0:00

I have rewired my

0:02

entire desk and I'm so

0:04

happy. Oh no. This has

0:06

been maybe two weeks in

0:09

the making because, and we've talked

0:11

about this before, so I'll be quick, but listeners, if

0:13

you missed it the last time we talked about this, the

0:16

secret to clean,

0:18

nice wiring is

0:20

to get the shortest wires you can that

0:22

will fit the purpose. Because what

0:24

so much wire clutter is, is basically you have

0:26

excess wire that you have to either bundle up

0:29

and tie with the cable tie or whatever. Like

0:31

you gotta like bunch up excess wire. So the

0:33

good thing is, these days, so

0:36

many products have standard connectors, whether it's

0:38

like the power plug with those standard

0:40

like IEC things, or

0:42

obviously USB-C and various USBs.

0:45

You can just go on Amazon and buy

0:47

short versions of all of those things for

0:49

almost no money. So measure how

0:51

long you need a cable to be, and

0:54

then go to Amazon and put in your cart the

0:57

shortest length that will be a little bit longer than how

0:59

long it needs to be just to allow like bending radius

1:01

and stuff. That makes everything so much

1:03

easier. So now I have a very nice

1:05

clean layout. I did have to also as

1:07

part of this project, I did have to

1:10

add some openings to my desk. I guess some

1:12

might call them holes. Oh

1:14

my. But it turns out, look,

1:18

people out there, if you are not that handy like me,

1:20

I'm not handy, I'm not a woodworker.

1:23

My desk, I really

1:25

like my desk and want it to remain looking

1:27

nice. But you

1:29

know those circular covers

1:31

with little pass-throughs for wires that many

1:33

desks have, like two of, it look

1:35

kind of like small cup holders. Those

1:38

are called grommets. And you can

1:40

go on Amazon, you can buy desk grommets

1:42

for nothing. You can also,

1:45

many people like me are handy enough

1:47

to operate a drill, but

1:50

not to actually do woodworking. Well,

1:52

let me introduce you to the hole saw. The

1:55

hole saw is a drill attachment

1:57

that just creates round holes in

1:59

things. And it's super easy

2:01

to use, it's just like drilling.

2:04

Even people like me can use

2:06

a hole saw to add grommets

2:08

into desks, shelves, other wooden

2:11

items in your house or

2:13

office to have nice wire

2:15

pass-throughs. And so the combination

2:17

of adding holes and buying

2:19

short cables has finally led me

2:22

to a wonderful desk wiring experience.

2:24

And so I'm talking to you now

2:26

through all new wires and holes and

2:29

hopefully I wired everything correctly and we

2:31

won't have me turning into Casey from last

2:33

week's bootleg. Let's open up.

2:36

Tune in next week when Marco discovers

2:38

the C-clamp. Holesaws! Amazing!

2:44

Alright, let's do some follow-up. Just a little

2:47

bit since this is an event episode. Amanda

2:49

writes in, I've taken a stab at calculating the

2:51

inflation-adjusted market price for the RAM in the starter

2:54

model of Mac Laptop between 1999 and 2024, though

2:56

finding good data sources is difficult. There's

3:01

a chart, we will put a link to this

3:03

toot in the show notes, which has the chart,

3:05

or I shouldn't say chart, it's a graph really,

3:07

and hopefully Marco will make this the chapter art

3:10

when he edits it. But John, can you take us through

3:12

what this indicates? So this was in

3:15

response to those charts that we had from

3:17

several past shows. David Shaw made a bunch

3:20

of them showing how much RAM comes in

3:22

the base model, various Macs, and how it

3:24

is. The growth has sort of

3:26

plateaued and we've been stuck in 8 gigs forever. So

3:29

Amanda was interested in what is the market price,

3:31

if you were to buy that much RAM on

3:33

the market, how much would it cost? And

3:37

the RAM chart obviously increases slowly over time

3:39

before it kind of plateaus, but the price

3:41

chart fluctuates all over the place. Lots of

3:43

big swings because RAM is a commodity and

3:46

the price is fluctuated depending if they manufacture

3:48

too much and they need to get rid

3:50

of it or there's not enough, and there's

3:52

demand outstrip supply. Anyway, it

3:55

bounces all over the place, but

3:57

given that it's over like a 20-something year

3:59

span, you can see the trend

4:01

line pretty clearly. And the trend line, Apple, is

4:04

down. Not

4:07

just like the cost of one megabyte of

4:09

RAM has gotten cheaper, this is, I believe,

4:11

the cost of buying the amount

4:13

of RAM that's in the base model

4:16

Mac, right? So the amount of RAM

4:18

is going up, right? So

4:20

it's not just like price per megabyte, I believe

4:22

this is just the total price. And the total

4:24

price that, you know, the market

4:26

price, if you were to buy this RAM on the

4:28

open market, has been going down despite the

4:30

fact that the amount has been going up, which is what

4:32

we all imagined to be the case, because, you know, we

4:35

all had computers when we were children that had very

4:38

small amounts of RAM, and now our computers have much,

4:40

much more. RAM gets

4:42

cheaper over time. That's something we forget sometimes

4:44

as Apple customers, because it doesn't happen for

4:46

us. It doesn't happen. But I

4:48

like this chart because, hey, that's show the

4:50

fluctuations, because that's something that feedback people gave.

4:52

It's like, okay, well, that, the RAM chart,

4:55

you know, getting more RAM is magnificent, that easy

4:57

price is fluctuated, Apple has to like time their

4:59

purchases and do all this clever stuff, or it's

5:01

like, okay, that's all well and good, but still,

5:03

the trend line is down. And

5:05

it's, you know, we should have

5:08

more RAM for less money. More on that later.

5:11

Indeed. All right, we

5:13

have more feedback somehow on HomeKit

5:16

Lite controls UI. Max

5:18

Levin writes, the versions of

5:20

the Home app on macOS, iOS, and WatchOS

5:22

all feature a card interface for controlling devices,

5:24

and the card contains two buttons, the body

5:27

or background, which is all a tappable region

5:29

and a circular button in the corner of

5:31

that card. One takes you to the

5:33

device settings and the other toggles the device state. It's

5:36

just that which does which is flipped between

5:38

WatchOS and macOS and iOS. Yay!

5:41

Well done. Yeah, so

5:43

WatchOS, the toggle button,

5:45

or the humongous card is a

5:47

toggle, and then there's an ellipsis

5:49

in the corner to get to

5:52

settings, if you will. Then

5:54

on macOS and iOS,

5:57

instead of an ellipsis, you have like an indicator.

6:00

of what the device is, like a light bulb if you

6:02

will, in the corner, that's how you toggle, and the rest

6:04

of the card is how you get to settings. Cool.

6:07

Don't top the wrong thing. So many

6:09

places I could go from here. Alright, so let's

6:11

talk about the Vegas Sphere. The Holoplot

6:14

speakers are the speakers that are used in

6:16

the Vegas Sphere, and somebody linked us to

6:19

a video which talks about this. And

6:21

I did watch this video, I was not that

6:23

impressed by the demonstration even with headphones on, but

6:25

it's a hard thing to really get

6:28

into video form. But what was cool,

6:30

which John you pulled out and noted

6:32

here, each module, each

6:35

speaker module, has somewhere between 80

6:37

and 96 speakers, costs between 36 and 38

6:40

thousand dollars, and weighs 220 pounds.

6:42

Holy damn old. Each module is

6:44

like a really heavy suitcase, kind

6:47

of like the size range that

6:49

it is. But if you look

6:51

at it, like 96 speaker drivers, or

6:53

80 in the one that has subwoofers, so

6:56

many speakers just spread, you know, nested as close

6:58

as they could possibly be. However, they can get

7:00

room to them, and they're all essentially computer controlled,

7:02

and the computer control interface is like

7:05

inside that box, so you know, one

7:07

of those boxes costs, you know, 36

7:09

to 38 thousand dollars, and I can't imagine

7:11

how many of those boxes they have in

7:13

the Sphere, so that's why this one costs 2 billion dollars.

7:15

But it's really cool, like the idea of having

7:18

lots of small, relatively

7:20

inexpensive speakers, like the speaker drivers, each individual

7:22

one is inexpensive, but you got 96 of

7:24

them, and then having computers

7:26

control them to do the

7:28

beam forming and everything to be able to

7:30

target different sounds at different parts of the

7:32

audience, or just to make it so that

7:35

every seat sounds good, as opposed

7:37

to, they compare it in the video to the more

7:39

traditional thing where you do, I wish

7:41

I had a YouTube link to this, but the recent

7:43

trend that if you go to live music you've seen

7:45

is to have long vertical

7:48

kind of gently curving towers Of

7:50

speakers. That was not the case, like if

7:53

you look at a 70s rock concert. you

7:55

didn't see those, But we've learned since the

7:57

70s that you get better sound across a

7:59

larger area. The audience if you do those

8:01

long vertical powers but those are fixed like

8:03

they don't adjust or do been forming or

8:05

whatever. they're just speakers their carefully arranged one

8:07

position and they try to make it sound

8:10

as good as the can as many places

8:12

they can. But. It's kind

8:14

of, if you would look at the field

8:16

of sound those produce, it is uneven. Whereas

8:18

these things are trying to give every individual

8:20

seat served the same experience by using constructive

8:22

and destructive interference and timing and all sorts

8:24

of other things. With what must be hundreds

8:26

of speakers, thousands of speakers me rapidly together

8:28

number how many speakers are actually in the

8:31

sphere. It's a huge number on the Met

8:33

through the magic computers they try to make

8:35

it sounded. Assists the and

8:37

and it's this is like also not an

8:39

easy problem to solve because you think

8:41

about like. The. Acoustics of

8:44

that space trying to

8:46

make a dome. Sound.

8:48

Good for every seat like even as

8:50

Chancellor, even setting aside just like he

8:53

of the cool, they must have a

8:55

number to send English to the section

8:57

and Spanish to the section or whatever.

8:59

I even saying that. Step aside just

9:01

making it sound good for every seat

9:03

in there. That is a massive acoustic

9:05

challenge. And to make it sound good

9:07

without those giant tower speaker arrays being

9:09

visible because they don't want block the

9:11

view of the screen so all the

9:14

speakers have to be behind the screen

9:16

that there's a lot of like just

9:18

sounding. Physical it you know situations there

9:20

to try to make that both sound

9:22

at all good but then to to

9:25

make sense of for everybody and had

9:27

I've had tell you. It

9:29

sounds really good like most concerts. I

9:31

mean granted in almost in through. Airports.

9:35

As earplugs so it's the modified.

9:37

But like most concerts, despite ostensibly

9:39

being about the music, the sound

9:41

is actually not that good for

9:43

hurt because it's us against. It's

9:45

a giant acoustic challenge, any of

9:47

the to make that sound good,

9:49

and any kind of socially indoor

9:51

rom environments. but. They. Did

9:53

a really good job with making it

9:55

sound good in which what is probably

9:57

a very very difficult situation to. It.

10:01

Or this Aaron found the you to the I

10:03

was thinking of it's from wired or why music

10:05

festival sound better than ever and that the talking

10:07

about the big vertical towers of speakers. those those

10:09

are big advance over the old way where I

10:12

guess it's sort of. But the speakers on stage

10:14

and little stacks or whenever they forgot this arrangement.

10:17

Produces. This the fewest terrible dead spots

10:19

are places in the audience to sound terrible

10:21

as compared to other interests by the have

10:23

a computer at all. One is organ make.

10:25

I'm sure there are essentially no spots where

10:27

the sound is totally offer. Totally bad of

10:29

there's no base, are way too much space.

10:31

Are you here delayed or echoed or whatever?

10:34

That's what the computers attracted. When.

10:36

I was in high school and had more

10:38

free time to go to concerts. I remember

10:40

vividly yeah I went to high school on

10:42

internet again. We used to go to always

10:44

have time called Meadows Music Theater in Hartford

10:46

her outside Harford and it was one of

10:49

those theaters where there's like an amphitheatre section

10:51

and then along behind it. Even though I

10:53

fully and completely understood the science behind it,

10:55

I always found it both funny and kind

10:57

of mildly annoying that I would be looking

10:59

at the screams those you know behind the

11:01

stage in a it's as add to the

11:03

pavilion the of I was on the lawn.

11:06

I'll be looking at the screens and

11:08

I would see a a snare shit.

11:11

But. By the time the sound the made it

11:13

to where I was the day with the drummer

11:15

had moved on like one or two notes past

11:17

what I always is what I was hearing and

11:19

it was also I would see you know the

11:21

future if you well it was very it's very

11:23

weird bit of time travel and end. Admittedly I

11:25

might have had a contact I from everyone around

11:27

me of a day matthews cancer but I had

11:29

not partake in myself so I didn't sound and

11:31

light. It's weird that it works. Answers are you

11:33

may have a conflict that has the right to

11:35

get to watch the whole thing hundred and products

11:37

and I can suck up the our marriage visuals

11:39

and the audio. My delaying. the visuals

11:42

essentially that remains a product and apple sign

11:44

up asked the speaker products that are still

11:46

for now in apple's lineup fine woven accessories

11:48

make it one last ride before apple pulls

11:50

the plug this is reporting on mac rumors

11:52

couple of weeks back over the weekend apple

11:54

the current prototype collector to see tommy claimed

11:57

that apple's decided to hop production of finals

11:59

and accessories of durability concerns. In a

12:01

future update, the leaker has now suggested

12:03

we might see yet one more round

12:05

of fine woven products in a season

12:07

of new colors before Apple finally says

12:09

farewell to the material for good. Yeah,

12:11

the fine woven thing is weird. Like,

12:14

we saw the complaints about durability

12:16

and it looking ugly and getting,

12:18

you know, and like

12:20

the bottom line is if people don't like

12:22

the product and it gets a reputation for not

12:24

being good, they gotta try again.

12:27

They're not gonna go back to leather, but yeah,

12:29

take a second crack at this. Like, they tried

12:31

something that's a little bit different than what most

12:33

people do, which is they make like, they

12:35

call it, you know, vegan leather. They don't want to

12:37

call it fake leather or whatever. All sorts of names

12:39

they have for it in like in the car industry

12:42

basically saying it's supposed to look and feel like leather,

12:44

but it's not made from animals at all. It's made

12:46

from petroleum. So it's fine. Great.

12:50

Yeah, this whole thing, like when this rumor came

12:52

out last week, it sounds

12:54

like Apple is just discontinuing the current

12:56

line of colors and is making a

12:58

new spring collection. They do that. Like

13:00

they always do that every year with

13:02

all their accessories. So I'm

13:04

not that surprised that things are changing in

13:06

that area for the spring. I

13:09

would be surprised if nothing changes to

13:11

that lineup this fall when they would

13:13

typically unveil like a whole new shape

13:15

and size for the new phone. So we'll see what

13:18

happens then. But I think right now it's too soon

13:20

to really say that anything's happening. Yeah,

13:22

and despite the petroleum crack, like most of

13:24

the fake leather stuff does have some plastic

13:26

component because you can make various kinds of

13:28

plastic rubbery type materials look and

13:30

feel a little bit like leather. That's what they do

13:32

in car interiors. Often they can be, you

13:36

can make them more durable than leather or

13:38

at least durable in a different way because

13:40

leather, leather wears, which is something people like

13:42

about leather, like a leather that it changes

13:44

appearance and feel over time. But that's wearing,

13:46

right? It doesn't stay looking brand new, whereas

13:48

a lot of the fake leathers can stay

13:50

looking the same for longer but

13:53

they may not be as durable long term as leather and you

13:55

can sort of recondition leather and dye it and repair it and

13:57

all sorts of other stuff. Anyway, It's a challenge.

14:00

The challenge to come up with the apple had the sounds

14:02

before to come up with. Are environmentally

14:04

friendly Your ah versions of things they use

14:06

long time whether it's putting ten in there,

14:08

a low ladder, whatever in the solder, or

14:10

the plastic that they used to use for

14:12

the like, the cables that will come with

14:14

your phone. They had to change that to

14:16

environmentally friendly one of the first time. I

14:18

treasure that the plastic was all brittle and

14:20

and broken like it's hard, but like that's

14:22

the challenge they've put in himself. So you

14:25

find Woven is a swing and miss. I.

14:27

Like him passcode effort Dragon next year. We're

14:31

Brush He was episode by compiler and

14:34

original podcast from Red Hat discussing tech

14:36

topics big, small and streams. Compiler comes

14:38

to you from the makers of command

14:41

line heroes. It's hosted by Angela Andrews

14:43

and it closes the gap between those

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who are new to tax and those

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behind the inventions and services shaping our

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the industry and it simplifies our language

14:54

culture movements in where they can be

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fun, informative, and guilt free so can

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provide insights for. A new generation of

15:01

I T prose. So they cover a wide

15:03

variety of topics, things like what are the

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components of a software stack and effect. They

15:07

have an episode or number twenty five the

15:09

great stat debate. This is of the first

15:11

in a kind of and mini series and

15:13

they explore each layer of the stacked what

15:16

it's like to work on each one. a

15:18

headache come together into a whole application. Doesn't

15:20

have topics like are big mistakes that big

15:23

of a deal on. They have one called

15:25

a warning signs up as a number fifty

15:27

five which is on their tails and the

15:29

database series boy has some of those assists

15:31

and this it this is about learning the

15:33

warning signs of a problematic project from people

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who have figure them out the hard way

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and what can happen when these warning signs

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are messed and also have another one episode

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forty six a brilliant The really stands out.

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This is called in the sense of Legacy

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Technologies his his Us the first in their

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new series legacies tackling different samples of older.

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hardware and software britain and the relevant

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to today's industry landscapes and helping junior

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tech workers connect the old guard with

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Check it out, compiler redhat.com/compiler podcast or

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app. Thank you so much to Compiler

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for supporting our show. All

16:28

right, let's talk about the Apple event

16:31

that happened yesterday as we record this.

16:34

This was as per Tim Cook,

16:36

the biggest day for iPad since

16:38

its introduction. And we started

16:40

off by noting that the Vision Pro remains a

16:42

product in Apple's lineup. That was the best. Tim

16:44

was like, this event's all about iPads. But first,

16:46

let's talk about the Vision Pro. I just wanted

16:48

to remind everyone, I mean, I think that was

16:50

as much as I made fun of it and

16:53

saying the Vision Pro remains a product in their

16:55

lineup. I

16:58

think they have to do this, right? Because if they didn't

17:00

say anything, they'd be like, look, they had an event and

17:02

I didn't even mention the Vision Pro. You got to mention

17:04

it. You got to say to show that Apple is

17:07

still committed to doing

17:10

whatever it's doing with Vision Pro. They're

17:12

not ashamed of it. They're not trying to hide it. They

17:14

don't want to not talk about it because things aren't going

17:16

well. There are still behind

17:18

it. So I think that was an important reassurance. Yes,

17:20

Apple will take their lumps for saying, oh, people don't

17:22

think it's going great out there in the world. But

17:25

by talking about it and trying to show the few

17:27

positive things they did have to say about it, look,

17:29

the enterprise loves it. People are doing surgery with it.

17:31

It's great, right? You got to

17:33

do that. It's the newly announced product and I'm

17:35

kind of glad that was in the presentation. They

17:38

of course have to keep promoting it, but they're

17:41

not really giving us anything. They're

17:44

not really adding anything to it. They don't have

17:46

any – No, there's nothing to announce. Right. So

17:49

it's not really enough. It doesn't seem like it's

17:51

going super well and so they don't really have

17:53

anything they can brag about. They don't really have

17:55

any cool new uses. They can really specifically talk

17:57

about the consumers we care about. It's

18:00

a little, it feels a little bit strained. If

18:02

they'd awaited a few more days, like this, we'll

18:04

probably talk about next week, but this is Marvel

18:06

Studios, what if immersive product,

18:08

whatever, coming to Vision Pro, but I guess

18:10

that just wasn't ready because this, obviously, the

18:13

video was recorded, you know, before it was

18:15

shown to us. That would have been a nice

18:17

thing to mention, like to say, and we

18:19

actually have some new content, and it's from Marvel, and you

18:21

know, it's an hour long, and that could get people excited,

18:23

but it didn't make the cut. No, it

18:25

didn't make the cut because it may not have ever been there

18:27

to get cut, to your point, a moment ago. Yeah,

18:30

it didn't make the cut in terms of time-wise. I

18:33

think this announcement happened after they had long since

18:35

recorded. Exactly, yep, yep, yep. So

18:38

yeah, so the Vision Pro still exists,

18:40

the MacBook Air's world's best-selling 13 and

18:42

15-inch laptop. And 15-inch, you hear that?

18:44

Oh, I heard the 15-inch MacBook Air,

18:46

nobody wants to buy it. It's the

18:48

world's best-selling 15-inch laptop, Apple. Yeah,

18:50

that's pretty great. Don't think about canceling that because it's not

18:53

as popular as the 13. Yep.

18:56

So things are going well, at least in the MacBook Air

18:58

section of the world. And then we end up with John

19:00

Turnis on a subway. I guess it was the BART, I

19:02

don't know, it doesn't really matter. And I

19:04

noticed as he was standing there that

19:06

the marquee or whatever behind him, the

19:08

little ticker tape, if you will, says

19:10

this train now goes to 13, which

19:13

was a surprising nod to what

19:15

was expected, but still yet

19:17

to come. And what was coming was

19:19

the iPad Air, which is now in 11 and 13 inches.

19:23

And there was an

19:25

off-the-cuff mention or an off-handed comment that

19:27

about half of the users choose 13-inch

19:29

iPad, I guess it was iPad Pros

19:32

I think they were talking about. That

19:34

was for Pro. They were saying that,

19:36

inspired by iPad Pro, where

19:39

about half of the users choose the larger screen. Which

19:41

is interesting. Because users couldn't have chosen a larger screen

19:43

on the iPad Air, we didn't have one. Right.

19:46

And honestly, that's new information, that of all I

19:48

have produced is about half choose 13 inches. That's

19:51

surprising to me. I would have expected that to

19:53

be less. I mean, I guess it

19:55

kind of shows who's in the market for an iPad

19:57

Pro. And I feel like at this point, the iPad

19:59

Pro is like... strongest unique

20:01

selling proposition is the

20:03

pen, right? Yeah, the pencil, whatever, you

20:05

know? And so if you're an artist and you're

20:08

gonna actually use that pencil, you sure, you definitely

20:10

want the bigger one, right? Because the same people

20:12

wanted, you know, bigger Wacom tablets or whatever, like

20:14

that's, I don't imagine people

20:16

are buying the bigger one so they can

20:18

browse the web a little bigger. It's all about having a bigger

20:20

canvas to draw with the pencil, but for

20:22

whatever reason, yeah, people are buying the big one, which is the

20:25

most expensive one. So we get the new

20:27

iPad Air, 11 and 13 inches. It's

20:29

got an M2, it's got some okay colors.

20:31

They're not super wild, but they're fine. And

20:34

by the way, the new 11 inches are

20:36

13, obviously

20:38

13 inches is the new size. The 11 inch, it's the

20:40

same size as the 10.9. Like

20:42

it's not, they just, Apple has just decided they're not gonna do

20:44

the decimal thing, which is kind of weird that they did it

20:47

to begin with. The actual screen is like 10.86 inches. Apple

20:50

used to call the 10.9 with rounding, but

20:52

they couldn't round one more place. Now they're just

20:54

calling it the 11, but I believe it is the exact same resolution,

20:56

the exact same dimensions as the previous 10.9 screen. Well,

20:59

and that rounding is actually happening across all four of

21:02

the iPads that were announced today. There's different

21:04

amounts of rounding, but they're all being rounded up to

21:06

the nearest inch, which is fine. Like that's what they

21:08

do. They've always done that with their laptops. It's not

21:10

like their 13 inch laptops has always been exactly 13.0

21:13

inches. It's just weird that

21:15

for so long, we've dealt with like the 10.9 inch or 12.9

21:17

inch, but yeah,

21:19

whoever had that idea, Apple snapped out

21:21

of it. Yeah, I'm glad. It's much

21:23

easier now. Now I thought that some,

21:25

I read somewhere, this is not part of the event, but

21:27

I could have sworn I read somewhere that there are a

21:30

few more pixels. We'll get to that. It's in the Pro,

21:32

not in this one though. The iPad Air,

21:34

I believe has exactly, the

21:36

iPad Air is essentially the previous

21:39

iPad Pro, but without Face ID and

21:42

with the Touch ID thing added. Like it's, I

21:44

don't think there's any, there's new screen, obviously the

21:46

13 inches, no, right? But the 10.9, I

21:50

believe is down to the pixel, down to the millimeter, the

21:52

same as it was. But no promotion

21:54

in the iPad Air, which is

21:56

worth noting, but anyways. So yeah, so what

21:58

is this iPad Air? It's them two, it

22:01

works with the existing, at this point, magic keyboard,

22:03

so this is the one that will later find

22:05

out what we knew, that it doesn't have a

22:08

function row, but we didn't know yet that that's

22:10

what differentiates it. And

22:12

it works with a

22:14

Apple pencil. I still, I need to bring

22:17

up that stupid chart, because I'm still not entirely

22:19

clear which Apple pencils it works with. All the

22:21

iPads that were announced, oh,

22:24

not all, okay, anyway, if your

22:26

iPad works with two pencils, and it's just announced,

22:28

it works with the Apple pencil pro,

22:30

which we'll talk about in a little bit, and the USB one.

22:32

The USB one works with any of them, because you plug it

22:34

in with a wire, and it's all like, there's no sort of

22:37

physical incompatibility with them. So that essentially works with

22:39

all of them. And if

22:42

you have a flat-sided iPad

22:44

with a landscape camera, that's

22:47

not the cheapest one, then

22:49

you work with the Apple pencil pro, because

22:52

that's the only one that has the magnets

22:54

and inductive charging to work with the flat-sided

22:56

ones with the landscape camera. You

23:00

can't use the Apple pencil too, even though it looks

23:02

like you could, because it doesn't

23:04

have the magnets and inductive stuff to line up

23:06

with where it is, because they had to move

23:08

all this stuff around, because it's got the camera

23:11

on the long side, and it previously didn't. So

23:13

even though we are still in this transition period

23:15

of confusion, we are approaching a future

23:18

year when every iPad, right now

23:20

every iPad works with a pencil, which is

23:22

good, and soon every iPad will work with

23:24

two pencils, the cheap one and the expensive

23:26

one. We'll get there eventually. We're not

23:28

there yet, but we'll get there. All

23:30

right, yay, yay, yay. All right,

23:33

so then, so

23:35

to work with the existing Magic Keyboard, a couple

23:37

of Apple pencils, it now starts at 128 gigs

23:39

and goes up to a terabyte, starting

23:41

at $600 and $800 available sometime next week. I

23:45

thought I heard on upgrade today that it

23:47

was like Wednesday or Thursday of this upcoming week, so not

23:50

tomorrow as you record, but like a week from or something

23:52

like that. But there's

23:54

some interesting news with regard to packaging.

23:57

Actually, Before we get to that, just to highlight, even

23:59

though this is... Looks like an eye. the

24:01

old I pad pro like appearance and can

24:03

use the magic keyboard and everything. It does

24:06

not have face id. Yeah.

24:08

It has that I d. Button.

24:10

Thingy on the power button. ah which is kind

24:13

of weird to have like oh, it's just like

24:15

they'll probably pulled out a bunch stuff to make

24:17

it cheaper. I guess it makes sense, but just.

24:20

Just. To be clear on your to do not give

24:22

a city with. So.

24:24

According to Ninety Five Mack, the new

24:26

I Pad Pro an ipad air no

24:28

longer include charger in the box in

24:31

the Uk and other countries in Europe

24:33

And according to Nine Five, this appears

24:35

to be due to the waste from

24:37

electrical and Electronic equipment Rules in the

24:39

you. It's portable to the Uk because

24:41

it predates Rex it from was that

24:43

acronym Electrical Electronic Equipment. We.

24:46

Never sure he rules those rules we know,

24:49

try to feel the assistance of fun then.

24:51

Additionally, you're not getting its stickers and the

24:53

box because of Apple's environmental goals against him

24:55

and Five Mack. In a memo distributed to

24:57

Apple Store teams on Tuesday, Apple explained that

24:59

Apple stickers will not be included in the

25:01

box with a new I Pad Pro I

25:03

Pad Air. The company says this is part

25:06

of it's environmental goals with stress from shirts.

25:08

Packaging is completely plastic free. Apple Stores, however,

25:10

are receiving shipments with a limited quantity of

25:12

Apple of the stickers or to be distributed

25:14

to who buy new Ipad pro or I

25:16

pity. Or but only upon request. What a weird

25:18

thing the apple stickers are. We don't talk about

25:20

it too much on the sub of how weird

25:23

is it that for like, what. Twenty. Five

25:25

Thirty years Apple has been including tiny stickers

25:27

of it's company logo and essentially all of

25:29

it's products. And what did people do with

25:31

those? I mean, I guess you could put

25:34

them on your car. Whatever. But honestly, like

25:36

if you are an Apple customer for any

25:38

amount of time, You've. got enough

25:40

sticker like a logo doesn't change like all you're

25:42

going to block on with the macro it out

25:44

but like you being inundated with stickers that you

25:46

do not care about the just going in the

25:49

trash or they're sitting inside the box in your

25:51

attic if you're me or whatever and like how

25:53

many stickers how many apple logo stickers does the

25:55

world need not be a lot of people who

25:57

don't have as many apple rises you which is

25:59

most people. I

26:01

see those stickers on cars. My

26:04

dog walk has them on their trash cans for some

26:06

reason. But that's like one. Every product would come with

26:08

two. So you've got the one on your car and

26:10

you've got the one spare and

26:13

you're good until you get a new car. It's

26:17

too many stickers. It's kind of amazing that

26:19

they've shipped that long. Especially if you look

26:21

at everything else that has come with products.

26:23

They used to come with little instruction manual

26:25

and instruction booklets and those slowly narrowed down

26:27

to just be like one piece

26:29

of paper or like a folding thing that

26:31

folds out and has like three pages. They

26:33

have really reduced

26:35

the amount of literature

26:37

essentially or paper things that come with

26:39

all of their products and

26:41

because the stickers are plastic, it's amazing they last that

26:43

long. So I'm saying I don't think people, I think

26:45

it's great to have them in the store. That's exactly

26:47

how it should be. Even they can even offer you

26:49

buy something at Apple store and say, hey, do you

26:51

want a sticker? And if you want one, you get

26:53

one. And if you don't, you pass. But shipping

26:56

them to everybody, whether they want them or not,

26:58

it's too much. And I agree. My view

27:00

is skewed by buying way too many Apple products. But I feel

27:02

like even if you don't buy a lot of them, even if

27:04

you've got a new phone every five years and you're an iPhone

27:07

customer, by now you've got a lot of those stickers. Indeed.

27:10

All right. Anything else

27:12

with regard to the iPad Air? I

27:14

mean, this seems good. It seems like

27:17

a really nice product. I think for

27:19

most people, including surely me, if

27:21

I had any common sense, this is more than

27:24

enough. I mean, it's a really nice machine and

27:26

it's not cheap, but

27:28

it's not absurdly expensive. So I'm

27:31

on board with all these changes. I

27:33

really like the 13 inch Air with

27:35

the pencil. It's a much cheaper way

27:37

to get a really big

27:40

iPad that you can draw on essentially, which

27:42

I just like the 15 inch MacBook Air,

27:44

just like the iPhone plus size. Keeping

27:47

the big version stuck in the

27:50

highest end trim level essentially

27:52

was always a bad decision in terms

27:54

of satisfying

27:56

customer needs. And

27:58

it's great that there is now a big one that

28:00

is cheaper and that is pretty good.

28:03

Face ID, yeah, I like it and everything, but it

28:05

doesn't affect the drawing experience. It's just the unlock experience,

28:08

so who cares? And

28:10

so I give the iPad mostly a thumbs

28:12

up. Yeah, I think it's, and

28:14

we'll get into this more as the show goes

28:16

on, but there is kind

28:18

of the question of what people use

28:21

iPads for. And of course, there's lots

28:23

of different answers to that question, but

28:25

obviously a very, very common use case

28:27

for them is basically being big screens

28:29

running low needs apps, like in terms

28:31

of computing power. So that would be

28:33

obviously things like watching video that's a

28:35

very popular use for them. But

28:37

even, you know, a lot of people use them as kind of

28:39

light productivity devices or kind

28:42

of like, you know, low end gaming devices, especially

28:44

for kids. And so I feel like

28:46

there is a very large

28:48

market for iPads that

28:51

are just decent and

28:53

have maybe a bigger screen, like the new 13X

28:56

Air, without having all of the

28:58

cost of the Pro. And with the Pro,

29:00

you know, adding a bunch of features for

29:02

that cost that I think almost

29:05

all iPad owners really don't need. I

29:08

do wish it had Face ID. That's the

29:10

one big kind of like, you know,

29:12

hard to swallow pill here. And Apple

29:15

PR has obviously been telling everybody who was at the

29:17

PR event today, because we've heard it all in a

29:19

bunch of other podcasts now, you can tell, you can

29:22

always see what Apple's PR

29:24

talking points are by listening to the podcast

29:26

and YouTube videos of the people who were

29:28

there, because you can tell they were all

29:30

fed the same talking points. But

29:33

clearly, Apple is telling everybody the

29:35

Face ID components are expensive. And that's why

29:37

it just can't be in the air. And

29:41

they can put it in there if they wanted

29:44

to. It's not that expensive. It's not like Face

29:46

ID is brand new. The follow up question would

29:48

be like, how expensive? Yeah, exactly. Like they're choosing

29:50

not to put it in there, I think mostly

29:52

for segmentation. Yeah, but the thing is, I

29:55

don't I agree that they probably are expensive. But you

29:58

know, Like, Not like

30:00

the three hundred dollars, right? Yeah, so there

30:02

there are the an up on you know

30:04

how much they cost Apple or whatever, whatever

30:06

they cost as I speak as an Apple

30:08

told you, the truth is that not they're

30:10

going to ever do as. but they told

30:12

you okay when we buy this part. plus

30:15

the integration and assembly like all told it

30:17

would cost us this much more. Per.

30:19

Unit to put face Id into it and

30:21

you would say great I'll pay that enough

30:23

we like well that's not what you'd you'd

30:25

pay that for center as are typical forty

30:27

percent margin. Now were you doing like oh

30:29

thought that the cost of all that plus

30:31

the forty percent margin now I'm adding I

30:33

can hundred and something bucks to with no

30:35

actually I won't pay that now. Put into

30:37

be like see and we will set top

30:39

boxes don't. Take. A forty percent margin

30:41

of a said he and album like. That's not

30:43

how he became the richest country in the world.

30:45

So that's not a conversation. We go essentially. But

30:47

I mean what? What? Apple Says

30:49

the Apple talking point is essentially emphasizing

30:52

that. Unlike. Ram and every

30:54

other part of computing. Apparently the

30:56

face Id components haven't gone down in price over

30:58

the years as much as he would think. And

31:01

of course my call for that would be like what about the

31:03

things do go down in price up. You. Also, don't

31:05

see how you also don't give us a break

31:08

on those so what are? It's the cheaper products

31:10

like a you. What we all hope is from

31:12

the good old days of computing is. Something

31:15

will come out and it will all

31:17

be on the high and model and

31:19

which is waiting for years and will

31:21

trickle down to the rest of the

31:23

line. And for things who's cost follows

31:25

the typical electronics you know computing curve.

31:27

That does happen and we do see

31:29

things trickling down to lower models but

31:31

I apple talking point on this which

31:33

were to take their word for maternal

31:35

I is that the face Id components

31:37

have not read his and price like

31:40

we would expect of the don't think

31:42

that's why it has trickled. We would

31:44

presume that. In. Five years, ten years,

31:46

eventual A it all trickles down like I used to be.

31:48

The disciplines at home button to me finally got rid of

31:50

that. It took a long time to get rid of that

31:52

but we finally did. but we didn't replace it with a

31:54

said it's we just had Saturday in the power button but.

31:58

I. I think it will happen eventually. Yes,

32:01

Or market segmentation. And yes, I there's probably some truth

32:03

to the idea of those components. I'm a calm down

32:05

in price because I'm not sure how many other manufacturers

32:07

are buying those. But honestly, Apple is such a big,

32:09

customers can run any my. Fingers. Crossed

32:11

for what let's say five years from now

32:13

finally getting face Id on the I pad

32:16

are not the cheap I pad but that

32:18

better and as it is it or to

32:20

to like we're we're comparing like you're trying

32:22

to figure out in a relative component costs.

32:24

Look at the I phones and what's interesting

32:26

about when you compare I phone to I

32:28

pad is that they do have a lot

32:30

of the same components. However, I.

32:32

Phones. Generally. Cost way

32:34

more than I pads. But

32:37

I. Pads have these giant screens and

32:39

more speakers and they don't actually saved

32:41

that many other components from the that.

32:43

like like a bigger battery. those costs

32:45

more to write and bigger for he

32:47

says like cilic there so it's interesting.

32:49

Like when you when you look the

32:52

I pads actually probably. Ought.

32:54

To do they probably do need

32:56

lower end hardware in a lot

32:58

of ways to hit those prices

33:00

because they are it watch t

33:02

have it will keep their Apples

33:04

Martins. That's because they are so

33:06

much lower priced then kind of

33:08

similar generation are comparable I phones

33:10

like right now the cheapest I

33:12

phones Se for a for a

33:14

for matching storage tears then it's

33:16

for eighty four. The for the

33:18

Se it one twenty eight versus

33:20

six hundred for the cheapest phone.

33:22

This is comedy old thirteen. Still, for

33:24

sale. Six hundred hours is the cheapest phone

33:27

at one Twenty eight gigs with face Id,

33:29

so that compares to the. Exact.

33:32

Same price as the I pad air with

33:34

the same storage and have had air has

33:36

like that and I'm one and or I'm

33:38

sorry I'm to and right and massive screens

33:40

and a massive screen and more speakers and

33:43

and select you can see the service see

33:45

like okay it is kind of you know

33:47

they will have maybe they didn't have the

33:49

summer I'm so at that save some you

33:51

know they don't have like like be you

33:53

can get it for more money obviously but

33:55

like at that price you know they have

33:57

less Sawyer equipment the camera system is cheaper

33:59

price. Billy but like. Even

34:02

surfaces. There is some price pressure

34:04

there that they're trying to sell

34:06

these devices with. Phone. Components.

34:09

With. Phone profit margins.

34:11

But. They're bigger devices so that that does

34:13

become harder. But all that being said, I

34:16

do think the the choice of face Id

34:18

is not about component costs. In this case

34:20

it as it is primarily segmentation. Since.

34:23

The ipad air and know with nothing but

34:25

space with you. Thumbs up from the Tv

34:27

crew and think we're good. I think though

34:29

for our listeners like if you're if you're

34:31

trying, consider what to buy. I.

34:33

Would suggest you know become unless you

34:36

are really pushing the processing power of

34:38

your I pad which will get to

34:40

is difficult to do. I.

34:43

Pad ten the last a long time and

34:46

use like they tend to have pretty long

34:48

lives. I would suggest. Maybe.

34:50

Going for pro and just keeping at

34:52

longer compared to going for an air. If

34:54

you are a nerd who listened to

34:56

the show, who cares about things like the

34:58

best screen the face Id convenience like the

35:01

better, better speakers, better project Alice of

35:03

it's I think you'd be better off buying

35:05

and I pad pro every five years

35:07

or whatever compare to buy an ipad air

35:09

every three or for you know, whatever

35:11

the numbers are for you. I think that

35:14

I think it's you're better off getting the

35:16

nice pro features if you're a nerd

35:18

like us. But for most. People who are

35:20

not nerds this is a this is a great you

35:22

know mid range products. They won't care when you look

35:24

at a Reaper of like previous model I pad Pro

35:26

if you don't care about the features that are no

35:28

on this one because you will get all the procedures

35:30

that you could face as you get all the good

35:32

stuff to get a fast processor just one have to

35:34

see or stuff and while those are still in stock

35:36

stock from app or if you can find one cheap

35:38

elsewhere of that you can get a good deal on.

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so much to Squarespace for sponsoring our

37:38

show. So

37:43

let's talk iPad Pro. And

37:46

as we were transitioning from

37:48

Ternus in the library talking

37:50

about the iPad Air, he

37:52

grabs a little book that says it's the

37:55

title. It's thin possible, which I thought was

37:57

pretty funny. And we

37:59

learn about it. the iPad Pro

38:01

was it immediately that we

38:03

get the commercial thing is that

38:05

right the crushing video mm-hmm oh

38:08

what a what a weird thing that was

38:10

yeah so again as we're recording it's Wednesday

38:12

night and I would

38:15

have been mostly offline for most of

38:17

the day but I've been online enough

38:19

to see that apparently people have thoughts

38:21

about the crushing commercial so

38:23

let me describe this real quick so you see on one

38:27

of those gigantic industrial presses

38:29

just massive massive industrial presses

38:32

there's like a piano and instruments and

38:34

art and paint and all these different

38:36

things that are also supposed to represent

38:39

you know different flavors of

38:41

art and whatnot and it's on

38:43

this industrial press that starts squishing it all down and

38:45

and they do some kind of funny things where there's like

38:47

I don't know the name for it but you know those

38:49

like wooden like people like humanoid models

38:51

that you can like pose and different poses if

38:53

you saw a picture of you'd know exactly what

38:56

I'm thinking of and it's like got

38:58

its arms up in its head looking back like

39:00

no don't squish me sort of thing and then

39:02

like they should there's a TV and this was

39:04

a little animated character and it looks up and

39:06

kind of does like an oh no sort of

39:08

thing and and I mean at the time I

39:10

didn't think that much of it I didn't think

39:12

it was stellar but I saw what they were

39:14

going for like it made sense to me at

39:16

the time oh what they're doing is they're squishing

39:19

all this down and then the end of commercial

39:21

you know the press comes back up and you

39:23

see that there's an iPad Pro sitting there so

39:25

the the ostensible message here is that all these

39:27

different things that you can do you can paint

39:29

you can play music you can do your video

39:32

all this stuff you can squish into this one

39:34

iPad Pro and the new iPad Pro is really

39:36

thin that's the other thing that we squish the

39:38

iPad so it got even skinnier because it was

39:40

squishing a hydraulic press that's why it's so thin

39:42

that's why it's thin possible so I think it's

39:44

probably there blah blah blah so that that's why they're

39:46

using a hydraulic press in this right and

39:49

so for me when I first thought I was like okay

39:51

whatever and apparently there's been

39:54

some discourse since then and I mean

39:56

I think again for me I

39:59

don't really understand But if I try to

40:01

put my head in the shoe or putting you know

40:03

My thoughts on the shoes of someone who's a creative

40:05

professional in that sense like a true to form artist

40:07

Musician so on and so forth especially what what's

40:10

been going on with with AI recently in the

40:12

discourse around AI I I could

40:14

see how it would be a little bothersome to say the

40:16

least even oh god. I think it was

40:20

So I am NOT a creative professional in

40:22

any of the ways They did that word

40:24

that were represented there like maybe they can

40:26

crush a podcasting microphone, you know But

40:29

like Like so it starts

40:31

out and the first thing you get crushed is a trumpet

40:33

standing on its end First of all my

40:35

kid plays a trumpet so there's trumpets in my house And I'm like I don't

40:38

think Musicians will like this and like

40:40

even even I not a musician I

40:43

see it. They're crushing a trumpet I'm like that's

40:45

so destructive What a waste and I'm like I

40:48

see what they're going for look you can cram

40:50

all this stuff into an iPad What it looked

40:52

like to me was we are

40:54

destroying all of these real world

40:56

Artistic objects because you don't need

40:59

them anymore because you're replacing them

41:01

with this fake digital version and

41:03

that's pretty Disrespectful well

41:05

yeah, there's a lot of anxiety about

41:07

like AI replacing Creative people and

41:09

the computers taking their jobs and stuff, and I think that's

41:12

all tied up in this as well I

41:14

didn't even consider it like an AI thing although I

41:16

see why people would be sensitive about that right now

41:18

that makes sense, but like it I think it just

41:20

showed disrespect for all

41:22

of these instruments of music of music and

41:24

art like It's like you don't need this

41:26

crap anymore. You just have an iPad like

41:29

oh, that's that's an odd message to be

41:31

sending Yeah, I see I see how they

41:33

came up with his ad though. All right,

41:35

so there's I posted this on Mastodon

41:38

I was afraid surprised at how many people didn't

41:40

know about this because I feel I feel like

41:42

it's one of the most famous Channels in YouTube,

41:44

but there's a channel on YouTube called fittingly the

41:46

hydraulic press Yeah, yeah, and they just take a

41:48

hydraulic press and squish things And

41:51

the reason people like that channel is it's

41:53

fun to see what various materials do when

41:55

put under tremendous amount of pressure And generally

41:57

what people want to see is them do something

42:00

dramatic. They explode, they shatter,

42:02

or they crush in a

42:04

really interesting way, or they're just destroyed, or

42:06

they don't look like anything has happened for

42:09

30 seconds, and finally

42:11

they just shatter into a million pieces. That's

42:13

why this channel is popular. So when they came up with

42:16

the idea of it's really thin, we're going to put in

42:18

the hydraulic press, oh, let's make it look like we're pressing

42:20

all this stuff into it, like we're pressing all this creativity

42:22

inside of it, the problem is that

42:25

when you're shooting this and you live in

42:27

a culture where the hydraulic press channel exists,

42:29

and you know that people like it because of the

42:32

destruction, that's the direction you go,

42:34

which is like, okay, it's not just that

42:36

we have a bunch of musical instruments and

42:39

sculptures and paints and all sorts of stuff in

42:41

the thing, it's okay, but when they get pressed,

42:44

they're going to do something dramatic. They're going to

42:46

crumple, they're going to explode, they're going to squirt.

42:48

I mean, at the end of the thing they

42:50

had a giant explosion

42:52

type thing. And

42:54

so what they say, and unknowingly, they think they're doing

42:57

what they should be doing, which is like, that's what

42:59

people like about the hydraulic press channel. We have to

43:01

do that, of course, but what they've unknowingly started to

43:03

do is show the destruction

43:05

of things that are meaningful to people.

43:08

And it mostly doesn't matter whether it

43:10

was all CG, all practical, or anywhere

43:12

in between. I don't think anyone is

43:14

specifically angry that they killed one trumpet,

43:17

right? It's the idea of showing even

43:19

a completely CG trumpet being crushed because

43:21

it is disrespectful

43:24

to the objects. It

43:27

looks like, because they're destroying them, the

43:29

destruction of them is the point because

43:31

that's what people like about the hydraulic

43:33

press channel, is things are destroyed and

43:35

they got those wires crossed, right? And

43:38

so it'll pass

43:40

or whatever, but I feel like it's an interesting

43:42

point because everyone making it

43:44

feels like they're doing creative

43:48

stuff and it's not the iPad. The iPad is

43:50

real thin and also everybody loves the hypodrile press

43:52

channel. And when they put them

43:54

together, it's like, no, you didn't realize, you know,

43:56

you took a bunch of individual things that people

43:58

like, but you crossed the... streams. The

44:01

people watching the hydraulic press channel, like no

44:03

violinist wants to go to the hydraulic press

44:05

channel and see them destroy even the cheapest

44:07

violin in the hydraulic press. Like that's what

44:09

they essentially did. They went to the hydraulic

44:11

press channel and they said, what

44:13

item do you care about in your life as

44:15

a creative professional? Come to the hydraulic press channel,

44:17

we're going to put the data in it. And

44:19

that people don't like. Like that's

44:21

not, that's not the vibe. So you

44:24

know, they'll, they'll learn, hopefully learn from this mistake. I

44:26

think the idea of squishing it to make it real

44:29

flat is fine, but you know, they, they can all

44:31

be winners. But, and you know, one thing I noticed

44:33

immediately too in the video is you

44:35

don't see any Apple products getting squished. Like

44:38

they squish, like they have like some PC monitors that

44:40

look, they might be Apple products, but they just get

44:42

knocked over and it cuts away. You

44:44

never see them actually get damaged. Like you

44:46

only see other things get, what would they

44:48

crush into the iPad? Like what they would

44:51

put, I don't know, the iPod nano that

44:53

we see later. Well,

44:55

the Mac for a few years ago. Butterfly

44:59

keyboard. The smart keyboard folio.

45:04

That's true. So in any case, so

45:06

let's talk about the design and Apple

45:08

said, quote, we've always envisioned iPad as

45:10

a magical sheet of glass. And so

45:13

apparently it's pretty darn close now. So the

45:15

11 inch is 5.3 millimeters

45:17

and just barely under a pound. The 13

45:20

inch is 5.1 millimeters. And

45:23

I don't have the weight in front of me. 1.02 pounds,

45:26

I believe. And

45:28

a lot of people pointed out this

45:30

doesn't bother me as much as I think it bothers

45:32

a lot of other people, although it does make me

45:34

chuckle. The iPad Pro is now lighter than the iPad

45:36

hair. I understand how

45:38

we got there. And maybe John, you can give us

45:41

a nickel tour. I can if you prefer of how

45:43

we ended up here. But that is kind of funny

45:45

that this is where we are. Yeah, I mean, it's

45:47

just more of Apple's like difficulty,

45:49

let's say in naming things. The iPad error, the original one

45:51

errors because it's light as air and it's thin and it

45:54

fits in a middle envelope. And the problem is that product

45:56

was wildly successful. And so Apple's like, Oh, I'm not going

45:58

to do that. I'm not going to do that. like

46:00

we need to leverage this

46:02

brand equity. People like the

46:04

MacBook Air. Air is

46:06

good. A, we're going to keep making that. And

46:09

B, we can put the Air suffix on other

46:11

products and make people associate them with the good

46:13

feelings they have about the MacBook Air, even

46:15

though it doesn't necessarily make any sense because

46:17

they would put Air on products that were

46:19

not the smallest, lightest, thinnest, most manila envelope,

46:21

slippy. They're just doing it because it's a

46:23

brand name that worked. And Air has long

46:25

since stopped meaning anything about how small. Remember

46:28

there was the MacBook One, the

46:30

12-inch MacBook. It was way smaller than any Air,

46:32

but it wasn't called Air. But the Air still

46:34

existed. They were bigger than that, right? So Air

46:37

just means it's not the pro one,

46:39

and we're trying to leverage established brand

46:42

equity based on the MacBook Air. So

46:44

it's not particularly sensible, and they

46:47

probably should have retired it

46:49

or kept it just in the MacBook Air

46:51

when they extended it to the iPad. You're

46:53

like, all right, fine, whatever. But anyway, the

46:55

fact that the Air is a little bit

46:57

heavier than the Pro now, like, who cares?

47:00

It's not a big deal. Well, it made sense. The

47:02

very first iPad Air was a

47:04

big weight and thickness savings over

47:06

its predecessor. So it actually made

47:08

sense to use it when they

47:10

first used it. Briefly. But

47:12

yeah, but then all iPads became those dimensions, and

47:15

now it doesn't mean anything anymore. Yeah,

47:17

and now the Pros got thinner, which is

47:19

interesting. So Apple's big pitch on this was

47:22

it's the thinnest Apple product ever. And I immediately

47:24

started Googling it. I'm like, really? Was it thinner

47:26

than I'm trying to think of the thinnest product?

47:28

They compared it to the iPad Nano and they

47:31

showed it on camera. I'm like, wasn't,

47:34

you know, and I looked this up, I'm like,

47:36

surely the buttonless shuffle was thinner than the Nano.

47:38

But the answer is no, it was not, according

47:40

to my brief Googling during the keynote. So I

47:42

take Apple at that word. This is the thinnest

47:45

Apple product ever. There

47:47

is some history with thin Apple products,

47:50

but mostly not good. When the iPhone

47:52

6, I believe, it was the thinnest,

47:54

the thinnest iPhone

47:59

they had ever had. made that didn't work out that well

48:01

it was turned out to be easier to bend I guarantee

48:04

you you're going to see bent iPad Pros on

48:06

a million YouTube channels because that's I mean there's

48:08

YouTube channels that are just literally dedicated to buying

48:10

every Apple product and bending it like that just

48:12

always happens and it will happen

48:14

with these as well and Apple does the same

48:16

thing Apple bends its own products to see how

48:19

how bendy they are this

48:21

is thinner than it was before is it thinner is

48:23

the amount that it's thinner because I think it's only

48:25

like especially the 11 inches are like maybe one or

48:27

two millimeters thinner that it used to be right

48:30

and it's noticeable when you pick it up from the reports of

48:32

the people who were there is

48:34

that change in thickness enough to change the

48:36

durability of this because when you see these

48:38

YouTube channels that are going to buy a

48:40

new iPad Pro and bend it take

48:44

note of whether or not they take a previous generation

48:46

iPad Pro and also bend it and do they do

48:48

it on the piece of equipment that can measure the

48:51

strength required like is it worse than the

48:53

previous one is my question and I think a lot of

48:55

the sensational YouTube videos you see will not answer that question

48:58

they'll just say it's been you look how easy

49:00

it is to bend okay what but is this

49:02

worse than it was before is it better than

49:04

it was before because they reinforce that we don't

49:06

know but it is somewhat of a concern because

49:08

the meat as far as we can tell the

49:10

materials this is made out of are the same

49:12

as they have been and Apple didn't brag about

49:14

any like like every car manufacturer

49:16

does every time there's a new revision new generation

49:18

of a car they will tell you how much

49:20

increased torsional rigidity that they've framed that Apple

49:23

did not say that about this last time Apple said that

49:25

was I think with the success maybe or whenever they fix

49:27

the bendy one before they start making the phone sticker again

49:30

so I'm not against thin iPads

49:33

I think it's great I

49:36

do wonder about the durability but I'm certainly not going

49:38

to try to bend mine I treat my iPad so

49:41

gently it's probably not going to get bent but this

49:43

is something we'll find out someone's gonna buy that 13

49:45

inch iPad Pro which is the thinnest ever 5.1 millimeters

49:47

and they're gonna put it in their backpack with a

49:49

bunch of books or something and they're gonna take it

49:52

out one day and it's gonna be bent and there's

49:54

gonna be story about it and the

49:56

question will remain is it more

49:58

bendy than the previous 12.1 0.9

50:00

inch was and that's the question

50:02

that could be answered with science, but I don't

50:04

have The science or

50:06

the money to bend to iPad to find out the

50:09

answer to that question presumably Apple does and they're okay

50:11

with it so For now,

50:13

I would just say if you buy one of these Maybe

50:15

be a little tiny bit extra careful with it. Yeah,

50:18

so 5.1 and 5.3 millimeters and the

50:20

iPad air is 7 millimeters and As

50:25

they mentioned during the video it is

50:27

thinner than yeah, I put iPod Nano

50:30

almost an iPad there and Our

50:33

friend Federico Vittici was in London at

50:36

a press event that they had there

50:38

and he had the wherewithal to

50:41

notice that the Standard Apple Thunderbolt

50:43

cable is just barely Taller

50:46

than or you know bigger

50:49

than the I presume this is the 13-inch

50:51

iPad Pro Which is just bananas that the

50:53

cable it is you know When you include

50:55

you know the housing and whatnot is bigger

50:58

than yeah like the plastic grommet the plastic

51:00

like little thing That has a little Thunderbolt

51:02

symbol on a Thunderbolt cable that is thicker

51:04

than the device. That's amazing It's just

51:06

bananas and they're really they're really approaching like the we've

51:08

talked about this moment when they made the transition from

51:11

lightning Now these devices are pushing

51:13

up against how thin you can make a device

51:15

with the USB-C connector on it as

51:17

as predicted in years ago past shows It's

51:19

like if they keep getting thinner eventually you

51:21

will hit the limit of USB-C and The

51:24

limit of USB-C is a little bit you'll hit that limit a

51:26

little bit sooner than you would have for lightning You

51:29

know they they need to do this because this is not

51:31

just the USB-C ports a Thunderbolt port That's one of the

51:33

pro features But I feel like

51:35

there is there is a limit on how

51:37

thin they can make these iPads and it's defined by that That

51:40

plug right there. Yep, so

51:43

battery capacity has changed in the 11-inch It's

51:46

gone up about 10 a little less

51:48

than 10% but in the 13-inch it's

51:50

gone down about 5% Which

51:52

is kind of funny. I know the battery life for all

51:54

of them is rated the same as the same as it

51:56

ever was Which is 10 hours, so it's interesting how they

51:58

end up with that like I

52:00

don't think the insides of these devices are

52:02

different in any way other than obviously the

52:05

big one has a big screen Which presumably

52:07

uses more energy? So it's

52:09

weird that the well, I guess you know It's

52:11

weird the 11 it's got bigger But this is relative to the

52:13

previous 11 inch and the 13 is got smaller relative to the

52:15

previous 13 inch Obviously 13 inch

52:18

does have a bigger battery than the 11 inch But

52:20

whatever they're doing like I hurt for people

52:23

who were there in person like wow the 11 inch is so thin

52:25

even though It's like only a millimeter. You can really feel the difference

52:27

They must have a smaller battery in the 11 inch,

52:29

but they don't they have a bigger battery It's the

52:31

device thinner and it has a bigger battery or at

52:33

least a battery with more capacity I don't know if

52:35

it's physically larger Maybe they have a better

52:38

energy density with whatever new battery thing

52:40

they're using but don't think

52:42

just because these are thinner that they are Sacrificing

52:44

battery life they're not that well they

52:46

may be sacrificing battery life, but if they are it's probably

52:49

not because of the thickness Because

52:51

they actually added battery to the 11 inch and the 13

52:53

inch the little one down only went down by like 5%

52:56

The colors are speaking of same as it

52:58

ever was their silver and space black

53:01

I guess maybe that's slightly different than before but effectively

53:03

it's the same as it always was as Jason

53:05

and Mike have talked about on upgrade many times

53:08

the fancier the device the less cool

53:10

the colors get sweet But

53:13

John I'm just gonna sit back and let

53:15

you take this from here Ultra

53:18

retina XDR and it's on both

53:20

sizes, baby. So how happy are

53:22

you John? Serakisa I did

53:24

know that the good screen was gonna

53:26

come on both because that was always

53:29

been the rumor and that's great because

53:31

in the Previous generation the mini LED

53:33

backlit Screen was only

53:35

on the big size and I didn't buy that I

53:37

don't like many LED and it wasn't important enough for

53:40

me to get big eye, but anyway But yeah, it's

53:42

on both it is as we as was rumored as

53:44

we discussed in last episode It's a

53:46

it's a two layer OLED They call it the

53:48

tandem OLED where they take two OLEDs and they

53:50

just lay them on top of each other And

53:53

so they can run each one at A little bit lower power to

53:55

extend its life. But Then they get more light output

53:57

because you got hey two screens for the price of one.

54:00

It's a thousand It smacks for as

54:02

the or an Hdr. But.

54:05

I guess they're saying that's. Full

54:08

screen. I don't know that the I only know

54:10

how they do these these read things on television

54:12

ratings not clear how the during here but I

54:15

was a sixteen hundred and it's peak. it's the

54:17

are which means you know not probably the whole

54:19

screen those numbers the second hundred one you may

54:21

may be familiar to you from what their I

54:23

phone oh that the rate that and what the

54:26

prospects the ours rate out and this is kind

54:28

of like with an hour battery life lap was

54:30

as just decided that's sixteen hundred net speak Hbr.

54:33

That's and for a while. so of the

54:35

Xdr did that ages ago. All.

54:37

The all the Nakba prose have screens a do

54:39

six marionettes be case the are now in the

54:42

phones do and now this thing does that. That's

54:44

just what they pick as you can drive the

54:46

screens harder to make them brighter and were them

54:48

out sooner and synthetic pick where that as but

54:50

that's what these are capable of. And on the

54:53

salmon the one thousand it's for Spr is interesting

54:55

because. Str like when you're looking at

54:57

like your windows and your menu bar and stuff like that

54:59

are on a mac or and anything we just looking at

55:01

the you are you eyes not an Hdr unless you like

55:03

do something weird. For said though it. And

55:06

and. The. Str limits

55:08

for Apple stuff is usually around five hundred

55:10

six hundred nets like for the max for

55:13

you know Thursday's the Imac for him. For

55:15

the Xdr I'm like I'm X are now

55:17

nothing on my screen a sixteen hundred minutes

55:19

because it's just you. Why? there's nothing Did

55:22

know Hdr in it right? and it's probably

55:24

round month and a maximal five hundred. The

55:26

Garden Mets. I don't crank it up that

55:28

way like market system anyway. success This this.

55:31

I've had good with thousand in Spr and

55:33

this is a feature of tell isn't as

55:35

well. Whether like okay the actual limit. for

55:37

str for standard definition like before the a

55:40

debate the are like back seventies or eighties

55:42

or whatever how bright or television supposed to

55:44

be like over the mastering manners they were

55:46

using is so incredibly dim by modern standards

55:48

and nobody would rise that so it has

55:51

been a feature of salvage and for ages

55:53

to say you can watch non aids the

55:55

our content like your local news and you

55:57

can turn the brightness up so that it'll

55:59

be much brighter than it's

56:02

quote-unquote supposed to be. For

56:04

a portable device that's an important feature

56:06

so you can see the screen outdoors basically like they're not going

56:09

to show it at like 300 or 200 nits or some you

56:11

know thing that's like

56:14

what you would expect like in a dark

56:16

room you'd want to look at a computer monitor you

56:18

want it to be able to go brighter so allowing

56:20

the UI to go up to a thousand nits essentially

56:22

it's a software change or whatever is a

56:24

feature for outdoor viewability again

56:27

I don't know if this is full

56:29

screen or some portion of the screen on

56:31

televisions for power reasons it is very very

56:34

often the case that a

56:36

very like 10% of the screen can light up

56:38

to some huge number and a hundred percent of

56:40

the screen can light up to that number divided

56:42

by like 10 or 20 right hope

56:44

that's not the case on these screens but honestly I don't

56:46

care that much because I don't spend my time while looking

56:49

at 100% white images filling

56:51

the entire screen at maximum brightness

56:53

that's pointless unless using it as a flash. There

56:57

are new resolutions on these screens

56:59

the the pixels per inch is still 264 are

57:01

the same as it's always been the the 11 inch

57:04

one gets 32 extra pixels

57:07

in width whoo compared to the old one and the

57:09

13 inch one gets 20 pixels in

57:13

width and 16 pixels at height this

57:15

is not a feature like obviously this is so small

57:17

you can even see these pixels are very small it's

57:20

just this is the part they got I don't know

57:23

how they came to this decision but it is relevant

57:25

for software developers if you have some kind of pixel

57:27

perfect layout but honestly you shouldn't size class size classes

57:29

have been around for ages flexible layouts that remember ages

57:31

but just FYI these screens

57:33

these iPad Pro OLED

57:35

tandem OLEDs are not

57:37

the same size as any previous iPad

57:40

screens and they're you

57:42

know they're slightly bigger which is fine

57:45

you do have a nano texture glass

57:47

option and we will start getting into

57:49

the portrification of the iPad at this

57:51

stage now texture is a feature that

57:53

was available on the produce legs VR

57:56

ages ago it's also on the studio display

57:59

it's basically like a matte screen but instead of making

58:01

the matte screen by putting like a piece of plastic

58:03

over it or something or whatever, they take the glass,

58:06

the normal glossy glass and they microscopically

58:08

etch it. So the glass is like if

58:10

you look at it in a microscope, it's

58:12

like rough instead of smooth and they do

58:14

this to make reflections, you know, more diffuse

58:16

or whatever. I

58:19

personally do not like nanotexture and I'm glad

58:22

about that because it was a thousand dollar

58:24

option on my already expensive screen. I

58:27

don't know how much it actually costs

58:29

to make nanotexture. There's maybe like the goldmine of profit

58:31

margins for Apple, but Apple has always charged a huge

58:33

amount for it. They charge less on the studio display,

58:35

proportionally than they do the XDR, which makes me think

58:37

it's just like it's got to be almost pure profit

58:39

for them. But who knows? Nanotexture

58:42

is an option on both of these

58:44

iPads. But the only

58:46

way you get access to that option

58:48

is if you buy the Wysack package. I'm

58:51

pronouncing that wrong. Probably Wysack package.

58:54

Portia has the option packages that if you want any of

58:56

the good stuff, you've got to buy the big option package,

58:58

right? You can't just get nanotexture because

59:00

nanotexture is you just add like what, $100, $200, whatever

59:03

it is. But

59:05

no, you can't even get nanotexture

59:07

unless you buy one of

59:10

the iPads that has one or two terabytes

59:12

of storage. And what relation does storage have

59:14

to nanotexture? None. None whatsoever.

59:17

It's totally unrelated. But if you want nanotexture, if

59:19

you want the privilege of paying a couple hundred

59:21

extra bucks for nanotexture, you have to pay up

59:24

to $600 more from

59:26

going from the base to $100 for

59:28

nanotexture plus $600 to go to the one terabyte model from

59:30

256. So

59:36

the nanotexture option is essentially a $700 option

59:39

starting from the base model. And

59:41

that's rough. Again, I don't

59:44

care because I don't like nanotexture. I don't think

59:46

people should get nanotexture. And there are a lot

59:48

of open questions about nanotexture because nanotexture on the

59:50

XDR, when it first came out, people were like,

59:52

oh, if you get the nanotexture on the XDR,

59:54

make sure you don't touch your screen because it's

59:56

really hard to get fingerprints off because, you

59:58

know, you have to clean it with Apple special cloth. And you can't

1:00:00

use any any microfiber cloth you have to use

1:00:02

Apple special ones I think it's mostly BS But

1:00:04

if you use a low-quality microfiber might be bad,

1:00:06

but they're like don't if you get finger grease

1:00:08

on it It's hard to clean off. You can't

1:00:10

use certain cleaners. Don't use abrasive things You can

1:00:12

mess it up and because it

1:00:14

is such a micro textured finish I

1:00:16

believe you could mess it up if

1:00:19

you used anything even mildly abrasive and

1:00:21

by messing it up It would essentially

1:00:23

like permanently like smudge your screen by

1:00:25

making it Unevenly rough because you will

1:00:27

have disturbed the evenly rough nano texture

1:00:29

to surface with like an abrasive

1:00:31

an abrasive paper towel or something And made

1:00:33

it unevenly rough now texture

1:00:35

is always terrified me anyway Apple is now

1:00:37

selling touch devices that you're supposed to touch

1:00:40

when you use it forget about don't quit

1:00:42

your finger You're supposed to touch it with

1:00:44

nano texture on them. I

1:00:46

don't know the same nano texture that's on their screens

1:00:48

I don't know if they've tested it and they say

1:00:50

it's fine finger Reese's fine. It does come with the

1:00:53

little special Microfiber cloth, which

1:00:55

I think is just a high quality microfiber cloth

1:00:58

But I personally would not

1:01:00

recommend buying any of these devices with an

1:01:02

out of texture if you are at all

1:01:04

concerned about Fingerprints

1:01:06

smudges and clean the screen wait

1:01:08

a week wait a month see what the deal is with

1:01:10

nano texture Is it okay to have a non texture screen

1:01:13

that you get fingerprints all over is it not a big

1:01:15

deal? Or is there some sort of problem

1:01:17

because this is the very first one of these that has existed

1:01:19

and unlike an XDR Where you can just be disciplined inside. I

1:01:21

just won't touch it That's not an option the

1:01:23

iPad even I guess if you use the Apple pencil everywhere

1:01:25

you could do it But even with the Apple pencil like

1:01:27

do I want to rub the Apple pencil against my nano

1:01:30

texture screen? Apple has obviously

1:01:32

tested this and then they sure they're gonna

1:01:34

say everything's fine But I am

1:01:36

personally super nervous about nano texture Which is why

1:01:38

I'm absolutely definitely not getting it on any thing

1:01:40

that Apple ever sells me and certainly So

1:01:45

how do you really feel about it John I'm

1:01:47

happy about the screens the specs look great color

1:01:50

reproduction looks reasonable. I'm happy the 600 nits

1:01:53

You know like everything looks good about the screen I'm

1:01:56

happy with the battery life the thickness like they put

1:01:58

they put a double layer screen in there there that

1:02:00

gets way brighter and it's got the same 10

1:02:02

hours of battery life like thumbs

1:02:05

up like this what I from what I

1:02:07

want from this thing it's looking pretty

1:02:09

good you're you're happy but

1:02:11

you're less effusive than I thought you would be I

1:02:13

mean you've been waiting for this for a few years

1:02:15

now aren't you aren't we like overjoyed like I expect

1:02:17

to see you or hear you running around the room

1:02:19

screaming to the rooftops how excited you are and I'm

1:02:21

not getting that from you well when I when I

1:02:23

when I get it I'll see how

1:02:26

amazing it is but yeah no I'm there there

1:02:28

are things to modify my happiness that we will

1:02:30

get to share this is just

1:02:32

how John sounds when he's excited yeah this is

1:02:34

what it sounds like when he's really excited like

1:02:36

there are some there are some things that are

1:02:38

not as exciting about this setting aside the nanotexture

1:02:40

thing which will get to any obviously this

1:02:43

works with Apple pencil Pro but not

1:02:45

the Apple pencil 2 because of the landscape

1:02:47

camera yeah I mean just like you know

1:02:49

just before we leave the screen like I think the screen

1:02:51

is a huge part

1:02:53

of the pro story it

1:02:56

is by all accounts a really

1:02:58

great screen and you know what they

1:03:00

had to do with you the dual

1:03:02

layers to make it and there

1:03:04

is no question like we are we

1:03:07

are all going to just be waiting

1:03:09

and waiting and waiting for these screens to come to

1:03:11

the other products in their lineup like we cannot wait

1:03:13

for the screen to come to a macbook pro we

1:03:16

cannot wait for the screen to come maybe eventually to

1:03:18

a desktop-sized monitor like this

1:03:20

is gonna be like the thing we're waiting

1:03:22

for because it is by all accounts just

1:03:25

such an amazing screen so I'm really happy

1:03:27

to see like they are they

1:03:29

are still leading the industry and really good screens well

1:03:31

I mean it's the Samsung screen or whatever like people

1:03:33

always attribute this to Apple apps not making a screen

1:03:35

there's but yeah well no one else is selling them

1:03:38

like I don't see anyone else yeah I mean they

1:03:40

I mean they have they have the power of the

1:03:42

money to say we want a screen that works like

1:03:44

this I mean that companies have been trying to do

1:03:46

these dual layer OLEDs for a long time and it's

1:03:48

been very difficult and Apple's gonna Apple gets the good

1:03:50

stuff first because they pay the money right so they

1:03:53

you know that I do hope this expands

1:03:55

to other products and to review for the

1:03:57

people who don't know why we care about OLED

1:03:59

I Heard Gruber on Dithering say he was

1:04:01

looking for blooming and didn't see it. You're not gonna

1:04:03

see blooming on OLED. Like the reason we were

1:04:06

excited about OLEDs is because each individual

1:04:08

pixel lights up individually. And you

1:04:10

may think, isn't that how all screens work? I

1:04:12

have an iPad and each individual pixel lights up.

1:04:15

Well, LCD screens are done with a backlight where

1:04:17

there are lights behind the pixels and then

1:04:19

like color filters of various kinds that color it

1:04:21

or whatever. But the lights behind the pixels are

1:04:23

not one pixel in size. The lights

1:04:26

behind the pixels are huge compared to pixels. There's

1:04:28

often like, you know, there's millions of pixels, but

1:04:30

there's like a few hundred

1:04:32

backlight regions of, you know, the

1:04:35

backlights are like one inch by one inch or

1:04:37

one centimeter by one centimeter. Huge number of pixels,

1:04:39

especially a retina resolution, are behind that. And so

1:04:41

the like the worst case scenario for that is

1:04:43

like a star field in

1:04:45

space. It's perfectly black with these

1:04:48

pinpoints of stars. Each little pinprick of stars

1:04:50

is a couple of little pixels at very

1:04:52

high brightness. On an

1:04:54

LCD display, on a mini LED display,

1:04:56

you have to light up the backlight

1:04:58

region behind each one of the stars.

1:05:00

The star is a pinprick, but the

1:05:02

backlight is like one centimeter by one

1:05:04

centimeter or one inch by one inch

1:05:06

or like whatever size the backlight regions

1:05:08

are. You have to light up that

1:05:10

entire thing behind that pinprick. So what

1:05:12

you end up with is the blackness

1:05:14

of space, pinpricks of light. But

1:05:17

around each pinprick of light, there's like a little

1:05:19

you can even see the shape of the backlight

1:05:21

region sometimes. It's like a little square glowing, right?

1:05:23

And for years, manufacturers have been trying to figure

1:05:25

out how can we make it so you can't

1:05:27

see the backlight behind that? Because LCDs can't block

1:05:29

all the lights. Like when you turn off the

1:05:31

when you make an LCD black and you tell

1:05:33

it block all the light from the backlight, they

1:05:36

block as much as they can, but they can't

1:05:38

block at all. And that light that leaks through

1:05:40

where it's not supposed to be there, where there's

1:05:42

supposed to be black space, but now there's gray

1:05:44

space, that is bloom around

1:05:46

those those pinpoints of light or whatever. OLED

1:05:49

doesn't have that problem. Every individual pixel in

1:05:51

OLED lights up all by itself. There's no

1:05:53

backlight region. There's no how many different regions

1:05:56

of backlights, how many individual backlights. There's essentially

1:05:58

one backlight for every pixel. That's

1:06:00

why we love OLED. There is no blooming in

1:06:02

OLED other than the natural blooming of a pinprick

1:06:05

of light when you look up at the sky,

1:06:07

you see a star. It is a point source

1:06:09

because you can just light up that one pixel.

1:06:11

That's why everyone goes, gotta go over OLED. Our

1:06:13

phones are OLED. You can buy OLED televisions. There

1:06:16

are OLED screens on laptops and so

1:06:18

on. And this is Apple's introduction to

1:06:20

larger than iPhone sized OLEDs. And

1:06:22

of course, OLEDs burn in, so now they've got a dual layer

1:06:24

one where you can run them at lower power to hopefully

1:06:27

combat burn in and you can make it very bright

1:06:29

and very colorful. And so anyway, yeah, this is a

1:06:31

great screen. As I said last episode, I think this

1:06:34

will be the best screen Apple has ever made. I

1:06:36

think Apple itself made that pitch. And

1:06:38

like Bargo said, that means we want

1:06:40

screens like this to be on OLED devices, assuming

1:06:43

they don't have any bad burn

1:06:45

in problems. But again, we'll find that out as these

1:06:47

enter the market. I

1:06:50

should know this, but I do not. What

1:06:52

is the longevity for OLED? Because don't they

1:06:54

eventually – it's organic light emitting

1:06:57

diodes, right? So something – Every time you use

1:06:59

a pixel, it wears down a little bit. Cool.

1:07:02

Yeah. So I mean, ideally,

1:07:04

what you want to happen and the televisions

1:07:06

as well, as they wear down, they

1:07:09

do essentially a compensation cycle where there's a computer that figures

1:07:11

out how much each one has worn down and it tries

1:07:13

to level them. Because they could say, okay, this one is

1:07:15

worn out, so we got to give it a little more

1:07:17

power than that one. They want to make it so that

1:07:19

it's even. But inevitably, what

1:07:21

happens is over time, if even

1:07:24

if these compensations are working perfectly,

1:07:26

the max – if you just put the whole screen

1:07:28

being white, that will just slowly get dimmer

1:07:30

over time because you will be slowly wearing out the pixels.

1:07:32

What you want is to refer it to get dimmer uniformly

1:07:34

and not have like the logo that's in the corner of

1:07:36

the screen burned in or whatever. Like that's

1:07:38

what the compensation cycles are trying to do. But yeah,

1:07:40

they wear it over time. But they'll

1:07:43

– and OLED should last the

1:07:46

normal usage lifetime of an iPad. I mean, look at

1:07:48

our phones. Like same deal. We've had OLED phones for

1:07:50

years and years, right? And

1:07:52

if you buy like a five-year-old phone, maybe you

1:07:54

could detect some kind of like, you know, image

1:07:56

retention burn in, worn out pixels or whatever, but

1:07:58

in general, they work. All headphones work until

1:08:01

nobody wants to buy them anymore, right? Until they're

1:08:03

so old that they're obsolete. So the same should

1:08:05

be true of this screen, fingers crossed. No

1:08:08

promises. All

1:08:10

right. So let's talk

1:08:13

performance. There were some rumors, which I

1:08:15

think we discussed last week that, Oh,

1:08:17

you know what, this might have the

1:08:19

M4. And when I first

1:08:21

heard this, I was like, NFW. And then

1:08:24

after hearing a bunch of our friends talk

1:08:26

about our various shows, and if we talked

1:08:28

about it, I was like, well, I'm still

1:08:30

really skeptical, but maybe. And

1:08:32

so sure enough, Tim Millet comes up

1:08:35

and says, we're going to four M4

1:08:37

time. And

1:08:39

this is the second generation three nanometer

1:08:41

technology. And I'm just going to step aside

1:08:43

and give you back the floor. John Syracuse

1:08:46

to tell us about this, please. N3E,

1:08:48

they didn't say it in the show, but as

1:08:50

close as the closest they're going to get to

1:08:52

having a slide that says N3E because yeah, that's

1:08:55

second gen three nanometer technology from TSMC. And

1:08:57

as we said last week, the rumors of this, once

1:09:00

the iPad model numbers and the part number of

1:09:02

things were dug out, like I put a bond

1:09:04

numbers were dug out of iPad. iPad

1:09:07

OS 17.5 beta. Right.

1:09:10

That's hard evidence. And you could say, well, you

1:09:12

don't know that they're going to keep the numbering

1:09:14

there, they were, you know, they were increasing the

1:09:16

numbers by one for each M1, right? And they

1:09:18

skipped over M3. And so that was pretty much

1:09:20

hard evidence. So like with so many

1:09:22

of these things, it's a rumor. You

1:09:24

don't know, maybe kind of, and then

1:09:27

as the data approaches of the announcement,

1:09:29

things solidify. And since we had the

1:09:31

luxury of recording just one week before

1:09:33

the event, they had solidified pretty

1:09:35

much. So I really expected to see M4 and

1:09:37

long behold we did. Uh, what

1:09:39

is the M4? Apple says

1:09:41

that has 28 billion transistors to give

1:09:43

a comparison. The M3 has

1:09:46

25 billion transistors. So this

1:09:48

does have more transistors than the M3, not by

1:09:50

a lot, but it's different.

1:09:52

So if you just think this is, oh, this is just

1:09:54

the M3, but on the M3 process, it's

1:09:57

not, it's a different, yeah, SOCS, we'll

1:09:59

see. we go on here. And again,

1:10:01

the M3 is the comparison because the M3

1:10:03

Pro has 37 billion and the M3 Max

1:10:06

has 92 billion. So this

1:10:08

is the little one. They're just the plain old M4,

1:10:10

no suffix. It does have

1:10:12

128 gigabits per second memory

1:10:14

bandwidth, which is up from 100 on the M3, M2

1:10:18

and M1. So this is a bump. You

1:10:20

know, we went three generations of the plain

1:10:22

M series chip so they all had 100

1:10:24

gigabytes per second. Now we're up to 120.

1:10:26

They're either using faster RAM or

1:10:28

I mean, that's what it's got to be.

1:10:30

I think it's like a LPDDR standard that's

1:10:33

slightly faster. So that's good. So we've made

1:10:35

kind of like a first

1:10:37

generation of leap in the baseline

1:10:39

smallest M series chip memory bandwidth.

1:10:42

It has a new display engine, which Apple didn't

1:10:44

elaborate on. I imagine it's, I don't

1:10:46

even know, like they didn't say, Oh, we need this

1:10:48

new display engine to drive the two layers of the

1:10:50

screen. Maybe that's true. I would imagine there's some display

1:10:53

firmware that does that and they don't have to. I

1:10:55

don't even know what they mean, but anyway, new display

1:10:57

engine. There's a new media engine, which is like the

1:10:59

thing that does H.264 and H.265 and ProRes decoding and

1:11:03

coding and stuff. Apple didn't really talk

1:11:05

about that. But if you look at the specs, only

1:11:08

the M4 models say hardware accelerated 8k H.264

1:11:10

blah, blah, blah. That 8k is only in

1:11:13

the specs for the M4 ones. So I

1:11:15

guess the other ones couldn't do hardware accelerated

1:11:17

8k. They had to fall back to software

1:11:19

or something. I don't know. But anyway, it

1:11:21

does have a new media engine. So that's

1:11:23

good. And that's also good because

1:11:26

M1, M2, M3, whenever

1:11:29

someone tested any computer with that

1:11:31

thing in it and they do

1:11:33

like, let's see how fast it

1:11:35

can, you know, encode or decode

1:11:37

H.264. That was just running

1:11:39

on the media engine. It didn't matter how

1:11:41

many CPU cores that had how good the

1:11:44

GPU was. There's dedicated hardware in these SOCs

1:11:46

to do stuff like H.264 encoding and decoding,

1:11:48

right? And that dedicated hardware

1:11:50

has not gotten faster or better

1:11:53

that quickly. I'm not sure if it's changed at

1:11:55

all from the M1 to the M3, but it

1:11:57

has changed in the M4, kind of like the

1:11:59

memory bandwidth. this may be, I can't say this

1:12:01

is certain, but this may be the first time

1:12:03

that the media engine

1:12:06

hardware decoder encoder thing has

1:12:08

gotten substantially faster. At

1:12:12

a certain point in the presentation, I figured

1:12:14

who it was, but the person on the

1:12:16

screen said, the M4 has up

1:12:18

to four performance cores. And I said, wait, what now? Up

1:12:23

to four performance cores? Anyway, and

1:12:25

six efficiency cores. And

1:12:27

so the M3 had four performance cores and four

1:12:29

efficiency cores. So you got two new

1:12:32

efficiency cores, same number of performance cores compared to

1:12:34

the M3. Are these the same

1:12:36

cores as the M3? Well, Apple says

1:12:38

that the M4 cores have, all

1:12:41

the cores in the M4 come with, quote,

1:12:44

next generation ML accelerators.

1:12:47

Not the neural engine, not

1:12:49

the GPU, the CPU cores

1:12:51

all have next generation

1:12:53

ML accelerators. I have no idea what that

1:12:55

means. What it does mean is

1:12:57

these cores are not the same as the M3 cores.

1:12:59

The power cores aren't the same. The efficiency cores aren't

1:13:02

the same. They're probably similar in size.

1:13:04

They probably have a close to the similar amount

1:13:06

of transistors, but they are different enough that they

1:13:08

have whatever the hell that is. I'm

1:13:10

sure we'll find out as time goes on. But

1:13:13

just to be clear, and then Apple throughout

1:13:15

the entire presentation does the thing that they love to do,

1:13:17

which is only slightly more justified in this case, which is

1:13:20

let's compare it not to its predecessor, but to

1:13:22

its predecessor minus one, which makes some sense in

1:13:24

this one because there's never been an M3 iPad.

1:13:26

So what are you going to compare it to?

1:13:29

You're going to compare it to the iPad Pro

1:13:31

that it's replacing and the one it's replacing came

1:13:33

with an M2. So they say it's 60% faster than

1:13:35

the M2. And

1:13:38

as we always say, when we talk

1:13:40

about Apple's comparisons to multiple generations old,

1:13:42

people are like, well, that just makes

1:13:44

sense because people have old stuff. Not

1:13:46

everyone has the latest and greatest. We want to know how fast

1:13:48

it is compared to the old thing that most people have. And

1:13:51

I will explain again our reasoning. It's

1:13:53

not that we think everyone has to have the newest stuff. It's

1:13:56

because what you want to know, at least if you're

1:13:58

kind of a tech nerd enthusiast, is, is

1:14:01

this the one to buy? Is this a year where

1:14:03

we make a big leap? Is this a really good

1:14:05

one? Right? And

1:14:08

the way to know that is, how big a leap is

1:14:10

this one over the one that came before it? And again,

1:14:12

the one that came before it is M2, I understand that.

1:14:14

But just talking about the

1:14:16

M4 as an SOC. Like, is

1:14:19

M4 just like barely

1:14:22

better than the M3? Or is it

1:14:24

twice as good as the M3? Right. Even

1:14:26

if you don't have an M3, what you want to know

1:14:28

is, is this the year we make a big leap? Is

1:14:30

this a good one to buy? I haven't bought an iPad

1:14:32

in six years. Is this the year for me to buy?

1:14:34

Because we've just made a big leap. Like you don't want

1:14:36

to buy, if you've been waiting years and years to buy

1:14:38

a new one, you don't want to buy when they come

1:14:40

up with a model that's 1% better than the

1:14:42

previous one. You want to wait for that year when it's 5% or 10%

1:14:44

or 20% because it gives you the most

1:14:47

bang for your buck. That's the

1:14:49

point of the comparison with the predecessor, right?

1:14:51

And again, I know the predecessor only had

1:14:53

an M2, but there never was an M3

1:14:55

iPad. So it makes this a little bit

1:14:58

tricky. But there are devices that have M3s

1:15:00

in them, right? And so setting aside the

1:15:02

iPad, if you just want to know how

1:15:04

good is the M4 compared to the M3,

1:15:06

Apple does not want to tell you. We

1:15:08

will find out shortly, but Apple

1:15:10

not interested in that comparison. So anyway,

1:15:13

it has a 10 core GPU, which is the

1:15:15

same as the M3, although the M3 is bin

1:15:17

sometimes, because sometimes you get one with eight cores

1:15:19

active instead of the full term because binning,

1:15:22

right? Apple bragged about

1:15:24

how much better it is. It has the same performance as

1:15:26

the M2 at half the power. That's

1:15:29

great. It's two generation newer chip thumbs

1:15:31

up. We like it. But

1:15:34

the binning continues in binning. We use that

1:15:36

term to be like when you make a

1:15:38

CPU or make a silicon chip and some parts of

1:15:40

it don't work, you can just turn off

1:15:42

those parts and sell it anyway for

1:15:45

a cheaper price. Because every

1:15:47

time you make silicon, some parts, some of them don't work

1:15:49

at all. Some of them have parts of them that don't

1:15:51

work. And instead of throwing them out, you can just tell

1:15:53

them to sell them at a lower price and

1:15:55

then save the ones where everything is working and sell them

1:15:57

at a higher price because you get fewer of those, right?

1:16:00

That's binning. Apple

1:16:02

is binning, and that's

1:16:04

the term for the silicon industry. Apple has always binned

1:16:06

its silicon in the Apple Silicon age.

1:16:09

Now they're essentially doing the equivalent of

1:16:11

binning with the entire

1:16:13

product, but for the CPU itself,

1:16:15

they are binning that. So if

1:16:19

you buy an iPad and you want

1:16:22

a M4 with all the parts

1:16:24

working, you have to buy, I

1:16:27

mean, I've heard this one before, the one terabyte

1:16:29

or the two terabyte storage model. And

1:16:31

what does the storage have to do with the SSC? Nothing.

1:16:35

It's separate chips. It's not really interested in

1:16:37

any price. That's what it is. It's price.

1:16:39

That's it. Because they want you to buy

1:16:43

the Vysoc package, right? Oh, you want to

1:16:45

step up to the, you want the good

1:16:47

stuff. Well, you can't just get the CPU

1:16:49

with all the stuff working. If

1:16:51

you want the CPU all stuff working, you have to

1:16:53

buy into other stuff, whether you want it or not.

1:16:55

Maybe you don't need a terabyte of storage. You

1:16:57

have no choice. So they have tied those two things together. So

1:16:59

if you get the 256 gigs or the

1:17:02

512 gig model, you get

1:17:04

an M4 with, and I think

1:17:06

this is the first, three

1:17:08

performance cores instead of four. You're

1:17:11

missing a performance core, not a GPU course,

1:17:13

which I've done many, many times. Oh, you

1:17:15

don't get all the GPU cores. You're missing

1:17:17

a performance core. I

1:17:19

don't know enough about silicon manufacturing to know,

1:17:21

is it because the

1:17:24

cores are new or trickier or something? Why do

1:17:26

they usually bin based on GPUs? Why are they

1:17:28

binning based on a performance core? Why aren't they

1:17:30

bidding based on efficiency cores? If you have the

1:17:32

scores are harder to make, I don't even know.

1:17:34

Well, I think it's probably about just surface area.

1:17:37

The performance cores are always much

1:17:39

larger on the area diagram. But

1:17:41

I think the GPU is the

1:17:44

total die area spent on GPU

1:17:46

is bigger than total die area spent on CPUs,

1:17:48

right? You're probably right. But keep in mind, when

1:17:50

they bin GPU cores, usually they lop off two

1:17:52

of them. So it could be

1:17:54

like, where is the defect in this area?

1:17:57

The odds are it's going to land within... One

1:18:00

of these blocks, the odds are this percent.

1:18:02

And so they work the numbers, they optimize

1:18:04

it. So like, all right, well, we can

1:18:06

bin based on the loss of these large

1:18:08

zones. Like if it's somewhere in

1:18:10

this zone, we can still sell the chip because

1:18:13

we just disable one or two GPU cores, or

1:18:15

we disable one of the performance cores, or whatever.

1:18:17

So I'm guessing it's all about area and the

1:18:19

odds that it will be there or not. Yeah,

1:18:22

well, they didn't bin based on GPU

1:18:24

cores because no matter what storage you

1:18:26

get, you get a full 10 core

1:18:28

GPU, I believe. And they

1:18:30

also bin. This is not binning again. I'm overloading

1:18:32

this term. If you buy the

1:18:34

model with 256 gigs or 5 12 gigs of storage,

1:18:36

you get 8 gigs of RAM. And this is something we've done in

1:18:39

the past as well. If you buy

1:18:41

the 1 terabyte, 2 terabyte, you get double the

1:18:43

RAM, 16 gigs. I believe they started doing that

1:18:45

last iPad Pro. I think even

1:18:47

the one before that, I think that might

1:18:49

have been in the A12Z generation, the 2020

1:18:51

update. Yeah, and again, those

1:18:53

things are a little bit more related because the RAM

1:18:55

is on the SOC. So I kind of, there's a

1:18:58

little bit of an excuse for like, well, that's part

1:19:00

of the package. So anyway,

1:19:03

if you want any of the good expensive

1:19:06

stuff, you must get all of the good

1:19:08

expensive stuff, which

1:19:11

that's a business for you.

1:19:13

Like they've got you where they want you.

1:19:16

This is not an a la carte thing where you just

1:19:18

spec out exactly how you want. Things

1:19:20

are bundled together to a degree they've never

1:19:22

been. And

1:19:25

so, comparing this, so the M2 had four performance cores and

1:19:27

four efficiency cores and the M4, the

1:19:31

M2 is the predecessor in the iPad line. The

1:19:34

M4 has four performance cores and

1:19:36

six efficiency cores. But

1:19:39

if you get a binned M4, you

1:19:43

are getting an SOC with one

1:19:45

fewer performance core than its predecessor. So

1:19:49

the question asked by Rick Williams, who I think is a good one, Rick

1:19:52

Williams on Mastodon, is there some

1:19:54

benchmark where the M2 iPad

1:19:56

Pro will beat the

1:19:59

low end? lower end M4 iPad

1:20:01

Pro because it has one more

1:20:03

performance score. You know what I

1:20:05

mean? Like I think there

1:20:07

could be a constructed benchmark where that might

1:20:10

be the case, or at least I thought that

1:20:12

might be until I saw the preliminary geek bench

1:20:14

numbers for the M4, which may be said because

1:20:16

remember that we're comparing to the M2 because there

1:20:18

is no M3 iPad Pro to compare it to.

1:20:21

And that would have been like a closer fight,

1:20:23

but the M2 is kind of older. Here,

1:20:25

this, I don't know if these are true because geek

1:20:27

bench scores come in at this stage. We don't know

1:20:29

if they're like official or just random people trying things

1:20:32

or they're fake or whatever. But anyway, here

1:20:34

as of Wednesday May

1:20:36

8th is the geek bench scores

1:20:38

for M3 versus M4. I'm not even doing

1:20:41

M2, I'm doing M3 versus M4. Single

1:20:44

core M3 score, which is currently the

1:20:46

maximum single core score for any Mac

1:20:49

and geek bench is 3131. That's

1:20:52

a 16 inch MacBook Pro M3 Macs.

1:20:54

Right. 3131. The

1:20:57

M4 single core

1:20:59

score, as if this is true, is 3767, which is

1:21:01

20% higher in single core than M3. That's

1:21:08

not a small number. 20% higher

1:21:10

in single core. Oh my God. So

1:21:12

that's like, OK, maybe these power cores

1:21:14

really are difficult to manufacture and to

1:21:16

extend 28 billion transistors compared to 25.

1:21:18

It's not a massively bigger check. And

1:21:20

this is single core. Who cares how

1:21:22

many cores there are? This is single

1:21:24

core. That's a big, if that's

1:21:26

real, that's a big leap in single

1:21:28

core, which makes me think a three

1:21:32

performance cores in the M4 will crush

1:21:34

four performance cores in the M3 and

1:21:36

M2 with numbers like this.

1:21:39

Again, it depends on the algorithm or whatever.

1:21:41

And the multi core, this is an M3

1:21:44

iMac, which is the Ferris comparison, plain M3

1:21:46

iMac. It's a multi core is 11,702 for the

1:21:48

M3 and 14,677 for the M4. So

1:21:53

it's a 25% gain in multi core. And

1:21:56

again, this is the multi core, I believe

1:21:58

is the same. No. No, because you

1:22:00

have the extra efficiency cores. Anyway, 25% higher multi-core,

1:22:02

not that big, because I think you have the

1:22:05

two extra efficiency cores, but 20% higher in single

1:22:07

core, that is significant. That

1:22:09

tells me that aside from

1:22:12

the media engine being new,

1:22:14

faster memory bandwidth, 20% higher

1:22:16

single core, the M4 is

1:22:19

not just a warmed over M3, if these benchmarks are to

1:22:21

be believed. Obviously we have to wait until people get these

1:22:23

into their hands and start testing them, but I

1:22:26

am optimistic that the M4 looks to be at

1:22:29

least as good a leap over the M3

1:22:31

as the M3 was over its predecessor. And

1:22:34

then one final thing, the 256 gig

1:22:36

model, if you get the smallest amount of storage,

1:22:38

the default smallest amount of storage in the iPad

1:22:40

Pro, the

1:22:42

specs that Apple has say that you can only

1:22:45

do ProRes video recording at 30

1:22:47

frames per second at 1080p, instead

1:22:49

of 30 frames per second at 4K. And

1:22:52

the speculation is, that's because everyone's

1:22:54

favorite, there's only a single manned

1:22:57

flash chip in there, so you get the half speed.

1:23:01

We won't know until there's a tear down or a benchmark,

1:23:03

but Apple's own specs say, oh and by the way, video

1:23:05

recording is slower on the one with 256, so

1:23:08

that makes me think they cheaped out on that as well. That

1:23:11

is bananas, the difference between the M3

1:23:13

and the M4. If it's real,

1:23:15

lay breaking. If it's real, that's what I was gonna say,

1:23:17

this seems almost too good to be true, but it's

1:23:20

credit to Apple, they've done such an

1:23:22

incredible job with Apple Silicon that I

1:23:25

could believe it, it is definitely

1:23:27

in the realm of possibility, the

1:23:29

difference is that strong. Speaking of if

1:23:32

it's real, the final bit here,

1:23:34

the neural engine, it's there,

1:23:37

it is a 16 core neural engine, just like

1:23:39

the previous one was, they say it does 38

1:23:41

trillion operations per second, and they did some comparison,

1:23:44

it's like look how much faster it is than

1:23:46

the one in the A11 Bionic, thanks Apple. Great.

1:23:50

That's really old. 60 times faster, right? How much faster is

1:23:52

it than a 486? Exactly.

1:23:55

How much faster is it than our last Intel iPad? Oh, we

1:23:57

didn't make that. thing.

1:24:00

I tried to look this up. I'm like 38 trillion,

1:24:02

that number seems big. I tried

1:24:04

to look up the M3's neural

1:24:06

engine score and

1:24:09

the number I found was 18 trillion operations per

1:24:11

second. But then I also remember something about how

1:24:13

Apple is changing what they're measuring and previously they

1:24:15

were doing like 16-bit floating point or previously they

1:24:17

were doing 32-bit floating point operations and they changed

1:24:19

to 16-bit and they can do twice as many

1:24:21

of those because they pack, you know what I

1:24:23

mean? Like I don't know if this

1:24:25

is an Apple sample. So I can't tell you whether 38

1:24:28

trillion versus 18 trillion is a massively better

1:24:30

neural engine in the M4 or whether Apple

1:24:33

has changed what they're measuring and they're doing

1:24:35

16-bit floating points instead of 32-bit. So that's

1:24:37

the jury's still out on that one. But

1:24:39

that's another interesting thing of like the media

1:24:41

engines have mostly been similar. The

1:24:43

neural engines have been getting faster. They've been adding more

1:24:46

cores. They've been adding more die space and they're getting

1:24:48

better at what they do. But

1:24:50

Apple didn't make any specific claims

1:24:53

about amazing AI stuff because I feel like, as

1:24:56

we'll get to in a little bit about the iPads

1:24:58

in general, there's a software story to these iPads that

1:25:00

Apple is not ready to tell until they'll be ready

1:25:02

to see. So they said, oh,

1:25:04

this is great. Everything's great for AI. The neural

1:25:06

engine is great for AI. We even put in

1:25:08

neural engines or whatever, but they don't have any

1:25:10

features to show us because they haven't announced those

1:25:12

yet. So it was a little bit of an

1:25:14

awkward intro. But I would imagine that when they

1:25:16

do announce all the AI features of their very

1:25:19

software products, they may revisit how amazing the M4

1:25:21

is at them. But here they just said it's

1:25:23

great. It's got a neural engine. Then

1:25:26

some other interesting pieces there there

1:25:28

is graphite sheets in the main

1:25:30

housing and copper in the Apple

1:25:32

logo for thermals, which apparently gives

1:25:34

you 20% better thermal

1:25:36

performance. I like this, by the way,

1:25:38

because the cooling thing for

1:25:41

years, people have been complaining about

1:25:43

essentially all of Apple's fanless devices

1:25:46

that they are stupidly not thermally

1:25:50

conductive enough. And as we've discussed on past shows, there

1:25:52

are limits to how thermally conductive you want it to

1:25:54

be. And there are like actual legal limits. Like you

1:25:56

can't let the outside of your device get too hot

1:25:58

because it will burn people. So sometimes

1:26:00

Apple is not conducting heat away from the

1:26:02

SoC to the outer world because they don't

1:26:04

want to burn your legs, essentially, right? They're

1:26:07

like legal safety reasons why they can't do

1:26:09

that. But various

1:26:11

YouTube channels are forever carrying open Apple's

1:26:13

fanless devices, whether they be phones or

1:26:15

iPads or MacBook Airs, putting

1:26:17

in literally any kind of

1:26:20

thermal anything, the world's cheapest 2

1:26:22

cent thermal pad, slapping on a

1:26:24

MacBook Air, wow, doesn't thermal throttle

1:26:26

anymore. Right. And again, we

1:26:28

say, okay, well, is it because Apple can't do

1:26:30

that because it'll burn people's legs or whatever? Like

1:26:33

we've always, you know, all these rumors, like the next iPhone is

1:26:35

going to have a heat pipe and it's going to have, you

1:26:37

know, this cooling thing or whatever. Finally,

1:26:40

finally, Apple includes and brags about a thing

1:26:42

they put in one of their flat fanless

1:26:44

devices that helps it to be cooler and

1:26:46

graphite sheeps, they use these these televisions as

1:26:48

well to help cool them. So thumbs up,

1:26:50

Apple. See, you can brag about

1:26:52

cooling technology. It's not admitting your things are too

1:26:54

hot. Put better cooling in there so it spreads

1:26:56

the heat more. So it doesn't get too hot.

1:26:59

I am a graphite sheet fan and I give that a

1:27:01

big thumbs up. All

1:27:05

right. Cameras and my own, I'm sorry,

1:27:08

I've got ahead of myself. Uh, it

1:27:10

is apparently four times faster than the

1:27:12

M two and 10 times faster than

1:27:14

the original iPad pro marker progress, baby.

1:27:17

Cameras and microphones, 12 megapixel back camera,

1:27:19

same as previous model, but no ultra

1:27:22

wide camera that is gone. They have

1:27:24

removed it. Uh, for

1:27:26

studio quality microphones, the Lidar scanner

1:27:28

remains. There's a new adaptive true

1:27:30

tone flash that apparently makes document

1:27:32

scanning better than ever when

1:27:34

I think it was turnest said this, I

1:27:37

was like, okay. And then I saw

1:27:39

the little video demo that they did and I was

1:27:41

like, okay, that

1:27:43

actually sounds pretty great. I, as soon as he said

1:27:45

that, I was like, yes, somebody, somebody

1:27:47

actually scans. That, you know how much I, you

1:27:50

know, you would know like anytime I scan anything, I

1:27:52

have to try to carefully range it to the shadow

1:27:54

of my phone. Yeah. Yep. And then I was like,

1:27:56

yes, they can solve this for me in software. And

1:27:58

I think there's a hard work. component to this. I

1:28:01

don't see this confirmed yet, but if you look

1:28:03

at the camera bump on the back of the

1:28:05

new iPads, obviously they're missing the ultra-wide camo, which

1:28:07

is... oh well. But

1:28:09

I think there's a new thing there, like

1:28:11

the the true tone flash thing. I

1:28:13

think it's like a ambient light sensor that lets

1:28:15

them, helps them do that. I don't know, maybe

1:28:17

that hardware was already there. But anyway, the result

1:28:20

they showed in the demo was perfect. He takes

1:28:22

a giant iPad, hovers it over a piece of

1:28:24

paper, it casts a giant shadow on the bottom

1:28:26

of the thing, and they fix it in software.

1:28:28

Love it, I want that on every... I want

1:28:30

that on the new iPhones too.

1:28:33

Yep. As was foretold, the front-facing camera

1:28:35

is on the landscape edge, which is

1:28:37

true for anything they announced today, unless

1:28:39

I'm mistaken. And they have

1:28:41

a quote, completely new charging and pairing system

1:28:44

for the Apple Pencil, and we've kind of

1:28:46

been bouncing off this all episode, but basically

1:28:48

that's why if you need

1:28:50

the Apple Pencil Pro for all of these

1:28:53

new devices, or the Apple Pencil

1:28:56

that charges via USB-C, because

1:28:58

the one that you know you and I have

1:29:00

in our houses today, that one,

1:29:02

the magnetic one, the magnets and whatnot, and the

1:29:04

charging apparatus is in a different spot than

1:29:07

it needs to be for the new iPads

1:29:09

where the camera is kind of in the

1:29:11

way. Other changes

1:29:14

from previous iPad Pro, no

1:29:16

millimeter wave 5G antenna. This is very sad

1:29:18

news for me. I did go to my

1:29:22

picnic table, don't call it a park bench John,

1:29:24

my picnic table just a week or two back,

1:29:26

but it turns out that the tree cover was

1:29:28

not conducive for the time of year, and very

1:29:30

quickly it ended up that I was in full

1:29:33

sunlight, which was not desirable, and so I

1:29:35

didn't go for long, but I will... Honestly

1:29:38

I'm skipping ahead here, but I don't plan on picking one

1:29:40

of these iPads up, because my M2

1:29:43

iPad is just fine for me, but that

1:29:45

is a bummer, like that's genuinely a bummer.

1:29:47

I get why Apple has done it, because

1:29:49

there's really not that much millimeter wave deployment

1:29:51

here in the States, and I think it was only ever in the

1:29:53

States to begin with, but it's kind

1:29:55

of stinky. No ultra-rod camera

1:29:58

which we mentioned, four microphones instead of

1:30:00

five. and eSIM only. So

1:30:02

eSIM only for everyone. It's an interesting de-contenting here.

1:30:04

Dropping the camera, like the camera, the one they

1:30:06

did include is exactly the same as it was.

1:30:08

So there's no camera improvement and they ditched a

1:30:10

camera, which probably, you know, it's the lesser-used camera

1:30:13

or whatever, but they got rid of that. They

1:30:15

got rid of the 5mm, the 5G millimeter wave.

1:30:17

It makes

1:30:19

me wonder if the next iPhone will have the

1:30:21

millimeter wave, but anyway. Yeah, yeah. They're removing some

1:30:23

stuff here. Presumably this is to preserve margins

1:30:26

with the more expensive new screen, right? Because remember we had

1:30:28

those rumors like the new iPads are gonna be thousands of

1:30:30

dollars and yes, you can spec this up to be like

1:30:33

$3,700 or whatever, but because the screen was so expensive.

1:30:37

So there is some de-contenting going on here. I

1:30:39

think they made pretty wise choices like cutting out

1:30:41

the ultra-wide camera on an iPad. Probably not that

1:30:43

big a deal, although it does hurt their demo

1:30:45

that we're gonna talk about in a little bit

1:30:47

of like controlling multi-camera

1:30:49

like device things. Well, you can't

1:30:51

do multi-camera on the iPad anymore

1:30:53

because it only has one camera,

1:30:55

so no multi-camera. Ditching 5 microphones

1:30:58

instead of 4, that maybe

1:31:00

that's just the arrangement of stuff inside the thing. Maybe

1:31:02

they didn't need 5, that's fine. ESIM only is the

1:31:04

way everything is going. And then

1:31:06

the final thing on the camera bump, it

1:31:09

looks smaller than unlike every other

1:31:11

device Apple makes. The camera bump on the iPad I

1:31:13

think got smaller this year, which is a

1:31:16

welcome change. I mean the whole thing is thin and

1:31:19

obviously Apple, when they compare

1:31:21

the thickness, they're not comparing the camera bump. If they did

1:31:23

that, it would not be the same size. The whole rest

1:31:25

of the device is super thin, but

1:31:27

the camera bump looks like it is thinner than the

1:31:29

previous one and it is certainly not growing like the

1:31:32

camera bump on iPhones are. So I

1:31:35

don't care about the camera on my iPad. I would have

1:31:37

liked it if the one camera they did include got better,

1:31:39

but it didn't, but oh well. But I do like a

1:31:42

less permanent camera bump. Do

1:31:44

we know that for certainty or is that just a theory

1:31:46

based on pictures? I'm just looking at the pictures. I don't

1:31:48

know for certain, but I'd be surprised if it's not smaller.

1:31:51

Alright, so we've got some software updates.

1:31:53

Final Cut Pro 2 and Logic Pro 2

1:31:55

are a thing now. Final Cut Pro 2

1:31:57

is two times faster final rendering than M1.

1:32:01

and you've got live multi-cam which you just made

1:32:03

mention of and there's actually its own bespoke app

1:32:05

now called Final Cut Camera or I believe maybe

1:32:07

that's on the iPhone side I forget now but

1:32:09

basically the way it works is you

1:32:11

can connect and preview up to four

1:32:14

cameras all at once in one spot

1:32:16

on the new iPads you can even

1:32:18

adjust to those remote cameras exposure focus

1:32:20

white balance and more which is really

1:32:22

really neat and you can do they

1:32:24

mentioned direct editing of this is separate

1:32:26

from the multi-cam stuff you can do

1:32:28

direct editing if you have a Thunderbolt

1:32:30

drive plugged in you can edit the project that is

1:32:32

stored on the Thunderbolt drive so that's pretty neat

1:32:35

now logic pro 2 they

1:32:38

did a lot of stuff for music and you

1:32:40

know forgot that any other kind of audio exists

1:32:42

but that's what we expected session

1:32:44

players the bass and keyboard players now

1:32:47

they have like AI or you

1:32:49

know machine learning generated automated base

1:32:52

and keyboard players they

1:32:54

talked a while about chroma glow which I

1:32:57

guess is to fake the sound of the

1:32:59

warmth and depth if you will but especially

1:33:02

the warmth of fake analog equipment and they

1:33:04

also have stem splitters so you can drop

1:33:06

in like a complete track that has everything

1:33:08

in it and then it will cut out

1:33:10

or separate really the bass the drums the

1:33:12

voice and then everything else into four different

1:33:14

tracks which that is super duper cool if

1:33:16

it works so yeah a little bit of

1:33:19

little bit of software this is

1:33:21

a good you know kind of way into

1:33:23

AI here you know we were the rumors

1:33:25

were they were gonna lean heavily into AI

1:33:27

you know the the headline in tech for

1:33:30

the last year or two has been AI

1:33:32

everything and what you see you know last

1:33:34

year what was interesting about last

1:33:36

year's WVDC presentation is

1:33:39

that even though the entire industry was

1:33:41

saying AI every five seconds Apple

1:33:44

didn't mention that term once you could

1:33:46

tell like that was a choice they

1:33:48

made that that it seemed like Apple's

1:33:51

opinion of the term AI was not

1:33:53

maybe that high back then and now

1:33:56

what we see is them leaning into it because

1:33:59

I think at this point they have The

1:34:01

industry has gone that direction. The

1:34:03

media, the markets, everything is wanting

1:34:05

to know what's Apple's AI story.

1:34:08

And they didn't make up their own term for it as

1:34:10

people thought they might. Like, oh, Apple's not going to call

1:34:12

it AI. They're going to call it something else. They said

1:34:14

AI like dozens of times. They're

1:34:17

just calling it AI. They're not making up their own thing.

1:34:19

And what's interesting too is like what

1:34:21

they described as AI

1:34:25

is many of the features that

1:34:27

have already existed that were previously

1:34:29

called machine learning. And before that

1:34:31

were called Siri briefly in

1:34:33

a weird time. But obviously

1:34:35

we're going to hear a lot more about

1:34:38

this at WVDC. And so this

1:34:40

is kind of a weird in-between time when they

1:34:42

had a big product launch. They want to market it

1:34:44

with the hot terms. And

1:34:47

I think this isn't just them doing like

1:34:49

a term grab. Apple

1:34:51

I think legitimately – and again, this is –

1:34:53

talk about figuring out Apple's talking

1:34:55

points from the event. Everyone

1:34:58

who was at the event has a story

1:35:00

about how Apple has been ahead of this

1:35:02

game forever. And you can see it in

1:35:04

the presentation too. Apple wants everybody

1:35:06

to know that they think we're

1:35:09

already shipping AI-capable hardware. Look at our

1:35:11

amazing neural engines and our amazing processors

1:35:14

and our amazing GPUs and all the

1:35:16

amazing software features we've had for years.

1:35:19

And they do deserve a large

1:35:21

amount of credit for that. Apple

1:35:23

really has been shipping really

1:35:25

great hardware that has a lot of

1:35:28

ML acceleration

1:35:30

features. They've

1:35:32

been doing this for a long time. What

1:35:35

we didn't see though today is

1:35:38

use of large language

1:35:41

model-based features or generative-based features

1:35:43

that are really what people

1:35:45

are mostly talking about today

1:35:48

when they say AI. We

1:35:50

saw Apple rebrand

1:35:53

ML features they've had for years

1:35:55

as AI features. And I

1:35:57

don't think that's completely unfair, but it's all about the

1:35:59

AI. It's also not what people are asking them

1:36:01

to do. So I think

1:36:03