EchoJunction
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EchoJunction
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EchoJunction
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Social media manager at QBE Insurance Ben Shute joins the podcast this week to talk about the state of social at the end of 2018. We discuss:Ben s career to dateSocial s level of maturity today, the slowdown of consolidation & pace of change
Founder of Digital Citizen and PR Warrior Trevor Young returns to the podcast to discuss social and public relations in 2018. We discuss:Trevor s career to dateLinkedIn and the socialisation of professional servicesAdvertising s role on soc
Partner at Senate SHJ and public relations specialist Craig Badings returns to the podcast to talk about trust and PR. We discuss:Craig s career to dateAvoiding crisis and why organisation culture is often the sourceThe five areas of cultur
Owner and Director of Strategy at Hardhat Digital, Dan Monheit, joins the podcast this week to discuss behavioural economics and marketing. We discuss:Dan s career to dateCompeting in the agency space and why success in the digital space is
Global digital marketing thought leader and founder of Six Pixels Group, Mitch Joel, joins the podcast this week to talk marketing. We discuss:Mitch s career to dateMitch s podcasting pedigree, and current podcasting and audio projectsThe m
Associate Creative Director for Wellmark, Ryan Wallman, joins the podcast this week to talk about his new co-authored book Eat Your Greens and creative marketing. We discuss:Ryan s career to date, and his move from medical practitioner to wri
ANZ Marketing Director for Campari Nicole Stanners joins the podcast this week to talk marketing. We discuss:Nicole s extensive career, covering the likes of Unilever, Cadbury, Campbell Arnotts, Diageo, and CampariThe Campari Group and its h
Word-of-mouth marketer extraordinaire, Saul Colt, joins the EchoJunction podcast to discuss podcasting. We discuss:Saul s career to dateSaul s new podcast show We Now Join The Program Already In Progress The grind and passion involved in d
Soon to be five-time author and marketing thought leader Joseph Jaffe returns to the podcast (for a fifth time!) this week to talk about his new business survival consultancy firm and upcoming new book Built to Suck: The Inevitable Demise of t
Australian Bureau Chief for the New York Times, Damien Cave, joins the podcast this week to talk news media. We discuss:Damien s career to dateDealing with disruption and why the music industry has been a model for referenceBuilding trust a
ANZ Marketing Director for Kellogg s, Tamara Howe, joins the podcast this week to talk branding. We discuss:Tamara s career to dateThe new and major brands Tamara looks after at Kellogg sThe Kellogg s brand portfolio and how Kellogg s devis
The one and only, Jay Baer returns to the podcast for a fourth time (!) to talk about his new book, Talk Triggers. We discuss:Jay s career to date and his marketing strategy style approach to publishingFaster, easier and cheaper customer acq
Former Salesforce exec and head of muru-D, Julie Trell, joins the podcast this week to talk about accelerator businesses. We discuss:Julie s career to dateHow Julie met Salesforces founder Marc Benioff pre-Salesforce, and the vision he had t
Pacific Region Head of B2B Marketing at Mercer, Natalie Truong, joins the podcast this week to talk B2B marketing. We discuss:Natalie s career to date and her time working with Jac PhillipsMercer and Natalie s role in driving the B2B brand a
CMO at Curtin University, Tyron Hayes, joins the podcast this week to talk education marketing. We discuss:Ty s career to dateTy s experience cracking the CMO50 awards top 10 at a young ageMarketing in the education sector, Ty s marketing t
Head of Global Content Strategy at Bupa, Matt Allison, joins the podcast this week to talk content marketing. We discuss:Matt s career to dateDefining content marketing as a bridge between customers and brandsWhy content marketing is all ab
VP of Customer for Hootsuite, Kirsty Traill, joins the podcast this week to talk social media technology. We discuss:Kirsty s career to dateThe benefits and differences of working at large businesses and startupsThe evolution of Hootsuite,
General Manager at Adobe, Matt Bruce, joins the podcast this week to talk media marketing technology. We discuss:Matt s career to dateThe media sector s evolution and disruption Matt has experienced throughout his career at ITV, Nielsen and
Professor of Marketing Science and Director of Ehrenberg-Bass Institute at the University of South Australia, Byron Sharp, joins the podcast this week to talk marketing science. We discuss:Byron s career to dateHow Byron came to be a marketi
CX expert, keynote speaker, and author, Shep Hyken, joins the podcast this week to talk customer experience. We discuss:Shep s career to dateShep s experience and growth as an author, from his first book to his most recent The Convenience
Co-CEO of Disruptor s Handbook, Joanne Jacobs, returns to the podcast to talk about the future of TV. We discuss:Jo s career to dateHow the internet disrupted broadcast media s privileged access monopoly, by giving the public the ability t
Marketing Director at Lion Beer Australia, Gerard Smith, joins the podcast this week to talk about strategic marketing. We discuss:Gerard s career to dateGerard s long career at Pepsico spanning many brands and geographiesHow marketing crea
Founder and CEO of Disrupter s Handbook, Gavin Heaton, returns to the podcast to talk marketing. We discuss:Gavin s career to dateGavin s work at Disrupter s HandbookGavin s book The Age of Conversation and his early ideas on social media
Persado VP, Dan Gingiss, returns to the podcast this week to talk customer experience. We discuss:Dan s career to dateDan s experience as global social media director at McDonald s and issues with working in today s corporate AmericaDan s r
CEO and co-managing partner of Brain+Trust, Scott Monty, returns to the podcast this week to talk social media. We discuss:Scott s career to dateHow the social media landscape has evolved from Scott s time at Ford to nowWhy the increasing n
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