Sean Casto
App Marketing SecretsEpisodes
Episodes of App Marketing Secrets
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Have you ever wondered how billion-dollar mobile apps reach extraordinary growth in such short periods of time? The truth is, extraordinary growth can only be achieved with extraordinary focus. In this episode, Sean shares the importance of fo
Most mobile app business owners dream of having their app acquired by one of the tech giants. This dream came true for Fitbit, for a whopping $2.1 billion dollars. In this episode, Sean shares the 3 fundamental steps Fitbit took to go viral, sk
According to MLB Hall of Famer Derek Jeter, to be successful you have to fail 70% of the time. Like in baseball, successful mobile app businesses must consistently fail to achieve greatness. In this episode, Sean is sharing how incredibly impor
What do the CEOs of Twitter, Airbnb, and TikTok all have in common? Besides having billion dollar apps, they each focus on the same three things every single day. In this episode, Sean is sharing how you can stop working in your mobile app bus
95% of apps are free to download. Tinder is one of those mobile apps, yet somehow it makes 120 million dollars in sales per month. In this episode, Sean is sharing how mega-successful apps like Tinder make millions of dollars without charging p
If 95% of new mobile apps fail in the first year, how do some apps make it to the top of the charts? New app business owners are being told one massive lie that prevents them from growing. In this episode, Sean shares what the biggest lie in th
There are over 7 billion video views on YouTube every single day. However, this 1.65-billion-dollar app wasn’t the first of its kind or even the first to market. In this episode, Sean shares exactly how this video streaming platform surpassed i
On average, people use up to 7 apps per day. With all app businesses competing for the same mindshare, having the addictive edge sets you apart. In this episode, Sean shares what makes an app addictive and how you can get users to return to you
If your app business isn’t doing the disrupting, it will be disrupted. This $30 billion dollar app disrupted the massive credit card industry with an innovation unlike anything used before. In this episode, Sean shares the two principals you ca
Apps don’t go viral by accident. To increase downloads by over 4000% like Airbnb, Uber, and Dropbox did, you need to engineer your app business’ growth. In this episode, Sean shares the secret to viral growth and the exact framework you can use
3,000 apps get infused into the market each day and only 5% of them get noticed. To ensure your app gets seen, you must master the two crucial things that mega-successful app businesses do well. In this episode, Sean shares what these two funda
For every 7 riders they service, Uber gets 1 new customer from referrals. But, without tracking their key metrics, they never would have known that. Today’s episode is Part 2 of Sean’s Five Key App Business Metrics to Track series. He’s sharing
If you aren’t measuring your app’s growth, how do you know if it’s successful? There are 5 key metrics you need to be monitoring to effectively grow your app business. In this episode, Sean is talking about the first 3 metrics you need to be tr
There’s a reason why 85% of app businesses aren’t successful and it comes down to one concept: their value ladder. Tinder, which makes $120 million per month, has flawlessly executed a value ladder that allows their success. In this episode, Se
Retention is the most important metric to track when it comes to app marketing. Snapchat has impressive user retention rate, 210 million daily active users to be exact. In this episode, Sean shares the 3 most effective steps to building your ap
There is a very significant difference between the right and wrong ways to approach mobile marketing. Billion Dollar app businesses have figured out how to maximize their offers and their marketing to turn app downloads into cash. In this episo
Roughly 83% of app businesses bring in less than $500 each month in revenues, yet global app revenues have soared to hundred of Billions of Dollars each year. So why is your app floundering while some of your competitors are bathing in cash? In
When working to build the strongest app business possible, it always helps to look at what the biggest companies are doing as far as development, and app promotion. In this episode Sean highlights the 2 biggest secrets to the overwhelming succe
If you aren’t getting the downloads or results that you desire, the issue may be that your mobile marketing strategies aren’t getting enough traffic to your app. If people don’t know you exist, they aren’t going to download. In this episode, Se
One of the most important things you can do to grow your app business is listen to your users. App marketing and app promotion are important, but if your users don’t like your app, you’ll fail. In this episode, Sean uncovers the lessons learned
In this episode, Sean shares a quick and easy visualization that can profoundly transform your business that he learned from legendary Steve Jobs. Show Highlights Include: Why being unreasonable might be the best thing you can do for your app b
By now you probably know that trying to do everything by yourself is a recipe for failure (and if you don’t, you’ll find out soon!). But hiring the wrong agency can be detrimental to your app business. In this episode, Sean gives you the 11 cr
Frustrated by the fact that your app is drowning in a sea of competition, hidden to users even when it could potentially change their life? Follow the lead of billion-dollar app companies like Airbnb, Uber, and Tinder. In this episode, Sean sha
In this episode, Sean shares with you the single most important thing you can do to change your app from an anonymous failure to a market leader. Show Highlights Include: How to overcome the shockingly high app failure rate and rule your mark
In this episode, Sean uncovers the number one reason you’re experiencing slow growth with your app and exactly what you need to do to fix it. Show Highlights Include: The reason that your ego is stunting your app’s growth potential (2:22) John
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