour. So that's part of what

24:49

Allison is saying. And I for sure, understand,

24:53

my business has grown because of relationships.

24:55

This is about people, right? And

24:58

Amy Porterfield used to say, who's a mutual friend

25:00

of ours, that the beginning of

25:02

your business is actually so much easier

25:04

in this regard, because you could connect

25:06

and correspond with people and actually reply

25:08

to everybody and build those relationships. And

25:10

so many of you have heard me

25:12

talk about like, instead of trying to

25:14

have a million followers in the world,

25:16

100,000, you really need like 1000 core

25:18

super fans, like

25:22

1000 people in the world. So it's all

25:24

about building relationships. What else do you

25:26

want to tell us though, when you reached out to that girl

25:28

who had 15,000 followers on Facebook, tell

25:31

us more about that. Like, what would you

25:33

tell us that we should be thinking about?

25:35

What's the ask? What's the ask?

25:37

And what's the offer when you're reaching out to

25:40

somebody who has an audience? Okay, so first

25:42

off, I want to just make a

25:44

point what Kathy said, just really, like

25:46

solidify that smaller followers

25:48

have, like someone with

25:50

a smaller following can have amazing

25:53

engagement. We've worked with

25:55

influencers that have huge followings.

25:59

Our smaller ones convert way

26:01

more. So I'm talking about

26:04

nano and micro influencers. Nano is

26:06

someone under 10,000 and micro

26:09

is under 100 but at

26:11

this point of my career I like

26:13

people under 20-30,000. I

26:16

don't go for people with huge followings anymore.

26:19

And it's really cool because you get to

26:21

develop relationships when they're little, right?

26:23

Because you're just starting, they're just

26:26

starting, they want the experience and

26:28

then you guys can grow together. So when

26:31

they have a million followers and you have

26:33

the inventory or the product selection to be

26:35

able to support that, you

26:37

guys have just grown together. And

26:39

so if you're just starting, you go after

26:41

these big people, number one, if you had

26:44

a whole bunch of orders, that could crush

26:46

you even faster than not even selling anything.

26:49

And so you want to do it in a

26:51

way, you've just got to

26:53

build that solid foundation, okay? So just

26:56

build it. And then what I do

26:58

with a lot of these influencers, I love them so

27:00

much. If you don't like, sometimes influencer

27:02

has a bad, I don't

27:05

know, like an influencer. It used to

27:07

be blogger

27:09

and now it's influencer, now it's switching

27:11

to creator. Sometimes people think influencers are

27:13

like snobby people. No, influencers

27:15

are more than just people on Instagram. You can

27:17

find them on Facebook groups, you can find them

27:20

in swap emails, you can actually find other business

27:22

owners, you guys are gonna like

27:24

talk to each other, get to know each other,

27:26

you guys can be each other's influencers. It's

27:29

anybody that has somebody that

27:31

follows them. And so what

27:33

I did is I reached out to this

27:35

gal, her blog was named Crap I've Made.

27:38

She was a crafter because I was selling

27:40

crafting supplies. Okay, that's, that's another thing too,

27:42

like make sure that you're asking the right

27:45

people. Kathy talks about

27:47

this a lot. If you're selling

27:49

wedding invitations, don't go talk to

27:51

someone that sells fishing supplies. It

27:54

doesn't work like that. You want

27:56

to be able to line up

27:58

your niches and your compliments. each

28:00

other, but you're not competing.

28:03

Okay, so if someone was selling

28:05

wedding invitations, don't go ask someone

28:07

else who's selling wedding invitations. Maybe

28:09

it's wedding flowers. Complementary,

28:12

okay, not competing. And then I

28:14

went to her and I said, hey, I've got

28:16

this really cool product that I think your audience

28:18

would love. I'll give you a

28:20

cut of the sales. Let me know if you're in. And

28:23

she replied back. She's like, excuse me,

28:25

you're gonna give me money for talking about

28:27

a product that I love to talk about. And I

28:30

was like, yeah. And so we worked

28:32

it out too. There's a whole bunch of different ways

28:34

that you can price it. I think with her was

28:37

10%. I'm pretty sure it was 10%. I've

28:39

also done like $2 per sell or some

28:43

type of percentage. And you're literally

28:45

trying to make a three-way win.

28:48

Win because you make sells. The

28:50

influencer, guys, Facebook

28:53

doesn't pay him. Instagram doesn't pay him. The

28:56

only way influencers make money is

28:58

with businesses. So they're literally looking

29:00

for business owners to work

29:02

with. Okay, so you give them a

29:04

percentage of the money. So they actually get paid for

29:06

all this work that they've done for building

29:09

their influence. And then the customer

29:12

wins because they're getting a great product. So you

29:14

create this three-way win like a triangle. Because

29:16

you want to make it a three-way win. And

29:19

it feels so good to write a check

29:21

to the influencer for money versus

29:23

Mark Zuckerberg. He's got plenty

29:26

of money. Right? And I'm not

29:28

saying Facebook ads are bad. I'm just saying

29:30

I would much rather write a

29:32

check to an influencer who's been working

29:34

for years and years and years has

29:36

this amazing trusted audience that's willing to

29:38

share my product. So that's just like

29:40

a high view of how I

29:42

approach it. But it is truly like

29:45

I want everybody to win in this

29:47

situation. Yeah, I want to just mention

29:49

along these lines. So Jasmine Starr, another

29:51

friend of ours, she was initially

29:54

a photographer. She used to photograph weddings.

29:57

And so what did she do that's very similar to

29:59

what you're saying? She would

30:01

drive to a different floral shop every

30:04

day and say, hey,

30:06

I know you do flowers for weddings.

30:09

I'm a photographer. Can I take

30:11

photos for your shop? Can I

30:13

give something to you so that you get a

30:15

sense of what I do? Can I be helpful

30:17

at all? Can I do a pop-up in your

30:20

shop and do photos for people

30:22

for something just to get

30:24

her name in front of someone who

30:26

already has an audience who might be

30:28

also her audience? And so

30:31

these are the kinds of things that we think

30:33

about is where are the fish? Where's the fishing

30:35

hole? They've already gathered

30:37

somewhere together, right? And

30:39

we can just go and show up at

30:41

that fishing hole. So I want

30:44

you to tell them about the llamas because... That's

30:47

a good question. ...if they get

30:49

a very foundational piece of

30:51

business across the board, whether

30:53

you're selling a service or

30:56

selling a product, you're telling a story.

30:59

And I think that the story that

31:01

you tell really communicates what's essential and

31:03

how we put out there a little bit about the story

31:06

that we're telling for our business. I

31:08

love that you remember this story. We actually made

31:10

shirts that said, find your

31:13

llama. Oh, man. And we

31:15

sold a whole bunch of them too because I got my community

31:17

involved with it. But what it was was we were living in

31:19

Utah at the time and I was driving to Idaho. And

31:22

on the side of the road, about a third of the way up, there's

31:24

a gas station and they have llamas. And we

31:26

don't need gas. We don't need snacks. We

31:29

don't need anything. But every single time my kids would

31:31

be like, let's go feed the llamas. Let's go feed

31:33

the llamas. We'd pull off

31:35

the freeway and go

31:37

feed these dang stinky llamas. Every

31:40

single time. And my husband

31:42

would be like, oh, let's just top off the gas.

31:44

And then the kids were like, we have a

31:46

snack. I'm like, yeah, that sounds good. Right? So

31:48

we ended up spending like, I don't know, $65,

31:50

$85. Every time we

31:53

went to this gas station, we really didn't need it. But

31:55

we just got it. Okay. And then we get

31:57

back on the road and drive up into Idaho.

32:00

And I was thinking about that and I was like,

32:03

that's like business owners. What

32:06

are you doing on the freeway of social media?

32:08

People are on that freeway of social, scroll,

32:10

scroll, scroll, scroll, scroll. What is

32:12

your llama? How are you getting people off the

32:15

freeway of social media to go

32:17

feed your llama? What is the

32:19

thing that's pulling them off and getting them

32:21

into your store? If you're offering a 2%

32:23

off coupon, that's not going to work.

32:26

But if you're like, hey, I got this

32:28

shirt. And guess what? It's a, let's

32:31

go Valentine's because that's coming up, right?

32:33

A Valentine's shirt. And guess what? It

32:35

comes with a free banner. And it

32:37

also comes with my favorite book that

32:39

you can get through when they're in

32:41

the public domain, some of the

32:43

old school books. You can give them a book

32:46

for them to read. And now you can do AI

32:48

and so it can be a recording. And then you're

32:50

like, you know what? I'm also going to do text.

32:53

You can send your spouse, right,

32:55

to make it fun. So they're not just getting

32:57

a t-shirt. They're getting this whole package that

33:00

not only sets you apart from all the

33:02

other t-shirt companies, but they're

33:04

like, oh, this feels so good. I

33:07

don't have to worry about decorating my house because it's coming with

33:09

a banner. I already know what I'm going to do. I'm going

33:11

to send my husband all these love texts all day long. And

33:13

then at night, we're going to sit in front of the fireplace

33:15

and we're going to read this book together. And

33:17

we're matching shirts or whatever it is, right?

33:19

Like you're pulling them off. Like what is

33:22

the thing that gets them so excited about

33:24

that no one else offers? And

33:26

we live full of age

33:28

right now. I mean, we've

33:31

got Canva where we can create stuff.

33:33

We've got Creative Commons licenses. We've

33:35

got the Gutenberg. Kathy, what's that called? Gutenberg

33:38

something? We're all the old books going to

33:40

the public domain for you to be able

33:42

to use for free. We're

33:44

not going to pay for that stuff. It's so cool.

33:48

And you can just download it and use any of

33:50

that. But anyway, so we just live in the best

33:53

day and age to create something that

33:55

people want so

33:57

bad. And it really sets you apart from. everybody

34:00

else. And so this is

34:02

like really step one is what

34:04

is the first thing,

34:09

first little bite that you can

34:11

think about that you can give away. Every

34:15

single business that you've ever heard of starts

34:17

by somebody being like, hey do you

34:20

want to try this? Oh you tried

34:22

it. Well here now you could see how you like

34:24

it and then they're gonna say to you, I actually

34:27

want more of this thing that I just

34:29

tried. Right? When you go to Costco you

34:31

can ask them, you can look at the

34:33

data, what sells the most at Costco? Well

34:35

it depends on who has the demonstration

34:38

table. The Vitamix

34:40

guy is there, they're selling Vitamix's

34:42

all day long. Well what do you mean

34:44

the same Vitamix was on the shelf last

34:46

week? Yeah but people actually need an experience.

34:49

We as human beings need the deposit,

34:51

we need the relationship, we have to

34:54

have it. Do not leave it up

34:56

to people that they're

34:58

gonna go out of their way to go figure

35:00

out what you're doing. That's

35:02

why I say if

35:04

you text three people and you just start to

35:06

talk to people, hey I'm offering

35:09

an hour of my organizing services, I've only

35:11

got spots for three of you. Do you

35:13

want it? You're gonna fill those

35:15

spots and then each of

35:17

those three people is gonna say, how much would it

35:19

cost for you to help me do my whole house? And

35:22

you're gonna be like, Cass, I just made 10

35:24

grand because those three people turned into

35:26

clients and now they told four people and

35:28

I'm booked. And then you're gonna learn how

35:30

to scale a business by hiring your first person who's

35:32

gonna do the work and now you're getting paid while

35:34

you're not even there. It's about

35:37

thinking smart. So I want you to start to think

35:39

about what is one little

35:41

thing that you can give away and the

35:44

most important thing is to remember you can't

35:46

steer from a parked car so you need

35:48

to just be testing stuff. Which means don't

35:50

overthink it. Like let's go, what can you

35:52

try? What can you, what would feel fun?

35:54

What is already low-hanging fruit?

35:57

And I would even maybe test three

36:00

different things and see which one felt

36:02

the most fun because you might do one and realize,

36:04

oh, I don't want to be in this business. I don't enjoy this at

36:06

all. But it is really fun when

36:09

you play with this and it feels like

36:11

something that you actually love doing. Allison,

36:13

we talked about, you know,

36:15

what would it feel like to make your

36:17

first hundred thousand dollars, right? Let's just even

36:19

talk about your first ten thousand dollars. Like

36:21

what are some of the things when you're

36:24

coaching people that you realize are helpful when

36:26

we're thinking about making the first ten sales?

36:29

I love that you're bringing this up

36:31

because I believe the first sell is

36:34

the hardest to make, not because of

36:36

the technology or all the things. It's

36:38

because of the thoughts that

36:40

keep coming into our head, that keep trying to talk

36:42

us out of it. Our brain is

36:45

meant to conserve energy and keep

36:47

us safe, right? And they've

36:49

done studies before where it shows that

36:52

a chess player and someone that runs a

36:54

marathon burn about the same amount of calories.

36:57

So if you're like, okay, I'm going to

36:59

go put this product down to the world,

37:01

you're like, no, you're not. Seriously?

37:03

No, you're not. Remember the

37:05

time in 11th grade where so and so

37:08

made fun of you because you were doing

37:11

X, Y and Z? Like it

37:13

just makes up the dumbest responses

37:15

ever because it wants to keep you

37:17

safe. It wants to keep it just go

37:19

watch Netflix. You don't even have to hit

37:21

the next button. It just shows you the

37:23

whole season. And you've sat there for six

37:25

hours because you don't have to think you

37:27

have to burn any energy, right? That's the

37:29

brain's job. And so what you

37:31

need to do is you need to attend

37:33

these classes that Kathy is giving

37:36

you and Kathy, you do

37:38

the smaller coaching, right? Like

37:40

you have to be surrounded with people

37:43

because you're literally the way you think

37:45

it's like these like from point

37:47

A to point B. Uh-uh, you got to go over

37:50

here to point F and you've never

37:52

thought that before. And it's going to be

37:54

so hard to get there unless

37:56

you've got a community that surrounds you because

37:58

it's so much easier. you're just about to point

38:01

B, like it's just right there. I've done it

38:03

all the time. Yeah, for you to start a

38:05

business and have a successful business, you literally

38:07

cannot be the same person that you are

38:09

today that you're going to be. You've

38:11

got to start with those new neural pathways

38:14

and it's rethinking over and over and over again. It's

38:17

not just one time saying, okay, that sounds good. I

38:19

made a commitment of selling $10,000. No,

38:23

because your brain's gonna talk you out of it

38:25

tomorrow. You've got to keep doing it over and

38:27

over and over again and surround yourself with

38:30

people in this community. With Kathy Heller, I

38:32

hope you guys listen to her like

38:34

when you're cooking dinner, when you're taking a

38:37

shower, when you're driving cars. Like

38:39

you need to have that woman in

38:41

your head nonstop to help you to

38:43

when you get to that next

38:45

step, you're like, okay,

38:47

I know what to do. I know it's gonna

38:49

be scary. I know I'm gonna be sweating in

38:51

all the wrong places, but that's the process of

38:54

it. And so my biggest thing is people just

38:56

don't get started because they talk themselves out

38:58

of it. They make it way too complicated.

39:01

I sold trash for crying out

39:03

loud. Trash. I

39:06

sold cupcake liners and one day we did $17,000 in

39:09

cupcake liners. My grandpa comes over and he's like, what are

39:11

you selling today, Allison? And I'm like, cupcake liners. He's like,

39:13

oh, this stuff you can get at the grocery store and

39:15

stuff you can get at 7-Eleven. Who

39:18

do you think you are selling cupcake liners? And

39:21

I was like, oh, I didn't know.

39:23

I just thought I would sell them, grandpa. And

39:26

I can tell you, like I didn't go out to

39:28

say buy my cupcake liners. I solved people's problem. Kathy

39:30

teaches you how to do, but your brain, you

39:34

gotta get it under control. And the

39:36

only way you can do it is if you're around people

39:39

who have similar goals, who want to do it,

39:41

you're gonna find the negative nallies, just pause,

39:45

and go be around people who help

39:47

you think differently, who help you

39:49

believe I don't have to think that thought anymore.

39:52

I don't have to. My grandpa's telling me

39:54

I couldn't sell cupcake liners. And then I opened up

39:56

the screen. And I hit refresh and my

39:58

grandpa, I just sold 17,000 cupcake liners. And he's like, are

40:00

you stealing from people? And everyone's like,

40:03

no. And you're stealing your pajamas.

40:05

They're like, listen, it's 5 o'clock in the

40:07

afternoon. You have bed head. What

40:09

are you doing? He didn't understand online at

40:12

all. The

40:14

man that walked around and repaired people's car

40:16

but had a knock on doors, the technology

40:18

that we have today is so

40:20

slick, so easy. Somebody's like, well, where do you

40:22

sell? eBay or Shopify. It doesn't matter. You can

40:24

sell anywhere. If you

40:27

have those new neural pathways, then

40:29

it's possible. But if your brain keeps telling

40:31

you to stop, you're not going to be able

40:33

to sell anything. So I think that's the biggest thing. Pay

40:36

attention to those thoughts. Write them down

40:38

and allow yourself to start thinking different thoughts.

40:40

A couple of things I want to say

40:42

about what you were saying, getting

40:45

started and how our mind talks us out

40:47

of it. I see a

40:49

lot of you really resonating with this. And

40:51

I want to just remind you, from

40:54

the part of you that's scared, it's

40:56

almost impossible. And the reason why

40:59

I ask you to do those 90-second meditations,

41:01

because 90 seconds will change your whole

41:03

life, because from the part of you

41:05

that's connected to the

41:08

higher love, to God, to the divine,

41:10

to the universe, to your

41:12

strength, you can move. And

41:14

so you have to get out of this part of

41:17

you that is going to just stand there like a

41:19

gatekeeper, like she said, to keep you safe, because

41:21

it's got this old wiring. And Amy

41:23

Porterfield, who I mentioned before, said something. She

41:25

teaches this in her classes, one of her

41:28

big mindset things. I think it's really, really

41:30

helpful to remember. The people that you

41:33

are unconscious about, but

41:35

it's there. There's this unconscious fear of

41:37

somebody saying something rude, or how will it

41:39

look, or what if you ask this person and they're

41:41

like, who is she to offer? All

41:44

that rejection that you're so afraid of, even the thought

41:46

of rejection that you don't get started, that's usually what

41:48

it is. I just want you to remember this. The

41:50

people who have achieved

41:53

real, true fulfillment and success, and

41:55

the people who have what

41:57

to give to the world, they would never.

42:00

be rude. Those are not the people who

42:02

would ever leave a nasty

42:04

comment on your social media account or say

42:06

something back to you. Like the

42:08

people who have an actual generous

42:12

enjoyable success in their

42:14

life, fulfilled people, they

42:16

would be so proud of you. The

42:18

only people that will be nasty are

42:20

people who are unhappy and

42:23

so when it comes down to it I see

42:25

thousands and thousands of people a year the

42:27

most amazing women with big hearts, so

42:29

much talent, so not just

42:31

ready, over ready, who

42:34

keep themselves living

42:36

their life, putting their

42:38

shoulders back and getting paid to do what

42:40

they love because of the people who are

42:42

unhappy in the world and how their projection

42:44

will show up in your life. What

42:47

a waste of your time. Those people

42:49

are projecting on you their own insecurities.

42:53

Wow, we've given them really big seat at

42:55

the table. That has to stop. For those

42:57

of you who want to be in

43:00

the coaching space, in the wellness

43:03

space, what would be the thing

43:05

that you would give away? Right? Because

43:07

we talked about this, Allison comes from the

43:09

world of products and things, so she gave

43:11

examples like earrings, right? But in

43:13

the business of wellness

43:15

or coaching, which a lot of you are in

43:17

that business, what would be the experience that you

43:19

could invite people to? A free

43:22

breathwork session, a sample session, human

43:25

design readings, conversation, 20-minute

43:27

call. Yeah, so remember this,

43:30

the more offers you make,

43:32

the more money you'll make, period, end of

43:34

story. I would say almost 99.9% of the time when

43:36

I'm coaching someone

43:38

and they're telling me they're not making the money

43:40

they want, I get to the point in the

43:43

conversation where I ask them what offer they currently

43:45

have out there and the answer is zero.

43:47

There is no offer. There's nowhere in the

43:49

world for anyone to pay them

43:51

right now. Interesting, right? Really interesting. So

43:53

what stops you from making the offer?

43:56

The two lies we talked about early

43:58

in the free workshop. that I did that led to

44:01

this class. The big one is, well, I'm not

44:03

enough. Who am I to offer this? So

44:05

when we show up and we

44:08

understand that the most impressive thing

44:10

is love

44:12

and presence, loving

44:15

someone into life, and remember that

44:17

it could be true that

44:19

for a certain person, you might not

44:21

be the person that they need. Because

44:23

if you're five or six or

44:25

seven and you're learning piano, you probably

44:28

shouldn't learn from a concert pianist because

44:31

that's the wrong teacher for you. Do

44:33

you know how many people need

44:36

exactly you where you are? You

44:38

know, there are times where over the course of

44:40

the seven years of me being in the space

44:42

of podcasting and being an author and coaching, there

44:45

are people that I'm speaking

44:47

at a level where there's so

44:50

much sophistication where you needed to already learn six

44:52

or seven other things that like I'm the wrong

44:54

coach for them at this point. That's interesting, right?

44:58

What Allison said before that God doesn't just give

45:00

her like the next step, it's like a half step,

45:02

it's like a quarter of a step. Like that is

45:04

how we actually get progress. And so

45:06

for all the people that you cancel yourself, like I'm

45:08

not a good enough businessman, it's like you are actually

45:11

the right teacher. Not

45:13

only that, but when you're at that point in

45:15

your business, like there was a time way back

45:17

when, not even that long ago, like in 2000, I

45:20

was working with people one-on-one. Do

45:22

you think that my business can afford me to do that

45:24

now? Of course it can, because I

45:27

have so much demand that that would actually

45:30

be bad for me to be like, okay,

45:32

all you humans that keep coming through the

45:34

podcast, I'm only gonna talk to eight people

45:36

a week. Like that's not my assignment right

45:38

now. My assignment is to do things like

45:40

this as much as I can, right, because

45:43

that's where I'm at. But

45:45

I wasn't always there. So isn't it beneficial

45:47

to raise your hand and say, I love

45:50

where I'm at. I'm

45:52

so happy that I'm here. I'm

45:54

so happy that today, at least for today,

45:56

I'm not Mel Robbins because I am available

45:58

to do this one-on-one session. She's not,

46:00

she's not available. You can't do

46:02

it. But you could sit with

46:04

someone and be there holding

46:07

them as they have that breakthrough.

46:09

That's amazing. It's incredible. So

46:12

the last question I was going to ask you, from

46:15

a standpoint of your sense

46:17

of self and worthiness, what do you want to

46:19

leave us with that you feel

46:21

like is tea that has

46:25

allowed you to receive the success?

46:27

Or you said worthiness? Yeah,

46:30

I don't, and maybe that's not the direction.

46:32

I don't think business makes me worthy, whether

46:34

my product sells or doesn't. So I think

46:36

it's me changing people's lives, whether

46:39

it is cups. good

48:00

reset because it's about the worthiness comes

48:02

from it's not in the arbitrary

48:05

what is success it's like did you

48:08

feel like you made an impact or a

48:10

contribution and that is always available for us

48:12

every day all of us can be making

48:14

that contribution thank you for being here tell

48:16

everybody where they can find you so

48:19

Alison J Prince but here's a bill I

48:21

don't post on Instagram I don't post a

48:23

lot because I decided not I didn't

48:26

want to be an influencer and live my life on

48:28

social media so I set this business

48:30

up differently yes you'll hear me post here

48:32

and there but I wanted it to be more

48:34

driven on the podcast I was

48:37

inspired from Kathy and some other people

48:39

I wanted it based on like people

48:41

telling other people about it I I

48:44

didn't want to get addicted to social

48:46

because I I've been there I didn't

48:48

want dopamine rush from getting huge comments

48:51

or likes I want to dopamine rushes

48:53

sitting across the table from my kids

48:55

and hearing about their day or running a 5k

48:57

with them so I'm very cautious on social media

49:00

but you can find me over there I got

49:02

a podcast called how to sell online but I

49:04

do check my Instagram probably about once a week

49:07

why because I can this is what's so cool

49:09

if you don't want to be the face of

49:11

your company or you don't want to dance and

49:13

point and do all you don't have to be

49:15

you literally can say this is what I want

49:17

this is what the director this is what I

49:19

want my lifestyle to be and you

49:22

can build a business around that and my

49:24

business was not to live on social 24 7

49:26

so I love you you're

49:29

so lovable and beautiful and thank you and I'll put

49:31

the link to your podcast so everybody can go find

49:34

it and it would be so nice if you

49:36

guys appreciate her if you leave

49:38

a review if you want to anyway

49:41

thank you Alison for coming you happy and remember you

49:43

guys are in the right place with Kathy again

49:46

listen to her all of the time is

49:49

the healing the world needs right now thank

49:51

you I love

49:53

you bye Alison is extraordinary I

49:55

always love talking with her here are the

49:57

takeaways number one stop over thinking it make

49:59

the decision and commit. Number two, instead

50:01

of going for the yeses, look for the noes. Number

50:04

three, business is all about relationships. Number four,

50:06

figure out what your llama is, what will

50:08

get people off the highway of scrolling through

50:10

social media and get them into your store.

50:12

Number five, surround yourself with people who have similar

50:14

goals, who help you think differently, who help you

50:16

believe that you don't have to think those limiting

50:18

thoughts anymore. And number six, you don't find your

50:20

worth and money, you find your worth in serving others.

50:23

So before we wrap up, I want to

50:25

celebrate some students from my podcast program. Let's

50:27

hear it for Jenny J. Fetz and her

50:30

podcast, Side Line Sisters, Emily

50:32

Wisdom and her show Sex, Spirit

50:34

and Psilocybin, and Lisa Woldoff and

50:36

her podcast, A Songwriting Journey. Such

50:38

amazing women. I am so proud of you

50:40

for showing up and speaking up and making

50:42

this podcast, which I know is going to

50:45

already make such a difference for other people.

50:47

If you want to listen to those podcasts, we're going to have

50:49

the links in the show notes. And I wanted to

50:51

say thank you so much for being here for listening because

50:53

I know that there are a million things that you could

50:55

be doing with your time and it means so much that

50:57

you're here. We have great episodes coming up.

50:59

So make sure that you follow along on Apple

51:01

Podcasts or on Spotify, wherever you're listening. And if

51:03

anything in this podcast has been helpful or insightful,

51:06

leave us a review because that helps other people

51:08

find the show. If there's someone

51:10

that you know who needs to hear this, tell

51:12

them about it. And finally, come and join

51:14

our membership. It's called the Abundance Collective. If you

51:16

want to learn how to manifest blessings into your

51:18

life, if you want to raise your vibration, if

51:20

you want to learn how to get into receptive

51:22

mode, if you want to learn how to turn

51:24

thoughts into things, get into the

51:26

Abundance Collective. This is our membership. I

51:28

show up there monthly. I'm doing rapid

51:30

fire Q&A's another time in the month.

51:32

I'm doing master classes. You get to

51:34

network with amazing women. You get this

51:37

incredible sisterhood, its collaboration, its connection,

51:39

and it helps you truly to do

51:41

this work, to get out of your

51:43

head and get into the flow state. If

51:45

you want to join us, you can go to

51:47

Kathy heller.com/collective. And we have a really cool bonus

51:50

if you sign up before May 24th. So go check

51:52

it out. I love you. I'll

51:54

leave you with a song. I'll help you out of it. II

52:07

snakes every

52:13

monster The

52:18

sand grows farther

52:22

forcing a

52:25

day moreovic Its

52:28

her mistake She

52:31

s My

52:45

mistake She

53:01

s My

53:05

mistake She

53:11

s my mistake She

53:18

s my

53:21

mistake She

53:26

s my mistake

53:32

She s my mistake She

53:38

s my mistake She

53:45

s my mistake She

53:51

s my mistake

53:56

She s my mistake We're

54:32

not so glad that

54:36

others love you even So

54:42

wake up when we talk They have

54:44

the light And

54:47

other urge songs

54:49

aren't here in need Jason