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Ep.58 | Flipping the Script on Becoming an Online Influencer (Even With a Small Audience), with Business Coach & Podcast Host, Jenny Melrose

Ep.58 | Flipping the Script on Becoming an Online Influencer (Even With a Small Audience), with Business Coach & Podcast Host, Jenny Melrose

Released Tuesday, 9th May 2023
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Ep.58 | Flipping the Script on Becoming an Online Influencer (Even With a Small Audience), with Business Coach & Podcast Host, Jenny Melrose

Ep.58 | Flipping the Script on Becoming an Online Influencer (Even With a Small Audience), with Business Coach & Podcast Host, Jenny Melrose

Ep.58 | Flipping the Script on Becoming an Online Influencer (Even With a Small Audience), with Business Coach & Podcast Host, Jenny Melrose

Ep.58 | Flipping the Script on Becoming an Online Influencer (Even With a Small Audience), with Business Coach & Podcast Host, Jenny Melrose

Tuesday, 9th May 2023
Good episode? Give it some love!
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This episode is JAM-PACKED with golden nuggets of info, including what it’s like to sell a blog (which we thought was pretty fucking cool lol).

Jenny shines the light on not only the power of blogging & content creation but also on the opportunities available for entrepreneurs to start making money by partnering with brands.

She gives so many tips & perspective shifts, along with being SUPER transparent about pricing and where to start with it when first starting out, which we LOVED.

This episode is a juicy one, we hope you enjoy it!

Overview of the Episode:

➡️ Jenny's journey from teacher to full-time blogger & coach

➡️ Pivoting from blogging as a hobby, to turning it into an actual business 

➡️ What it’s like to actually SELL a blog

➡️ Getting sponsorships even from a small audience

➡️ The importance of finding & using YOUR VOICE in your content

➡️ What brands look for when searching for creators for sponsorships 

➡️ UGC (User-generated content) examples

➡️ Establishing boundaries with brands

➡️ ACTUAL EXAMPLES for pricing sponsorships

➡️ Pivoting from gifted collabs to paid sponsorships 

➡️ Is blogging dead?

➡️ How you can use SEO to leverage paid sponsorships AND find gaps in the market for organic traffic 

➡️ Common mistakes that bloggers make that hold them back from the success they want

 

Links & Resources Mentioned:

About Jenny Melrose:

Jenny is a former reading specialist who “retired” from her teaching career when her blogging income far exceeded her salary. Through hard work and dedication, her lifestyle blog, The Melrose Family, became regularly sought out by nationally recognized brands such as Neutrogena, Smuckers, Glad, Costco, Stanley Steamer, Sara Lee, and many more. She is a content strategist that helps entrepreneurs better understand their messaging and unique position in the online space. 

Now, she’s combining her passion for teaching with her extensive experience of creating strategic content for online business owners via JennyMelrose.com and her podcast, Influencer Entrepreneurs with Jenny Melrose as well as her first book Influencer Entrepreneurs: The 4-Step Framework to Building Your Audience, Growing Your Business, and Making More Money Online.

 

Website: https://jennymelrose.com

Instagram: https://www.instagram.com/jenny_melrose/

Connect with the Podcast:

CONNECT WITH THE HOSTS SHAY + MARIAH:

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From The Podcast

Curiously Guided Podcast

Welcome to the Curiously Guided Podcast, the show for intentional business owners and curious minds looking to combine the inner work and outer work to create a life, business, and career that feels deeply fulfilling & wildly aligned, on ALL levels.A top 100 small business podcast & top 10% of all podcasts globally.Hosted by SEO Strategist, Mariah Magazine & Sales Strategist, Shay Schindler, your two go-to girls for rewriting the rules to success, life, and business in a way that combines strategy with energetics; the inner & outer work, the doing & the being. This podcast started with both of us being in the online business world, craving more deep, meaningful & transparent conversations, so we decided to come together and create a space to do just that. Our guest interviews highlight cool humans doing cool shit, chasing their dreams, and going down their own rabbit holes to create a more sustainable and fulfilling life, in whatever way that means for them. We see this podcast as everything that people won’t share on social media. We don’t give AF about the highlight reels and “proven frameworks”. We love getting in the weeds, asking the tough questions, and doing the work to create a life & career we love, while committing to ourselves & our personal growth. Because only through that lens can we truly create a lifestyle that feels good from the inside out. Welcome to the Curiously Guided Podcast…Are you ready to trust the nudge & let curiosity guide the way? Because we’re excited to shake shit up & live outside the box with you.Learn more about us at CuriouslyGuided.com

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