Katie Decker-Erickson
Colorful Conversations
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Katie Decker-Erickson
Colorful ConversationsEpisodes
Katie Decker-Erickson
Colorful Conversations
Good podcast? Give it some love!
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Episodes of Colorful Conversations
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Send Katie a Text Message!! Digital marketing strategies like SEO and social media are critical to the success of an interior design firm. But which platform should you be on, what metrics should you monitor, and how can you stand out in a crow
Send Katie a Text Message!! Systems and processes are likely not the first things that come to mind when you think of scaling your design business growth. It’s much more appealing to dream of luxurious Tuesday mornings spent sipping coffee and
Send Katie a Text Message!! We’re here to tell you the next big interior design trend to look for in 2024! Our very own Diana Rushton recently visited the High Point Market and is here to tell all. From how to merge sustainability and trends to
Send Katie a Text Message!! Networking as an interior designer can be intimidating—but it doesn’t have to be. Not if you’re armed with the perfect questions to ask, a plan of action, and all the rest of the advice LuAnn Nigara shares with us in
Send Katie a Text Message!! One of the most critical aspects of business is the sale—and your body language could be killing your close rate. An interior designer’s nonverbal communication to clients must exude calm and confidence from the very
Send Katie a Text Message!! Your brand identity captures everything about your design firm. From the fonts and color palette you use to the intangible pieces like brand voice—it all works together to draw in your ideal clients. But where do you
Send Katie a Text Message!! A business series wouldn’t be complete without talking about pricing for interior designers. Pricing and project estimation can be such a touchy and intimidating topic, but it doesn’t need to be! How can designers tu
Send Katie a Text Message!! Welcome to “Colorful Conversations with Katie”! Join us for a vibrant podcast where we seamlessly blend the realms of design and business in a fun and professional setting. Available on YouTube or any of your favorit
Send Katie a Text Message!! The target persona in your marketing is maybe the most critical piece of your business foundations. It’s just like the old adage says, if you’re speaking to everyone, you’re speaking to no one. But how are you suppos
Send Katie a Text Message!! Insurance should grow alongside your business—it’s not a set it and forget it situation! So let’s talk about the insurance needs of interior designers. What insurance must you have as soon as you open your design fir
Send Katie a Text Message!! How are you supposed to know which CPA to hire? Or when to hire them? Can you ask them questions before becoming a client? What qualifies as a business expense? Which expenses do business owners commonly miss? And do
Send Katie a Text Message!! Have a question you want Katie to answer on an upcoming episode? Submit your Colorful Question now!When it comes to color and textile trends, Europe typically is ahead of the U.S. market—but what if you could finally
Send Katie a Text Message!! Wondering what happened at the 2024 Las Vegas Market? As a designer, it’s important to stay on top of the shifts in trends—it makes your designs relevant, brings them up-to-date, keeps you current, and moves you forw
Send Katie a Text Message!! How do you build a portfolio when you don't own the intellectual property rights? What questions should you ask an attorney before working together? What do you really need to know—legally speaking—about starting and
Send Katie a Text Message!! Have you found yourself wondering how to start an interior design business? Curious about what qualities and skills you need to be successful? The truth is—there are some really fun things about entrepreneurship… and
Send Katie a Text Message!! If you had the chance to shape what your days, weeks, months, and life looked like—would you go for it? Becoming an entrepreneur is perfect for when you want to do something differently, do it better, and just be who
Send Katie a Text Message!! Our world is rapidly evolving. We’ve got AI and a whole host of other innovations coming on board and shaking things up. If we're not evolving in our business, we will be left behind. Instead of being fearful of the
Send Katie a Text Message!! Wouldn’t it be nice to have a step-by-step guide to the construction process (AKA the construction story)? Once you have your contract and are well on your way (especially when working with an architect), you must un
Send Katie a Text Message!! What exactly is corporate social responsibility? Ever heard of Humble Design? This organization furnishes and decorates up to 13 homes each week in five cities across the country. Back in 2009, Treger Strasberg creat
Send Katie a Text Message!! Have you ever wondered what goes into selecting the color of the year? Who picks these trends? Do these colors have any longevity to them? What are we supposed to do with the color choices as designers? And will we e
Send Katie a Text Message!! What if I told you that you could improve your employees’ productivity by over 200%? Yes, you could actually have energized, happy, thoughtful, and super-productive employees by getting clear on just one thing! It’s
Send Katie a Text Message!! Wondering how entrepreneurs and people who are self-employed are taxed? Does that just make you want to curl up in a ball for the rest of the year? The thing is, if you’re paying money to the IRS, then you’re making
Send Katie a Text Message!! What is the importance of branding? Whether you’re a solopreneur or part of a design firm, having a brand makes you memorable. But good branding doesn’t happen by throwing spaghetti at the wall and hoping something s
Send Katie a Text Message!! Do you let the natural environment inform your designs? How does color affect your designs? And how can you adequately share what you do when you explain color to your clients? It’s a lot to think about. Lucky for us
Send Katie a Text Message!! In this episode, we sit down with Jason Mews, Construction Management and General Contractor at Lippert Bros., Inc., to explore the critical partnership between general contractors (GCs) and interior designers.Jason
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