18: Shutterfly: A Push for Personalization w/ Raquel Basso

Released Tuesday, 26th December 2017

Good episode? Give it some love!

18: Shutterfly: A Push for Personalization w/ Raquel Basso

Tuesday, 26th December 2017

Good episode? Give it some love!

Rate Episode

Mobile users demand and expect personalization.

In this episode Raquel Basso, Director of Global Marketing at Shutterfly, discusses Shutterfly’s approach to creating an engaging in-app experience through personalization and push notifications.

Find a breakdown of this episode here.

Rate

Get this podcast via API

From The Podcast

Appy Hour: Highlighting the Best in Mobile Marketing

Appy Hour is a podcast dedicated to help digital marketers get more value out of their mobile marketing efforts. This podcast will share tips on how to better engage with your mobile users, how to gain more insights from your user data and how to drive improved conversion and retention rates within your app.Each episode features an interview with a thought leader or practitioner, discussing topics like: mobile app marketing tactics, leveraging user data, personalizing the user experience, user engagement, how mobile plays a crucial role in an omni-channel marketing strategy, and more.

Join Podchaser to...

Rate podcasts and episodes
Follow podcasts and creators
Create podcast and episode lists
& much more

Episode Tags

Do you host or manage this podcast?
Claim and edit this page to your liking.

Unlock more with Podchaser Pro

Audience Insights

Contact Information

Demographics

Charts

Sponsor History

and More!

Resources
Help Center
Blog
API

Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More