Enable.Ai's CEO Brian Dennett has parsed data for companies selling everything from toothpaste to snowboards during his career, but now he focuses on helping marketers and ad agencies unlock the "magical thinking" of data leveraging. Hear him talk "death to promoter score," the importance of risk management in tech decisions, and what bands he likes to listen to while deep inside the data.

Dennett joins our host and partner Ben Reno-Weber from Microsoft's Future of Work Imitative for our final episode of Flyover Future's Innovators podcast inaugural season. Catch up all 12 episodes here.