You have heard Jeffrey Hayzlett say time and time again “content is king”. And content consumption is at an all-time high. If you are not creating content geared towards your target audience then you are already behind. There is an overwhelming number of ways individuals watch, discover, and engage with brands and content. It’s all about consumption and even monetization now. Today’s guest on All Business with Jeffrey Hayzlett is Adam Stewart, the Vice President of Consumer, Government & Entertainment at Google/YouTube, who talks to Hayzlett about content consumption and the creator economy.Learn more about your ad choices. Visit megaphone.fm/adchoices