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B2B Community Builder Show (formerly Chief Executive Connector)

Pablo Gonzalez

B2B Community Builder Show (formerly Chief Executive Connec…

A weekly Business, Marketing and Entrepreneur podcast
Good podcast? Give it some love!
B2B Community Builder Show (formerly Chief Executive Connector)

Pablo Gonzalez

B2B Community Builder Show (formerly Chief Executive Connector)

Episodes
B2B Community Builder Show (formerly Chief Executive Connector)

Pablo Gonzalez

B2B Community Builder Show (formerly Chief Executive Connec…

A weekly Business, Marketing and Entrepreneur podcast
Good podcast? Give it some love!
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Episodes of B2B Community Builder Show

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In today's world - having a website that hooks people from the first sentence is vital if you want to survive & thrive in the digital economy, but if you're like me, we struggle to really nail that first line.That's why, for the next LIVE Q&A S
It's no secret that AI has revolutionized the way we do business, from automating mundane tasks to creating personalized experiences. But as the AI revolution marches on, there's a growing misconception that human connections no longer matter.
This continuation of the show with Terry Weaver is a good one.  As soon as we opened up the mic, we started asking Terry, who puts together two great events a year (The Thing), about:- how to make better keynotes- how to land speaking engagemen
Entrepreneurship can be many things: fulfilling, maddening, lucrative, demoralizing, exhilarating, lonely, etc., and community can help normalize the roller coaster ride.But simplification is the best tool to reduce chaos.That's why keying in o
This is part of one of our open mic sessions where my friend Joel Mena stops by to discuss his evangelism and community building around the UX community of Miami, then I try to convince him why I think Jerry Seinfeld is a category designer.Just
Some companies are out there capturing demand from the market and doing it well.  Then there are other companies that are doing things differently.  Maybe it's an innovation the world hasn't fully understood yet.  Maybe it's a break from the st
I recently took a call from a friend on LinkedIn asking me about things I often get hit up about, and it ended up being a great call so I asked him if I could publish it, and he said ok!He then told me what his reasons for reaching out were: "I
I recently had the honor to speak at the Community Led Growth Summit about building a community off a podcast.  This isn't that presentation. This is the behind the scenes onboarding call with Charlotte Lesage from Melting Spot who where she go
After Rachel's amazing episode, the community stuck around and shared some real practical frameworks they've used, seen used, or heard of to get your team to help grow your brand on LinkedIn.Join us on the next Relationship Driven Growth Open M
LinkedIn has long been dismissed as just a site for recruiters.  Then savvy business development professionals found success using it as a networking site - a digital rolodex for professionals. But what if we told you that LinkedIn is actually
This is another excerpt from the Relationship Driven Growth Open Mic Session.Join us at the next one!Tinyurl.com/B2BCB2023Support the Show.
Most people think they know what it takes to build a thriving online community. But most people get it wrong.That's why when I saw Suzanne Taylor-King building from scratch and hearing from everyone involved they knew this was different than wh
Hosting an event is a great way to build your brand, but people tend to overcomplicate doing it.That's why we used last week's relationship driven growth open mic to share a couple of low cost, low effort, high impact events that our community
Richard Branson famously said, "Communication is the most important skill any leader can possess," and conversations are the base of communication.But I've never seen any training on how to be a great conversationalist.That's why when Yurii Laz
The strategy of category design involves creating a new category instead of competing in an existing one. By marketing the problem rather than the solution, companies have succeeded in capturing 76% market share in their category.This is becaus
 You're out there working your tail off to attract new clients, and even harder to keep them happy enough to refer you to their friends.But if you put that same effort into attracting talent, you can accomplish both those things more sustainabl
There’s a lot of talk about the effect of AI an a lot of it is super heady, but the majority of us aren’t super nerds.That’s why we had a discussion about what it means to us right now in the short run as part of our latest Relationship Driven
Small business owners spend a lot of time thinking about how to gain a competitive advantage, and will spend hundreds of thousands of dollars on experts to help them do so.But no one knows your clients like your clients themselves.Therefore, li
We all  need to keep up with the high demand for fresh and engaging content, and have been told that Artificial Intelligence tools are the answer, but don't have time to test everything we hear about.That's why I'm bringing back Jon Briggs, the
My friend Simon Zatyrka has launched a food industry consulting business around the concept of being a "culinary mechanic".  It's a brilliant take on the value of a chef as master of processes instead of just knowing how to make a delicious mea
Formalized evangelists are becoming a growing trend in B2B, and they are crucial for driving community, but you need more than one evangelist to drive community growth.That's why we're having Leslie Greenwood teach us how she was able to activa
The business closest to the customer wins.This is because if you can speak directly to your customers' pain points in their own language, they trust you have the solution they need.But businesses tend to spend the majority of their resources (t
The economy is getting worse and people are being laid off, but job hunting isn't their only option.That's why we took some time on the Relationship Driven Growth Open Mic session that follows our Monday shows to talk about your options.This in
The easiest way to grow an audience is to leverage other audiences, and guesting on podcasts is a great way to do it.But most of the outreach I get to be on my show SUCKS.That's why I'm going to share what works.We're going to be sharing what h
Every week, after the live show, we go into an open mic session where our community shares speaking points and insights.This week led to a phenomenal conversation about how to launch a podcast successfully at a live event.It starts with how I t
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