Adam Liette
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Episodes of Black Dagger Marketing
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Where have you been in your business this past year? If you’re like most, myself included, you’ve been through a series of different phases and emotions that have propelled you forward, or perhaps held you back. But no matter where you are toda
Have you suddenly found yourself working from home? It's quite a big change for anyone that is used to the office environment, and I just wanted to jump on to share with you some tips that I've learned from 18 months of working remotely. These
So much data! In last week’s episode, we started sifting through research and dumping everything into a single document. If you’re anything like me, this resulted in a ton of information! So, now what do you do with it? In this second part of c
Have you ever dealt with extreme information overload? It can be easy to find yourself there, especially when doing heavy research. Today I’ll be introducing my method of creating a running estimate to allow you to sift through and synthesize t
One of the truest statements that you’ll hear from many marketing experts is that you have to research your ideal customer. But where exactly do you start? There are so many sources of information that you can use to get a better idea of your c
Most Special Operations require non-SOF Assistance. This is the 5th of the Special Operations Truths and one that is especially imperative for anyone working in online business. Today, I’ll be going through this truth and unveiling ways that yo
Welcome to the Black Dagger Marketing Podcast, episode 38. Today, I’ll be addressing a topic that comes up quite often in groups I frequent. It’s all about the webinar and questions about why people didn’t attend. And what they should do next.
It’s the time of the year when everyone is prepped to make their transition into 2020. To take on new goals and resolutions for how they’ll work in the new year. It’s no different for me here at Black Dagger. Today, I’ll be talking through the
We’re coming up on the end of the year, which brings us the opportunity to look back at where we’ve been these past 12 months. In this two part episode, we’ll be exploring how to plan for the next year of business by taking the time to look bac
It’s almost that time of the year! Time for Black Friday madness. If you haven’t been planning your Black Friday yet, it’s not too late, especially for an online business. Before diving into your strategy, taking time to consider the psychology
Sports can teach us a lot about life… We’re just coming to the end of baseball season and there were some moments from the World Series that have me contemplating the lessons we can take from the game. This is going to be a fun episode, whether
I recently took some time away from the show to figure out some very important things about myself. In this episode, I take you through my journey to my new place in this world... with a preview of what's to come.
Who are you to be doing this? One thing that many struggle with is imposter syndrome, the idea that you aren’t qualified to be doing whatever it is that you’re doing. That you somehow have to ask permission from someone, or get their approval.
We often hear about manifesting or envisioning where we are going to be in 1, 2, or even 5 years. And for most of us, we can do that. But, there is a fundamental flaw in this type of planning; the millions of steps in between where we are start
The customer journey and experience matters. This is one of the first major lessons that I learned when starting my journey into online marketing. It’s so easy to focus on the fun things like running Facebook ads or creating sales videos that w
How do you stay focused? When moving from a corporate job to solopreneur, there is an unspoken emptiness that many experience. And it can be hard to get used to. Today I’ll be discussing some strategies that I use to help me stay focused and on
We all reach that point, where we are at the limits of our current abilities. And while that can be a hard pill to swallow, recognizing that you need to continue to develop as a professional is an important component of continuing to grow. Let’
Are you a solopreneur? Prior to making the jump into my business, I often thought about how great it was going to be to work alone. And have the freedom to do what I wanted… when I wanted. Now that I’m close to a year in, I’m starting to realiz
What do you have to be thankful for? It can be all too easy to dwell upon failures or areas of our business where we aren’t doing as well as we would like. The current climate of get-rich-quick gurus only exacerbates this problem. Why do we foc
Is starting a podcast right for you? It remains pretty common knowledge that all online entrepreneurs need some format for reaching their target consumers. And there are a number of different ways that you can get started in creating your ideal
How do you do what you do? Coming from the military, many are highly tuned into the power of SOPs and Checklists to get complex tasks accomplished. In many cases, these are things that we inherit in the roles that we are thrust into. Now that y
What tool is right for you? One of the biggest questions that I get asked from many of my former Special Ops compatriots is what tools should they use to get started. With so many different tools available, it can be difficult to know what to b
In marketing, we often talk about finding your “Tribe”. That group of people that are in sync with your message and ideals. That’s all well and good, but marketing requires mass communication that brings in all sorts of people. Including those
Few things in this world are more difficult and complex than trying to understand human behavior. Because humans are very complex creatures that have a myriad of influences that are playing on their thoughts at all times. But, it’s also imperat
What’s one of the best ways to discover more about your audience… by conducting interviews of course! But the prospect of interviewing someone caused most of us to become immediately uncomfortable. Like, something that is completely foreign to
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