One of the best gifts you can give yourself is the gift of pause. Pausing can have a positive impact on your business. Listen how pausing can really shift the direction of your business. About Behind Her Brand:Behind Her Brand is a community o

{Episode 36} 4 Signs It's Time to Re-Brand

Jun 20th, 2023 15m 22s

Your brand is your business’s most valuable asset. We’ve seen firsthand how the power of a brand can influence action.Smart companies rebrand because they know that good design mixed with an established rebranding process is a winning formula f

{Episode 35} 3 Things That Paralyze Your Growth as a Business Owner

Jun 13th, 2023 14m 8s

You know that saying that sometimes we can be our worst enemy. That is so true and it is one of the hardest things to see. So, let's talk about ways to ensure you don't hinder your growth. In this episode we talk about 3 key areas that can hin

{Episode 34} Link Marketing is the New Networking

Jun 6th, 2023 9m 21s

Link marketing and building is not some technical SEO-type of under-the-hood tactic. It is the new networking, and no matter what Google does to try to devalue backlinks, link marketing remain an important factor in terms of showing up when peo

{Episode 33} Back to the Basics

May 30th, 2023 16m 29s

In this episode we are going to dive back into the core basics of what really makes your marketing work for you. Grasping these basics can shift the results you gain from your marketing. About Behind Her Brand:Behind Her Brand is a community of

{Episode 32} Which Seed Are You?

May 23rd, 2023 13m 29s

This episode is a different. We are going to dive into talk about the "seeds" that affected how you are growing and developing yourself. You will be able to identify your blind spots, areas of growth and whether you are developing yourself tow

{Episode 31} The Intrigue Factor

Apr 11th, 2023 13m 24s

In a world that is so noisy and every brand is competing for attention - you must know how to generate real interest with your brand.If you are blending in and not standing out, your brand can get lost. We are going to address key ways to creat

{Episode 30} Building Brand Trust

Apr 7th, 2023 13m 43s

Can your company be trusted?Can your clients trust what you share you will deliver?It’s not an understatement to say that the level of trust generated by your company can make or break your customer relationships, brand mission, and brand image

{Episode 29} 6 Ways to Create Engagement with Your Customers

Jan 24th, 2023 15m 6s

Customer engagement is one of the most pressing issues today. Why? Because it underscores the entire reason why business owners market: to build relationships with customers that will ensure you are their choice, enjoy and benefit from your pr

{Episode 28} Keys Areas That May Be Holding Your Business Back

Dec 22nd, 2022 15m 25s

One thing I believe in is strategy before tactics. In this episode, we’re going to focus on the key areas that may be holding your business back. We are going to dive into these key areas and how you can use them as pillars to help you build a

{Episode 27} Why Problem Solving is Key to Marketing Success

Dec 15th, 2022 15m 19s

One of the keys to business success is your ability to problem solve. People are always going to have problems, so as a professional or business owner, your job is to solve these problems for the audience that you serve.Here’s the thing, proble

{Episode 26} Let's Create Stress Free Content

Aug 29th, 2022 12m 43s

The one constant frustration I hear is about the need to create so much content. It can be a struggle at times if you are just not feeling creative. What we are going to talk about are easy ways for you to create a bank of content consistently

{Episode 24} Can I Pick Your Brain?

Aug 8th, 2022 14m 38s

It’s a request that many people of any industry have gotten at some point: “Can I buy you coffee and pick your brain?” While well-intentioned, execution is everything, and sometimes these requests for a casual, informational interviews can fee

{Episode 25} Slap Stick Marketing

Aug 6th, 2022 11m 22s

So, I came up with this term "slap stick marketing" based on the type of marketing I have seen people do - that is not generating the desired results. You want your marketing to create a response from your audience. You put in the hard work to

{Episode 23} 2 Mistakes Made in Marketing

Jul 25th, 2022 13m 19s

There is so much information out there when it comes to marketing. There is countless of information on engagement, social media, strategy, etc. However what we are going to talk about is different. Today we are going to go over 2 areas in ma

{Episode 22} The One Funnel You Must Have

Jul 11th, 2022 10m 1s

There is so much talk about the importance of having various funnels in your business. It can be confusing on which one do you choose for your business. We are going to talk about a funnel that is critical to the success and growth of your busi

{Episode 21} How to Become an Influential Expert

May 8th, 2022 12m 57s

In a world where too many people claim to be experts, it becomes even more important to be one, and ensure the right audience is aware of it. When you’ve cultivated genuine expertise, shared your knowledge generously, and worked to increase th

{Episode 20} The 5 Best Questions to Ask Any Client/Customer

Apr 21st, 2022 14m 42s

One of the best ways to know if your marketing is working for you o is to ask your clients. As easy as that sounds, I find that most people don't ask the questions that can ensure their marketing efforts are effective.So today, we are going to

{Episode 19} - Redefining Your "Ideal" Client

Apr 5th, 2022 15m 10s

There is so much discussion about defining or creating your ideal client profile. However, I want to share another perspective of the "ideal client" framework. Being able to be clear about who your client makes the biggest difference in who yo

{Episode 18} - What Meeting Planners Look For When Booking a Speaker

Mar 29th, 2022 13m 52s

What we are going to cover today is what meeting planners look for when booking a speaker. Despite what you may hear, companies are still booking speakers for their respective events. However, what you may be surprised to learn is what they foc

{Episode 17} - 3 Ways to Grow Your Audience

Mar 17th, 2022 12m 11s

No matter whether you are a fellow blogger, a leadership consultant, a non-profit owner, an online small business owner, or maybe looking to grow your social media following, you want to grow your audience. What we are going to cover today are

{Episode 16} - How to Create Engaged Marketing

Feb 24th, 2022 13m 48s

We are going to dive in and talk about how can you develop the type of marketing that is engaging, attractive and responsive. This is a great podcast for those who don't want to just post and roll. You want your marketing to build your business

{Episode 15} - Imitation is Not Flattery

Feb 24th, 2022 13m 27s

I am a huge believer that each of us can truly great incredible programs, services and/or products without copying another person’s intellectual property. However, the issue of developing originally content is a struggle for many entrepreneurs.

{Episode 14} - 3 Branding Mistakes To Avoid

Feb 4th, 2022 12m 3s

It happens far too often!You work hard to build an incredible brand and you are not seeing the results. This can leave you feeling like you are missing the mark somewhere. We are going to deep dive into three branding mistakes to avoid. This

{Episode 13} - How to Build Your Brand Architecture

Feb 4th, 2022 11m 41s

I know this may not sound exciting but it is seriously the most important area to focus on! The foundation - your brand architecture.Brand architecture might not sound like the most exciting part of your identity but it is crucial to running a