In this episode, Rob Freund, an advertising and e-commerce attorney based in LA, discusses common legal issues that marketers and content creators come across on social media. He began his independent practice in 2019 after working with Greenberg Traurig, representing various entities including direct-to-consumer brands, marketing and talent agencies and independent creators. He discusses issues like using content found online, copyright disputes and advertising litigation. He advises on the safest way to use music in content creation, reviews and deceptive patterns in advertising, as well as potential pitfalls in social media law. Robert’s gives listeners actionable tips on:

[0:00] Intro

[1:47] Most common issue you are seeing when people first are contacting him

[2:53] Where is the safe spot for people get music for their posts

[5:40] Other common issues - regulatory attention on reviews

[10:38] How to handle negative reviews

[16:26] The best time to ask for positive reviews

[18:23] What is our responsibility for the message your guest may proclaim on your platform (podcast etc)

[22:15] Understanding website terms

[23:24] Using artificial intelligence

[25:56] Thinking about your ideal client

[28:18] Robert’s book Review

[33:35] One big takeaway from this episode 

Resources mentioned in this episode:

Deceptive Patterns by Harry Brignull Connect with Robert here:

https://www.instagram.com/robertfreundlaw/

https://twitter.com/RobertFreundLaw

https://www.linkedin.com/in/robertfreund/

http://www.robertfreundlaw.com

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