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Health Anxiety, Wellness Misinformation, and Media Literacy with Casey Gueren

Health Anxiety, Wellness Misinformation, and Media Literacy with Casey Gueren

Released Monday, 13th February 2023
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Health Anxiety, Wellness Misinformation, and Media Literacy with Casey Gueren

Health Anxiety, Wellness Misinformation, and Media Literacy with Casey Gueren

Health Anxiety, Wellness Misinformation, and Media Literacy with Casey Gueren

Health Anxiety, Wellness Misinformation, and Media Literacy with Casey Gueren

Monday, 13th February 2023
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0:00

This episode of Food Psych is brought to you by

0:02

my upcoming book The Wellness Trap.

0:04

Break free from diet culture, disinformation,

0:07

and dubious diagnoses and find your

0:09

true well-being, which is available

0:11

for preorder now. Just go to

0:13

christy harrison dot com slash the wellness

0:15

trial to learn more and preorder for

0:18

its April twenty twenty three release. That's

0:20

christy harrison dot com slash the wellness

0:22

trap. Welcome to Food Psych,

0:25

a podcast dedicated to critiquing diet

0:27

and wellness culture, and answering your

0:29

questions about intuitive eating and

0:31

anti diet approach. I'm

0:33

your host, Christie Harrison, and I'm a registered

0:36

dietician, certified intuitive eating

0:38

counselor, journalist and author of

0:40

the book's Anti Diet, which is available

0:42

now wherever books are sold, and

0:44

The Wellness Trap, which will be out in early

0:46

twenty twenty three. And by

0:48

the way, on this show, I avoid saying

0:51

diet culture stuff like weight and calorie

0:53

numbers, but we don't censor swear

0:55

words or other adult language, so listener

0:57

discretion is advised.

1:24

Hey there. Welcome to this episode of Food

1:26

Psych. I'm your host, Christie Harrison,

1:29

and today I have another interview to share with

1:31

you. I'm slowly getting back into the swing

1:33

of things doing interview episodes, which

1:35

I did for our first eight or nine years

1:37

of this podcast and had taken

1:40

a break doing solo episodes this season,

1:42

but really excited to be sharing some interviews

1:44

with you again. And today is a really, really

1:46

good one. My guest is Casey

1:48

Gueren, award winning health journalist

1:50

and author of it's probably nothing.

1:53

And we discuss how to deal with health,

1:55

anxiety, strategies for

1:57

recognizing and avoiding wellness misinformation

2:00

online, how to develop greater

2:02

media literacy, and deal with fear

2:05

mongering nutrition headlines and so

2:07

much more. I'm really excited to

2:09

share this conversation with you in just a moment,

2:11

but before I do just a few quick announcements.

2:14

This episode is brought to you by my upcoming

2:16

book The Wellness Trap. Break free from

2:18

diet culture, disinformation, and

2:20

dubious diagnosis, and find your true

2:22

well-being. Which is available for pre

2:24

order now. This book is deeply

2:27

personal to me as someone with a whole

2:29

host of chronic health conditions that

2:31

wellness culture constantly pushes

2:33

me to quote unquote fix with food

2:35

supplements and various alternative

2:38

practices that My reporting

2:40

and research has really shown me are at

2:42

best unproven and often downright

2:44

dangerous. My hope with this

2:46

book is to illuminate the damage while

2:49

this culture is causing and to

2:51

explore how we can reimagine our collective

2:53

relationship with well-being for the better.

2:56

If that sounds interesting to you, I'd love

2:58

it if you preordered the book. Just

3:00

go to christy harrison dot com slash the wellness

3:02

trap, to learn more and preorder

3:04

for its release on April twenty fifth.

3:06

That's christy harrison dot com slash the wellness

3:09

trap, or you can ask for it at your favorite

3:11

independent bookstore. This

3:13

episode is also brought to you by my Intuitive

3:15

Eating Fundamentals Online Course, which

3:17

has its first live q and a session in

3:19

a few days. If you're listening to this the week

3:21

it comes out. The course is an incredibly

3:24

deep dive into intuitive eating with

3:26

dozens of hours of content, helping you

3:29

work through the ten principles of intuitive eating.

3:31

Troubleshoot common sticking points, and

3:33

get to a place of greater peace with food.

3:36

I'm now also offering monthly Zoom calls

3:38

to participants to help answer your questions

3:40

as you work through the course and connect

3:43

people with each other. If you're ready

3:45

to break free from diet culture and reclaim

3:47

your right to a peaceful, easy relationship

3:49

with food, learn more and sign up at

3:51

christy harrison dot com slash course.

3:54

That's christy harrison dot com slash

3:56

course. Now without any

3:58

further ado, let's go to my conversation with

4:00

Casey Gueren.

4:02

So Casey, welcome to the show. I'm so excited

4:04

to talk with you today. And I'd love

4:06

to start right

4:07

off by asking you to tell us a bit about

4:09

who you are and how you came to

4:11

do the work that you do. Thank you

4:13

so much for having me. Of course,

4:16

so I am a

4:18

writer, editor, author

4:21

most recently. And right now,

4:23

I am the head of content at WonderMIND, which

4:25

is Mental Health Media Company.

4:28

And how I got into this,

4:30

I actually got my start in

4:32

magazines and women's magazines and

4:35

print actually right out of

4:37

college. I always knew that I wanted to be

4:40

writing in women's magazines. They just

4:42

fascinated me growing up. And

4:44

then I ended up finding my

4:47

niche in health editing and

4:49

health writing. And that actually happened

4:52

at my first job out of college at cosmo.

4:54

I was an editorial assistant and just kind

4:56

of helping with a little bit of everything and

4:59

really dove into the health section.

5:02

Because I always had my own

5:04

questions answered in magazines and

5:06

the health sections. So that definitely

5:08

was where I was gravitating towards and it

5:10

just kind of snowballed from Gueren. Every job

5:13

after that, I would end up diving

5:15

a little bit deeper into the health

5:17

and wellness space. I went from

5:19

Cosmo to women's health. From

5:21

there, I went to BuzzFeed as their health editor,

5:24

and then at self magazine, overseeing

5:26

health and wellness. Again, there's a theme, and

5:29

eventually ended up writing my

5:32

first book, which is, of course, around

5:34

health and wellness. But really

5:36

explores what it's like to be

5:38

a health editor who also deals with health

5:40

anxiety and a health editor's

5:43

views on how to navigate all

5:45

of those wellness messages that we're getting

5:47

all the time because I'm

5:49

obviously, you know, understanding of how

5:51

that content gets out Gueren, but also

5:54

I'm very familiar with how it can

5:56

make you kind of

5:57

go, spiral a bit, and go down some rabbit

5:59

holes on online. Yeah.

6:01

And I would love to get into that a little

6:03

bit because you share in your book that

6:05

you have a lot of health anxiety

6:07

yourself. And I can totally

6:09

relate to that too. And think there's probably

6:12

many health and wellness journalists out there

6:14

actually who are attracted to the profession because

6:16

of their own anxieties or their own

6:19

health issues and concerns and kinda wanting

6:21

to master that. I know that that

6:23

was true for me certainly. So I'm curious

6:25

to hear about the role that health anxiety

6:28

played for you in bringing

6:30

you to this career and then also how it's affected

6:32

your career as a health writer and elder.

6:34

Yeah. I mean, I think it is one of those

6:36

things that you see this in other professions too,

6:39

right, where people do gravitate towards

6:42

professions where they have some

6:44

either personal interest questions about it. I mean,

6:46

I know I've heard psychologists say that

6:48

we get into this profession because you

6:50

are fascinated with, you know, what's going on in

6:52

your own head. And I think

6:54

for me, again, I was

6:56

consumed with magazines

6:59

growing up. I I loved one magazine, teen

7:01

magazines. And I felt like that's

7:03

where I was getting a ton of my education on

7:06

things like health and sex and dating

7:08

and relationships and emotions. And

7:10

so when I was looking

7:12

into journalism schools.

7:15

I was also kind of gravitating towards

7:17

the psychology departments too because I

7:19

realized a lot of these magazines are

7:21

quoting psychologists. They're quoting

7:24

doctors, like, I wanna have some understanding

7:26

of that. But I definitely think

7:28

that my own personal health questions

7:31

really got me into writing

7:34

in the help sections at a Cosmo. I mean,

7:36

I know that I ended

7:38

up just pitching a whole lot more for those sections

7:40

because Those pitches came easy. I

7:42

had a lot of questions about my own health

7:44

and body. And so, again,

7:46

this was, like, twenty eleven, twenty twelve.

7:49

We didn't have all, you know,

7:51

the data that we have now on Google

7:53

to see what people are searching, what people are clicking

7:55

on. This was, when I was working for the print

7:57

magazine, was a lot of times just

7:59

like, what questions do you have? What are

8:02

you and your friends talking about? So

8:04

I think it I ended up gravitating

8:06

towards the help sections because I

8:09

always had so many questions about my own

8:11

health and my own body. And I

8:13

wanted to be a part of creating content

8:16

that kinda demystified that and

8:18

not in a scary way because

8:20

I was definitely guilty of, you know, I'd

8:22

open up article in a magazine

8:25

or see something online and immediately think,

8:27

oh, I have that or I'm definitely gonna

8:29

die from that. And so I wanted, of course,

8:31

be part of the solution,

8:33

not the problem. I couldn't wanna create content that

8:35

made people think, oh my gosh, I have that.

8:37

But I wanted to be part of creating content

8:40

that made it a little less scary. Which

8:42

is a really fine line in creating

8:44

that content. But that was

8:47

I think what got me into it.

8:49

What the health anxiety did

8:52

for my career. I mean, I would

8:54

say being a health journalist is

8:56

not necessarily the job I would suggest

8:58

to people who are already anxious

9:00

about their own bodies because day

9:02

in and day out, you're having to consume

9:05

so many health headlines and

9:07

so much health news. It's often

9:09

things like whatever disease

9:11

is trending or whatever, diseases

9:14

in the news celebrity help

9:16

scares, things like that that you then just

9:18

had to dive deep into and find out everything

9:20

about it. And I would find myself

9:23

putting together a package on whatever health condition

9:25

or covering a story of a celebrity's health

9:27

news and going down these rabbit

9:30

holes and thinking, okay, do I have this? Could

9:32

I have this? I have maybe one symptom?

9:34

I probably have it. And then that's

9:37

the thing that I am panicking

9:39

over. And you

9:41

know, of all the things that I thought I

9:43

had, I don't think I

9:45

ever really identified with being

9:48

a hypochondriac, which is really

9:50

interesting. And then one time,

9:52

I was editing a piece, I think,

9:54

at BuzzFeed, about hypocondriosis

9:57

and learned about how

9:59

it's not actually in the DSM

10:02

anymore and about how it's not

10:04

necessarily people going to all these doctors

10:06

all time, like, there are different ways that I can

10:08

Gueren. And that kind

10:11

of had the light bulb moment for

10:13

me where I realized okay, maybe

10:15

this has a name. Maybe maybe this is a thing

10:17

that I'm dealing with. So that's kind of

10:19

what what made me understand that health anxiety

10:21

is more of a symptom of certain

10:24

mental health Nutritionist. And that it's

10:26

something that we can experience kind of on a spectrum.

10:28

So for me, it was definitely

10:31

influencing the way that I showed up in my

10:33

job, the way that I did my job. But

10:35

it also, I think, made me, hopefully,

10:38

you know, a

10:38

more

10:39

thoughtful and an empathetic editor

10:42

in how we covered certain

10:44

things and and the topics and the ways

10:46

that we packaged content to

10:48

make sure that it wasn't going to be really

10:50

sheer mongry and, you know, something that's gonna

10:52

keep someone up at night. That is

10:54

so interesting. There's so many sort

10:57

of tangents we could go off of that. But

10:59

I'm curious just with

11:01

your reference to the DSM, like what

11:03

you found in that and sort of

11:06

why I know you mentioned in your book too that like

11:08

the term hypochondriac is kind of stigmatizing

11:11

it's not something that's used these days.

11:13

And like you said, it

11:15

looks different now than maybe it

11:17

did in the past where people would go doctor shopping

11:20

and there are reasons for that too, even

11:22

with people who don't have a lot of health

11:24

anxiety, right, that like going from doctor

11:27

to doctor is unfortunately part

11:29

of the reality of our healthcare system

11:31

in lot of cases to try to find the care

11:33

that you need for particular Nutritionist,

11:36

especially if you have something that's like undiagnosed

11:39

or not well understood. So

11:41

I'm curious like what you found in

11:44

researching that in terms of

11:46

mental health labels for health

11:48

anxiety and how helpful they are or

11:50

not, and kind of some

11:52

of the reasons why people develop health anxiety.

11:55

Yeah. I when I was researching for my

11:57

book, I found that, you know,

11:59

I'm thinking about, you know, what's

12:01

the best way to even

12:04

get into the topic of health anxiety

12:06

because it's obviously something that so many

12:08

people experience and can relate to of

12:10

that feeling of, like, you read something,

12:12

you think, you have it, or you're googling, your

12:14

symptoms late at night, or you're panicking

12:16

about some weird symptom or maul,

12:18

or mark, or pain, or something. But then

12:21

there is obviously that spectrum

12:23

there where you might be doing it more

12:25

to an excessive or a rational level.

12:27

And so a

12:30

lot of people think of that as being a hypochondriac,

12:33

but that condition

12:35

actually hasn't been in the DSM

12:38

sense twenty thirteen. So

12:41

in the fifth edition of the DSM,

12:43

they replaced hypocondriosis with two

12:45

different mental health Illness

12:47

anxiety disorder and

12:50

somatic symptom disorder. And

12:52

so the two are pre related. They

12:54

are can be some overlap between the two

12:56

illness anxiety disorders more

12:58

when you are afraid

13:01

of developing or having a

13:03

particular mental health condition. You may not have

13:05

any of the symptoms. You may just

13:08

have this excessive worry

13:10

about developing or having a condition. And

13:12

that condition can change that you're worried about.

13:15

Whereas somatic symptom disorder, it

13:17

does require you to have some symptoms

13:19

that are they could be

13:21

part of a condition that you have been diagnosed

13:24

with, but your level of concern

13:26

or the level of worry that you have,

13:28

how much it's consuming or day to day.

13:30

Life and thoughts is a little

13:32

bit more excessive than someone might assume

13:35

with that, which, again, you know, that's so

13:37

vague and, like, subjective,

13:40

but that's how it's outlined in the DSM.

13:43

But this excessive concern

13:45

and worry and just preoccupation

13:48

with your health and your body is

13:50

a symptom that can show up as part of other mental

13:52

health conditions too. It's what I learned from various

13:54

experts when I was interviewing people for the book.

13:56

It could be a a facet of OCD.

13:59

It could be a facet of just having generalized

14:02

anxiety disorder, depression. You

14:04

might just relate to this feeling

14:07

of that preoccupation with your body

14:09

or your health every once in a while,

14:11

like, when we're dealing with the pandemic,

14:14

like the past two years, I'm sure so many

14:16

people can relate to really

14:19

like honing in on certain symptoms and

14:22

having that kind of consume your thoughts for

14:24

the day. So, yeah,

14:26

I I think a lot of people think of it as

14:29

being a hypochondriac, but I

14:32

learned from some of the experts that I

14:34

talked to that it is a – was thought

14:36

of as a pretty stigmatizing term.

14:38

People automatically assume that

14:40

that meant that you are

14:43

freaking out about these symptoms and

14:45

you're going to all these doctors. And there's

14:47

just no basis to your concerns.

14:51

And one, that's really

14:53

harmful and stigmatizing

14:55

because they're could absolutely be,

14:58

you know, validity to your concerns. And

15:00

even if you don't have the thing that you

15:02

are thinking that you have, again,

15:04

the history of dismissing

15:07

people's health concerns and

15:09

medical concerns runs

15:11

deep in our society. So I think

15:13

that that was so part of why that was so

15:15

stigmatizing. But in terms

15:17

of even just illness anxiety disorder,

15:19

the criteria there for being diagnosed,

15:22

it actually is separate separated

15:24

between care seeking and

15:27

avoidant behavior. So

15:29

Some people might go from doctor to doctor

15:31

and look for that reassurance, whereas others

15:34

might present more an avoidant type

15:36

behavior. They might be avoiding the doctor

15:38

because you don't want to get that

15:41

fear confirmed. So you

15:43

might still have that reassurance seeking, you're googling

15:45

your symptoms, you're focusing on it, you're

15:47

trying to kind of check your body

15:49

for certain things, but then you might actually

15:51

be avoiding Gueren. And that was what

15:53

I related more towards.

15:56

And I think that's why I didn't relate

15:58

to the term hypochondriac at

16:00

first. So I think it's just an interesting

16:03

seems like, oh, it's all semantics, but

16:05

it also, you know, just starts an interesting

16:08

conversation about the way that

16:10

we think about mental health conditions

16:12

as being like these distinct categories

16:15

that you have to check off all these boxes to fit

16:17

into, whereas health anxiety seems like

16:19

one of those things that so many people

16:21

can relate to. And to

16:23

say that, you know, you have to check off all of these boxes

16:26

to have this conversation around it

16:28

just seems like it's kinda missing the

16:29

point. You know? Totally. And I think especially

16:32

in this day and age with the pandemic,

16:35

like you said, I think that's ratcheted up

16:37

so many people's health anxiety as

16:39

well as you know, the difficulty

16:41

of getting compassionate, competent

16:44

care for so many reasons. Right? For,

16:46

like, larger bodied people, people

16:48

of color, people who've been historically dismissed,

16:50

you know, women being dismissed

16:53

as quote unquote historical in the

16:55

past or today even

16:57

still, you know, that term is used in certain

16:59

quarters. And that idea, even if

17:01

it's not the terminology that's used, it's like

17:03

that idea is still that women

17:06

are overblowing their symptoms or

17:09

that their pain has somatic roots. And I think

17:11

it can be so tricky. Talking about

17:13

that, right? Because I'm someone who has

17:15

many different health conditions, both

17:17

physical and mental, one of which is

17:20

PTSD, and that definitely

17:22

can have some physical manifestations, anxiety,

17:24

you know, also generalized anxiety disorder

17:26

that can have some physical manifestations. And

17:29

that can also increase my

17:31

health anxiety, making me think

17:33

that I have, you know, different diseases

17:36

or that or like ratcheting up concern

17:38

about symptoms that are maybe

17:41

a little bit more normative or

17:43

symptoms that a lot of people might experience,

17:45

but that heightened anxiety can take

17:47

them to a level that feels really

17:50

extreme. And so it is really complicated

17:53

sort of sifting 312, like,

17:55

what is coming from health anxiety, what is

17:57

coming from real sort of structural problems

18:00

with the healthcare system

18:02

and what might be actually physically

18:04

going on that needs to be addressed. Right.

18:07

And think that's where, you know, there

18:10

is that that disconnect. You know,

18:12

there's not a ton of data

18:14

on how many people you know,

18:16

the prevalence rates of health anxiety

18:18

or even illness anxiety disorder and somatic

18:20

symptom disorder because so many people,

18:23

if you're identifying with this, if you're

18:25

struggling with this, you're probably going

18:27

to a bunch of doctors, medical doctors,

18:29

not necessarily a therapist, But

18:32

also, you know, who who has the time

18:34

and the resources and the money to

18:36

be going to a therapist and say, hey, I'm

18:38

concerned with how much I'm googling my symptoms.

18:41

Like there are so many barriers to

18:43

accessing good quality care that

18:46

it's so hard to determine if

18:48

the way that you are questioning

18:50

stuff going on with your body and either seeking

18:53

care or avoiding care is quote

18:55

unquote excessive or part of health anxiety

18:58

or if it is a byproduct

19:00

of

19:00

just, you

19:01

know, your circumstances if you don't have

19:03

time to be dealing with this. If you haven't gotten

19:06

compassionate care, if you've gotten very

19:08

stigmatizing care, it's really

19:10

hard. And I think it's something that providers

19:13

should just really be aware of

19:15

that that fine line between, you know,

19:17

explaining to a patient, how

19:19

their mental

19:22

state or stress, their anxiety, and

19:24

other conditions, you know, can manifest in

19:26

very real physical symptoms. And

19:30

negating, you know, what they're going through as

19:32

just being in your head or, oh, that's

19:34

just stress. Because, you know,

19:36

having your concerns dismissed is

19:38

certainly something that happens

19:41

a lot and, you know, disproportionately to

19:43

women, disproportionately to people

19:45

of color. So I think that,

19:47

yeah, it's just a really fine line, but between

19:49

what's excessive and what's not.

19:51

But I think what I wanted to tackle with this

19:53

book was just letting people realize

19:56

that there is a name for this and that

19:59

you know, connecting it to the

20:01

fact that we're presented with so many

20:03

messages around our body and our health all

20:05

the time that it's just kind of no wonder

20:07

that we stress out about it a little bit more and

20:09

more lately?

20:11

Yeah, absolutely. And I want to turn

20:13

to that talking about the messages beget

20:15

about our body and our health. On

20:17

one hand, there's the fear mongering

20:19

headlines that sort of amplify health

20:22

anxiety for people And

20:24

then there's also I mean, it's

20:26

sort of not on the one hand on the other,

20:28

but it there's then there's also the misinformation,

20:31

the rampant misinformation that we see online

20:33

that circulates on social media.

20:36

And there's research showing that misinformation

20:40

spreads farther, faster, wider,

20:42

deeper than the truth

20:45

because the social media algorithms

20:47

amplify things that

20:49

have a sense of novelty or provoke a sense

20:51

of moral outrage and so

20:53

misinformation kind of hits all those notes.

20:56

So I'm curious to know from your

20:58

perspective how should people navigate this

21:01

online environment where, you

21:03

know, we have all of this miss and disinformation

21:06

flooding our system. We also have

21:08

articles that may be accurate, but

21:10

that have headlines that are

21:12

fear mongering or that sort of ratchet

21:15

up the anxiety in a way that maybe isn't

21:17

necessary. Or that, you know, there's

21:19

there's so much subtlety. Right? Because there's also

21:22

reporting on on recent studies that

21:24

just came out and they are technically correct.

21:26

Like, they're technically reporting

21:28

some of the facts of the study, but they're missing a lot of

21:30

context or they're drawing

21:33

causal conclusions Gueren And

21:35

the research is really clear that it's like correlation

21:38

and authorization. So, you

21:39

know, how do people navigate this environment that

21:41

can be so anxiety producing and

21:43

fraud? Yeah. It's so hard.

21:45

I mean, you lifted a few really,

21:48

really tricky parts of

21:50

just, like, consuming media. Have

21:52

few days, like, we are. Just

21:55

inundated with so much

21:57

information that it is really hard to

21:59

decide, you know, kind of what sources to

22:01

trust, but also how to,

22:04

I don't know, which which ones you wanna really go

22:06

deep on and and see, okay,

22:08

am I getting all of the context of this story?

22:10

Like, again, who has the time to go

22:12

in and do that for every single story.

22:15

But something that I I try to

22:17

get across in my book is that

22:20

when it comes to content that

22:22

is going to impact how you

22:24

live your life, like changes that you're gonna

22:26

make to your life, your health, your body,

22:28

things like that. It really

22:30

does pay to do a little

22:32

bit more digging and just to be a

22:34

little bit more discerning about the content that

22:36

you're letting in, the messages that you're getting

22:38

exposed to. And then just asking

22:41

more questions when we're confronted

22:43

with stuff like that. So something

22:45

that I've heard from a lot of experts and I try

22:47

to practice is having a short

22:50

list of trusted sources that

22:52

you go to for health information. So in

22:55

the past two years. That's been

22:57

really hard to do because obviously

22:59

every brand, you know, and every

23:02

company organization, everything you

23:04

would be doing the disservice to not be talking

23:06

about a reality in this pandemic.

23:08

And so there's been everyone

23:11

shouting, whether it's advice or insights

23:14

or theories or takeaways around how

23:16

we should be living right now. So really drilling

23:18

down into like a short list trusted sources

23:20

that you feel like that's who I trust for

23:22

health information and or for information about

23:24

the pandemic or parenting or pregnancy

23:26

or so on. So that could

23:29

be, you know, whatever healthcare

23:31

provider you have access to.

23:33

It could be the CDC or your state

23:36

health department for certain things. It

23:38

could be a publication or two that

23:40

has a strong track record

23:42

on reporting on health or the

23:44

pandemic or whatever topic, you

23:46

know, you're looking for information on in a

23:48

really responsible way. Like, maybe they have

23:51

beat reporters that really

23:53

are thoughtful about their coverage of this

23:55

topic. But, you know, again,

23:57

understanding the limitations of those

23:59

big organizations like the CDC, you

24:01

know, any of those organizations that

24:03

are setting those big guidelines for

24:06

the masses, understanding that

24:08

that is for public health

24:10

and not necessarily focused

24:12

on all the personal use cases that you're gonna

24:14

come up with. So like you said, you

24:16

might be saying, oh, I need to only tune into

24:18

the CDC, but then you go to their site

24:21

and you feel like, okay, well, my

24:23

situation of this weekend and who I wanna

24:25

see and if I'm at risk and or if I

24:27

tested positive on this day, like, My

24:29

question isn't being answered, and that's

24:32

a really frustrating spot to be in. And it

24:34

can help it can kind of contribute

24:36

to you losing faith in the

24:38

big organizations that you've been told to trust.

24:41

So I do feel like having that shortlist of

24:43

sources of information, especially

24:46

around health information is really helpful.

24:48

I think there's also just so many things that you can

24:51

do to be a little bit more discerning of

24:54

the messages that you're getting. So some of the things

24:56

that I say to should be kind of red

24:59

flags in my book would be

25:01

things like if often

25:03

a publication or an article or blogger,

25:06

anyone on Twitter or anything. Often throws

25:08

around the phrase research shows

25:11

without actually showing you

25:13

the peer reviewed research. I feel

25:15

like we see that lot with wellness ads, lot

25:17

with health information or health advice. Like,

25:20

oh, this is evidence based. This is

25:22

research backed, doctor based,

25:24

and but you can't actually see that research.

25:26

It would be a red

25:27

flag. Or you see the

25:29

research, like, I've noticed this

25:31

in some of the functional and integrated medicine

25:34

spaces that I've been looking at lately for the book.

25:36

They'll say, studies have shown and

25:38

linked to one study that's like in

25:41

nineteen people or that's in rats

25:43

or something and it's kind of like, okay, is that you

25:46

showing your research because

25:48

that's also not that research doesn't

25:50

actually support that conclusion.

25:52

Exactly. Actually yeah. And you had talked about

25:54

this before, like, correlation versus causation.

25:56

So, yes. Look at like, click

25:59

on that research. You know, do that digging and

26:01

click on that research. And see,

26:03

you know, was it in mice? Was

26:05

it an in vitro study?

26:07

So, like, not really in people at

26:10

all. Is it something that

26:12

they found an association or a correlation,

26:15

but not necessarily enough definitive

26:17

research to say x causes

26:20

by? And is this one study

26:22

that found something a little weird, like

26:24

you said, nineteen people, but

26:26

it goes against the broad body of

26:28

evidence. On this. And that's

26:30

I think the same for people too. You

26:32

know, we often see someone

26:35

who maybe has really impressive

26:37

credentials and they're saying something

26:39

that's totally against the grain of

26:42

the major medical organizations in

26:44

a certain field. When someone's

26:46

in total opposition, the rest of those recommendations,

26:49

I would just be a little wary because especially

26:52

if they're promising, like, this is it.

26:54

This is the secret. I promise

26:57

you the broader medical organizations would

26:59

want you to know that secret too.

27:01

We would all probably be out of something like

27:03

this a whole lot faster if that were the case.

27:06

So just kind of always

27:08

asking, where is this

27:10

information coming from? And

27:12

to your point, like then asking, how.

27:15

Like, show me your work. If

27:18

x causes by, like, how.

27:20

And I think you see that a lot with things

27:23

like supplements or

27:25

other kind of wellness fabs that something

27:28

like celery juice or something that

27:30

has purported a ton of benefits

27:33

to, like, every health system

27:35

in your body. And it

27:37

has basically no barrier to entry. Like,

27:40

you just take this thing and

27:42

everything is gonna get better. I think

27:44

the first question should be like, okay, how?

27:46

Like, if you can show the mechanism of

27:49

action that would go that would link,

27:51

you know, how this is curing whatever

27:53

condition or how it's lowering blood

27:55

pressure or how it's helping you sleep.

27:58

Like, being able to show

28:00

the work shouldn't be a

28:02

high bar in the marketing

28:05

strategy of stuff like this. So those

28:07

are just a few of the tips, but there's so many.

28:09

I mean, there's so many ways that we can be

28:11

a little bit more discerning of this stuff. But

28:13

I understand that again, We just

28:16

don't often have the time or the resources,

28:18

and you shouldn't have to

28:21

do all of this digging.

28:23

For every little thing. What? It should

28:26

more be on the content creators

28:28

and the people giving more

28:30

airtime to these topics. To be

28:32

doing that research for you. So that's

28:34

again why I just got so passionate about

28:37

creating accessible, you know, responsible

28:39

health content because I just felt like be honest,

28:42

shouldn't be on the reader all the time, but

28:44

it unfortunately is. So I think

28:46

it's it's worth understanding how

28:49

to do a little bit more digging and

28:51

to Google a little bit more

28:53

smarter

28:55

around these top topics to just kind of understand,

28:58

like, where this content comes from?

29:00

Yeah. I mean, that's that's so important.

29:02

And I think I am also so

29:04

big on scientific bases

29:07

and understanding evidence behind

29:09

things. And, you know,

29:11

that when you mentioned, like, if

29:13

something goes in the face of, like, established

29:16

medical research or, you

29:18

know, the scientific positions of

29:20

major organizations and stuff, I'm like,

29:22

yes, that's me for most

29:25

things except for when it comes

29:27

to like food and weight loss and diet

29:29

advice, you know, not food per se, but

29:32

weight loss and diet culture,

29:34

basically. You know? And I I feel like

29:37

I and many people in the intuitive eating

29:39

space and sort of general anti

29:41

diet space, which really

29:43

is, you know, a lot of people in the eating

29:46

disorder community as well and people

29:48

who've done research around eating disorders.

29:50

I think this is where some of this comes

29:52

from. You know, this understanding that

29:54

a lot of what is put out by the CDC

29:57

about weight and weight loss and

29:59

other major medical organizations is

30:01

really problematic and doesn't

30:03

address weight stigma, weight cycling

30:06

like the harms of those things that we see

30:08

in a vast body of scientific research

30:11

doesn't address disordered eating which is so

30:13

rampant and which

30:15

is often triggered by weight loss advice.

30:18

And, you know, that there when

30:20

you kind of dig into, like, the politics of

30:22

how the CDC guidelines

30:24

on quote unquote healthy weight got

30:26

developed. It's super messy

30:29

and influenced by pharmaceutical

30:31

industry money and pharmaceutical

30:34

industry money specifically around

30:36

like diet and weight loss drugs, you know, these

30:39

people who are doing consulting pharmaceutical

30:41

companies on the development of diet and weight

30:43

loss drugs were the people who were

30:45

creating the guidelines and calling

30:49

obesity a disease, that

30:52

whole thing of that label being applied

30:54

to larger body size in twenty thirteen.

30:57

Against the American Medical Association's own

31:00

committee's recommendations. You know, they had

31:02

a committee researching whether that should that

31:04

label should be applied to higher

31:06

body weight and the committee said no, and

31:08

then the organization overruled it

31:10

and labeled so called obesity disease.

31:13

Anyway, So when you look into

31:15

that stuff, you know, I think it can be really

31:18

frustrating and sort of make a lot

31:20

of people, I think, wary of institutions

31:22

like the CDC if they've if they've experienced

31:25

weight stigma or if they are someone

31:27

struggling with an eating disorder and weight loss advice

31:29

has been really harmful to them. Like, I think

31:32

seeing that stuff being pushed by

31:34

an otherwise fairly trustworthy organization.

31:38

I mean, I think some of their communication

31:40

and the pandemic has been problematic as

31:42

well. But, you know, it's messy. It can be

31:44

messy to sort of discern.

31:46

And, you know, from the out side, think people

31:48

looking in on me and some

31:51

of my colleagues in the anti diet

31:53

space, dietitians therapists, some doctors.

31:56

Some people in other professions, you know, like,

31:58

that we're putting out this information

32:00

that's going against maybe this this

32:02

sort of larger body of

32:05

the medical establishment. You know,

32:07

I've had people say to me like, well, how is

32:09

anti diet any different than antibiotics? Right?

32:12

And, like, oh, gosh. So

32:15

which, I mean, I have thoughts on, but I'm curious

32:17

to hear your thoughts too on on how to

32:19

sort of determine, like, what is a

32:22

valid area of scientific debate

32:25

or disagreement within field that's

32:27

like based on valid evidence

32:29

and what is something that's

32:31

totally fringy or, you know,

32:34

wellness fad that isn't back, like like celery

32:36

juice. Right? A wellness fad that isn't backed by science.

32:38

Where in that case, the guy who promotes salaried

32:41

juice literally

32:41

says, like, there is no science I

32:44

was told by a spirit, but this is -- Right.

32:47

Right. That's a red flag number one, usually

32:49

a red flag. Yeah.

32:51

Yeah. It's it's so tricky. I mean,

32:53

I think, again, to your point, it really comes

32:55

back to if people

32:58

did know where those

33:00

recommendations and guidelines around,

33:03

you know, BMI, around weight,

33:05

around terms

33:07

like that. Like, I think that they

33:09

would be outraged to understand, like,

33:11

how far back that goes and often

33:13

that was just, like, in a

33:15

few old white men, like it how,

33:18

like, undiverse and

33:20

how limited our research is

33:22

that governs those guidelines and recommendations.

33:25

So I think that that's kind of another

33:27

example of, yes, if someone's

33:29

going against the grain of established

33:32

guidelines that when you look into those guidelines,

33:34

there's not a whole lot of there's

33:37

not really a leg to stand on with, you know,

33:39

the research that went into them. Think

33:41

having a better understanding of

33:43

where those recommendations come from,

33:45

where the guidelines come from. Actually,

33:48

understanding the research

33:50

that went into that and who the

33:53

sample size was when this research

33:55

was done, think an example

33:58

that I always come back to is like the birth control

34:00

efficacy rates that research

34:02

was done so long ago. And it

34:04

doesn't seem to be like continued research

34:07

every year. Like, it to me feels like,

34:09

yes, of course, it's the same birth control method,

34:11

but we're still using data from, like, nineteen

34:14

nineties. Like, it just I

34:16

think a lot of people would be outraged when

34:18

they see what research

34:21

goes into the guidelines and recommendations that

34:23

are coming from these big organizations. So

34:25

it it does make you lose

34:28

a little bit of faith in that. But I think,

34:30

again, like understanding the limitation of

34:33

when the organizations are doing something from

34:35

a public health standpoint versus personal

34:38

health standpoint and then it's something

34:40

like weight, it's something like diet culture.

34:42

Should we really be going to

34:44

those big organizations and

34:47

saying, yeah, like, tell me how to eat. Like,

34:49

no, that shouldn't be the same for every person.

34:52

And we shouldn't necessarily be

34:54

taking their advice on that. So, yeah,

34:56

and and the parallel between or

34:58

not even parallel. wouldn't wanna say

35:00

that, but the note that you got about

35:03

is is anti diet like anti vax.

35:06

Wow. I wouldn't even know where to respond

35:08

to that other than, again, like, looking back

35:11

at the research

35:14

that you and your colleagues are going

35:16

against in the

35:18

anti diet movement is

35:20

to shed light on the limitations of

35:23

that research. And so I think that

35:25

that is where the

35:27

healthy scientific debate comes in.

35:30

If there are huge limitations of research

35:32

that we've been overlooking for many

35:34

years, we should be looking

35:36

into that. We should that

35:38

should be a more transparent discussion.

35:41

But then understanding that,

35:44

quote unquote, I did my own research, you

35:46

know, is not the same as the broad

35:48

studies. The large

35:51

peer reviewed studies on something

35:53

isn't necessarily the same

35:55

as, you know, someone googling around.

35:57

So I guess that would that would be.

35:59

How I would respond to that, but it's

36:02

tricky. It's tricky.

36:04

Yeah. And, I mean, I would also say, like, I've

36:06

I've been thinking a lot about misinformation

36:08

and the anti vaccination movement for this new

36:11

book. And one interesting

36:13

distinction between, like, conspiracy theories

36:16

and actual conspiracies that I've

36:18

come across in the recent, you know, people

36:21

who have studied conspiracy theories and are

36:23

experts on conspiracy theories. Have made

36:25

this distinction between like the

36:27

type of thinking that can

36:29

uncover a genuine conspiracy versus

36:32

the type of thinking that characterizes conspiracy

36:34

theories. And they say

36:36

that genuine conspiracies, which

36:39

are things like, you know, watergate or

36:41

the Tuskegee experiment being covered, you

36:43

know, the the true nature of that being

36:46

covered up and things like that

36:48

Gueren sort of like a pretty narrow scope.

36:50

It's not something wildly far

36:52

fetched. Like, Bill Gates wants to

36:54

inject you with a microchip in order to, like,

36:56

control your brain and or kill you or keep

36:58

you from reproducing or somehow it's There's

37:01

just many weird ideas piled

37:03

on top of one another Gueren. genuine

37:05

conspiracy is something like much narrower in

37:08

scope. And the kind of thinking

37:10

that can uncover that is

37:12

what they call conventional thinking, which is

37:14

using critical thinking and, like, rigorous

37:17

inquiry, but also not

37:19

over interpreting all data

37:21

you find in service of the theory.

37:24

Right, which is where you get conspiracy theories

37:26

finding, like, things that are wildly unconnected

37:29

and connecting them or not

37:32

using, like, really established methods

37:34

of researching, but kind of going on these

37:37

weird deep Internet dives and stuff

37:39

like that. I think there is actually a lot

37:41

of conventional thinking ironically in

37:43

the anti its space where it might seem

37:45

like there's a it's a really unconventional approach

37:48

to weight and health, but actually, like,

37:50

there's rigorous research happening.

37:53

There's people looking at data in

37:55

critical ways, thinking critically not

37:57

overinterpreting, not sort of making wild

38:00

leaps. And so, you know,

38:02

versus like in the anti VAC

38:04

space, unfortunately, there

38:06

is a lot of that kind conspiracy conspiracies

38:09

thinking there, which is making

38:11

these wild connections and and things that

38:13

don't have scientific backing and

38:15

people like Andrew Wakefield who

38:17

were sort of like the basis of the movement

38:20

at first being totally discredited and having

38:22

the research really undermined and

38:25

retracted. And of course, then

38:27

the conspiracy mindset with that is

38:29

to say, well, they pushed him out and he retracted

38:31

his stuff because he was onto something

38:34

real and

38:35

big pharma wanted to shut it down to, like, keep

38:37

their profits or whatever. Yeah. And

38:39

it also just reinforces again

38:42

us to investigate our

38:44

own biases in things of, like, the way

38:46

that we look at information,

38:48

the way that we seek out information, and

38:51

we're always going to gravitate

38:54

towards brands or content

38:57

that does validate our own previously

38:59

held beliefs. So I think just

39:01

being aware of that and being

39:03

aware of, you know, when you are investigating something

39:06

that has to do with your health or

39:08

that has to do with, you know, a choice

39:10

that you're making about your health. Are

39:13

you just constantly seeking out information

39:15

to kinda confirm what you're hoping to

39:17

confirm? Or are you

39:19

pulling from a broad range

39:21

of who's to say what's

39:24

responsible beforehand or publisher

39:26

about a certain topic? But, yeah, like, are

39:28

you pulling from, you know, a

39:30

larger pool of evidence than just

39:32

things that are validating

39:35

the view that you already have? And understanding

39:38

how the content that you're consuming might

39:41

have done the same, you know, you had talked about

39:43

before seeing some headlines or

39:45

or seeing some stories that you

39:47

look into it and it's like, okay, that does seem like

39:49

they are commenting on a valid study

39:51

that just came out. It does seem like there's

39:54

kind of an angle, maybe telling you that

39:56

bacon's gonna kill you or something,

39:58

and they're linking to a study, so it

40:00

seems pretty legit. Maybe bacon's gonna

40:02

kill you. But then understanding,

40:05

like, okay, are they telling the whole story, like,

40:07

digging into that research and just kind

40:09

of taking a bit more critical lens

40:12

it's hard with conversations like the

40:14

anti Vax conversation to not say

40:16

that it's not just like a personal health

40:19

choice, you know, in in some things, I think, to

40:21

if you have a conspiratorial world view and

40:23

you feel like, well, I'm just making

40:25

this decision for me with something

40:27

like being anti vax. We

40:30

have very good data showing

40:32

how it does affect at the population level

40:34

as

40:34

well. So I think those conversations are

40:36

just harder to have then just say, oh, well,

40:39

do what you feel is right. Totally.

40:41

Yeah. It's it's other people are being

40:43

affected by your choices as well, so it's

40:45

not just you know, you do

40:47

you. And I think, unfortunately,

40:50

the way that our healthcare

40:52

system is today and the way that, like, the Internet

40:55

and social media have influenced the discourse

40:57

around health and wellness. There

40:59

is so much of that just like you do

41:01

you, like pick and choose, what works

41:03

for you, and creating

41:06

your sort of pastiche of like

41:08

personalized wellness practices

41:11

and things like that, which, you know,

41:13

I think on one hand, like,

41:15

I who am I to be grudge you

41:17

know, I would never begrudge someone something

41:20

that works for them. But on the other hand, I think

41:23

there are a lot of things that are purported to

41:25

work that are actually doing harm.

41:27

And that's where that's what really frustrates

41:30

me, both as someone who is, you know,

41:32

health professional now myself, and journalist

41:34

covering health and also someone who has

41:37

all these health conditions and has personally been

41:39

through so much in trying to

41:41

figure out diagnoses and treatments

41:43

worked for me and who was so susceptible

41:46

at one time. And, you know, even

41:48

still who knows, maybe one day, I'll fall down another

41:51

rabbit hole with one of these things. Like, I

41:53

I feel very empathetic towards

41:56

people who get kind of

41:58

pulled in by these promises or

42:00

feel like they have nothing else

42:02

to turn to, no other options, and so

42:04

are trying things that are really unproven or

42:06

wild and out there and feel

42:09

like that's the last ditch

42:11

effort because nothing else has

42:12

worked. Howard Bauchner: Yeah, it's something I talk about

42:14

a lot in my book that I don't think that anyone

42:17

should feel bad or

42:19

dumb or any or silly,

42:21

you know, for trying these things or for

42:24

liking these things as talking specifically

42:26

about things like wellness fabs, supplements,

42:29

things like that. The latest trend

42:31

that you're seeing on TikTok around your health,

42:33

I don't think that it's

42:35

the fault, you know, of each person trying these

42:37

things. I do think that people need to understand that

42:39

this is kind of the wellness industry is

42:41

kind of predatory. In a lot of ways

42:44

because it is all

42:46

about kind of commercializing wellness,

42:49

commercializing how you take care of your body.

42:52

And giving you options that

42:54

are easy and simple and

42:56

have tons of promises. And

42:58

I think the target audience for a lot of these

43:00

things are people that really

43:03

can't afford to keep

43:06

trying things that don't work. Honestly. Like,

43:08

they're often targeting people that

43:11

maybe don't have access to a primary care provider

43:13

who and that's why they're looking

43:15

for something with easier at home. They're

43:18

maybe targeting people that are

43:20

not able to or

43:22

maybe are uninsured or underinsured

43:26

and are thinking that this is an option

43:28

that's going to be the same as

43:30

what they might get with traditional medical care.

43:33

And sometimes if it is actually

43:35

increasing accessibility of

43:37

any kind

43:38

of, you know, certain health access, like that's great.

43:40

But often,

43:41

it is, you know, overpromising. And

43:44

so that's what really frustrates me

43:46

too. Like, I don't obviously think

43:48

that people shouldn't try things that they wanna

43:50

try. If you wanna experiment again

43:52

with something, it's more so if you

43:55

are trying a wellness fad or

43:58

trying a supplement or trying some DIY

44:00

health thing in lieu

44:04

of getting the care that you need. And again,

44:06

that might be because you don't have access to

44:08

the care that you need. So that's more of a systemic

44:10

problem a personal

44:11

one. It's not personal failing

44:13

by any means. But that's where I think

44:15

wellness fads get into the more dangerous

44:17

territory. I agree. And I mean,

44:20

especially thinking about supplements too. I think

44:22

it's worth mentioning and

44:24

highlighting to people that supplements are

44:27

largely unregulated industry, like

44:29

Gueren not regulated before they go to

44:31

market. The, you know,

44:33

regulators can only pull them from the

44:35

market because of a law that was

44:37

put into place in 1990s based

44:39

largely on supplement industry lobbying. The

44:42

FDA can't regulate these

44:45

things before they go to market and can only pull

44:47

them off if there's enough, like, consumer complaints

44:50

to make them look into something. And

44:52

the regulation there is so sparse

44:54

I think both because of lack of

44:56

funding for that sort of regulation

44:59

and perhaps more problematically

45:02

there are people who have worked

45:04

in the supplement industry and been supplement

45:06

industry like obvious and

45:09

worked for supplement industry

45:11

groups that then go into regulation

45:14

at the FDA and then go back to supplement

45:16

industry. There's a lot of cross pollination

45:18

Gueren. super problematic, but it's been

45:20

interesting, like, talking to

45:22

some journalists about my new book

45:24

and, you know, some of these ideas and, like,

45:27

I've had a couple people ask me about various

45:29

diet supplements recently and I mentioned this

45:31

idea that the supplement industry is barely

45:34

regulated and they were sort of floored like

45:36

even journalist reporting in the space didn't

45:39

realize this. And I think this is something

45:41

that, like, the general public really has

45:43

very little awareness of.

45:45

I think it's super dangerous and super

45:47

potentially harmful because there are

45:50

things that end up in supplements like literal

45:52

drugs, you know, that nobody

45:54

knows about until something

45:57

gets reported to the FDA and then it's like

45:59

comes out

46:00

that, oh, this adrenal supplement actually has

46:03

thyroid hormone in it, and that's why it

46:05

feels like it's working or it has

46:06

steroids, you

46:07

know, like it's wild. Yeah.

46:10

And I think that that also just shows like

46:12

have our mindset around quote

46:15

unquote mainstream, you know, medical

46:17

care versus something that's maybe

46:20

more. Hulu or something or,

46:22

you know, supplements or alternative remedies

46:25

because as much as I

46:27

can, of course, understand the distress with

46:29

pharmaceutical industries and mainstream

46:31

medical care. There are studies,

46:33

there are researchers and claims to back

46:36

up the claims of the FDA

46:38

regulated Medicaid FDA approved medications,

46:40

whereas with these supplements, you

46:43

don't actually know what's in them

46:45

you know what the marketers are saying is in them.

46:48

And so that's just like an interesting

46:50

thing that, like, because this

46:52

has really safe and

46:54

conversational packaging and

46:57

has a nice feel

46:59

to it and it feels like this is something

47:01

that is supposed to

47:03

help you more than or

47:06

in a more empathetic way

47:08

than mainstream medical care, but, like, does

47:10

it have any research to back it

47:12

up or any regulation for you to know what

47:15

you're putting in your body?

47:16

Right. Like, I I definitely empathize

47:19

with people who are concerned about the pharmaceutical

47:21

industry's influence too because I've seen

47:23

the problematic nature of that influence in

47:26

the weight loss and diet industry.

47:29

And also, I think, you

47:31

know, for all its problems,

47:33

like, it's regulated. The pharmaceutical industry

47:36

is regulated and things have to be shown

47:38

to be effective and safe before they go

47:40

to market and look at

47:42

bumped back for further research if they're not

47:44

versus supplements that

47:47

claim to be quote unquote natural. And like

47:49

you said, it sort of like has a nice feel to

47:51

it. It's like, it feels safer

47:54

to people. And I think that's the marketing.

47:56

That's the way that they sort of hook

47:58

you is, like, it doesn't feel like a

48:00

drug even though there might actually be

48:02

literal drugs in what you're

48:04

taking. Howard Bauchner: Right. And I think

48:06

understanding that, like, all natural is

48:08

marketing. Like, that's also even just

48:10

the term natural on a label isn't

48:13

regulated. So that

48:15

just is shocking? Does anybody do that? Like, anything

48:18

that you see on the front packaging of

48:20

anything, whether it's probiotics or

48:22

supplements or skin care, that

48:25

is marketing and they can put whatever

48:27

they want on there. So I think just understanding

48:29

that that you can still have like a

48:32

nice warm fuzzy feeling about product

48:34

and I certainly have too. And

48:36

then I tried it and it it

48:38

worked or didn't work, but it's more

48:40

understanding that the

48:42

marketing is not necessarily what you

48:44

should be looking into if you're really trying to decide

48:47

is this something that belongs on or in

48:49

or near my

48:50

body? It should be where is

48:52

the evidence behind the claims that they're making?

48:54

Well, yeah, thinking about that too. I'm curious

48:57

to hear your thoughts on, like, how certain things become

48:59

wellness fads while others don't.

49:01

Because I've noticed that we have these

49:03

fabs that in some ways kind of keep getting

49:05

recycled in different forms, but

49:08

also that, you know, there might be something that is

49:10

kind of low key you know,

49:12

popular in like naturopathic circles

49:14

or whatever, but it might not rise

49:16

to the level of wellness fad for years

49:18

and then suddenly it's

49:19

everywhere. Do you have a sense of

49:21

how that happens? I mean, I think

49:24

a few things, I would say, the first media,

49:26

the media does play a huge role. There.

49:28

Like, there's such a fine line to

49:30

working in a space between wanting to

49:32

debunk something, like, a the current

49:35

wellness fad that's trending. But also

49:37

knowing that you're giving that trend

49:39

more airtime and you're allowing that

49:41

kind of snowball into the zeitgeist. We

49:44

actually had a role when I was itself after

49:46

a while that we wouldn't debunk, you

49:48

know, a garbage wellness trend if

49:51

they were really niche. Like, if say

49:53

our friends and family, you

49:54

know, outside of New York City and LA, hadn't

49:56

heard of them yet. If this

49:58

didn't seem like this was something that was super pervasive,

50:01

we just, you know, wouldn't write

50:04

a post on, oh, no. Don't buy into

50:06

that just to enter

50:08

that conversation because it really was like

50:11

you said at the beginning of the call, like

50:13

miss information often does travel

50:15

faster just because you see it more, you have

50:17

that availability bias. So

50:19

I think just weighing it, the media

50:22

weighing in in a responsible lens

50:24

is is one huge thing. From

50:26

a personal perspective and just kind of covering

50:28

the space for a long time, I would say that

50:31

the things that I noticed that usually became

50:33

wellness trends were things that

50:35

had, you know, a huge list of benefits

50:37

attributed to them. Again, not necessarily

50:40

saying that those were all evidence based, but

50:42

something that someone said that this

50:44

can, you know, affect every one of your health

50:46

system, any one of your systems in your

50:48

body which is, again, usually your

50:50

first red to flag, but something like celery

50:53

juice, like turmeric, like probiotics. These

50:55

are ones that we saw kind of rise to the top

50:57

recently. Even though, of course, like,

50:59

a tumor has been being used for so many

51:01

different uses in different cultures forever,

51:04

but making it this wellness fab of, like, added

51:07

to your latte and now your latte is healthy

51:09

with something that was like, where did this come

51:11

from? And I think it is, you know,

51:13

from people, whoever those people

51:15

are that have a lot of influence usually

51:17

on the Internet, attributing

51:20

just a ton of benefits to something.

51:22

And that's something being something

51:25

that doesn't really require

51:27

a ton of behavior change on your part.

51:29

Taking a supplement or drinking a drink first

51:31

thing in the morning, like, doesn't change your life

51:33

in a huge way or, I mean, it doesn't require

51:36

a ton of behavior change. So I think

51:38

it catches on because it has kind of that, like,

51:40

why not factor? People

51:43

think, like, oh, why not? Like, what's the harm?

51:46

So I think that that was something I saw,

51:48

and once something has that halo

51:50

effect, it seems like it

51:52

doesn't really matter if there's any, like,

51:54

real science to it at that point to some people

51:56

because it might you might be getting benefits

51:59

just from participating in this. Thing, you

52:01

know, and seeing yourself as a person who

52:03

drinks celery juice first thing in morning

52:05

or a person who puts teamwork in their

52:07

latte, like, The placebo effect

52:09

is very real too. And again, not to say

52:12

that. That is what's at

52:14

stake for every wellness trend or anything like this.

52:16

But I think that these

52:18

trends kind of catch on when

52:20

they don't require a lot from

52:22

you, but you think that you might get

52:24

a lot of benefits from them. That's

52:26

really interesting. And I feel like it like,

52:29

the marketing of it does kinda make it seem

52:31

like it's this one magic thing. It's

52:33

It's almost like the magic pill. Right? Like,

52:35

you know, think a lot of wellness

52:37

culture and alternative medicine criticises mainstream

52:40

or conventional medicine for being pill

52:43

popping or pill pushing. Right? It's like take this

52:45

pill, you'll fix your symptoms, and it doesn't

52:47

get to the root cause. That's sort of the

52:49

going line about conventional

52:51

medicine. And yet, I think there's a similar

52:53

spirit in how a

52:56

lot of food cures or

52:58

even like elimination diets. Like, I've actually seen

53:01

low fodmap be that for some people

53:03

too, where it's like, you know, cut the, you know, do

53:05

this difficult elimination diet or whatever,

53:07

but then it's gonna fix all of these symptoms.

53:09

It's gonna have these effects across

53:11

all of these different body systems. And

53:14

or, you know, even if it is just something like,

53:16

drink this drink in the morning first

53:18

thing and all of your ills would

53:20

be cured or whatever. There's like an

53:22

accumulation of those things because the type

53:25

of person or the you know, the person

53:27

who's susceptible to that, right, or who's in place

53:29

where they're vulnerable to that

53:32

is when I speak from experience

53:34

here, you know, as as being that person in different

53:36

points of my life is also vulnerable

53:38

to many other things selling that

53:41

solution. And then so suddenly it becomes, I'm not

53:43

only drinking this thing first thing in the

53:45

morning, but also doing these ten

53:47

to twenty other daily behaviors that

53:50

are supposed to be like one magic thing. And

53:52

it's sort of piles up to where

53:54

I think it can take over people's lives and that's

53:56

where like the concept of Orthorexia I

53:59

think comes in, but I think even people who don't

54:01

really identify with the

54:03

idea of Orthorexia, which

54:05

I didn't when I was very much in it, you

54:07

know. I actually wrote a brief

54:09

blog post about it back in, like, two thousand

54:11

six for Ciao. I was blogging

54:14

for this this food magazine. I came across a

54:16

piece about Orthorexia and posted

54:18

something about it and, you know, totally didn't register.

54:20

That's what was going on for me. Right? So I think

54:23

it's easy to sort of miss that that's

54:25

what's happening when you're accumulating

54:27

all these different behaviors and wellness

54:30

practices and

54:31

and, you know, being susceptible to all these

54:33

wellness fads. Yeah. And it

54:35

also, like, sometimes the lines

54:37

your identity with a certain

54:40

group or identity, you know, kind of our

54:43

our desire to fit in to different groups

54:45

or to align ourselves kind of with the fact for

54:47

safety, for community, you know, I think

54:49

a lot of times you see these wellness pads

54:51

take off within certain groups or communities

54:53

like keto, you know, diet being big in

54:56

the cross fit community or like biohacking

54:58

in Silicon Valley. think

55:00

there's also an aspect of this that

55:02

is wanting to align

55:05

with a certain identity, and so

55:08

you're changing kind of your behaviors in that way. And

55:10

so again, who's to say if

55:12

that one behavior caused,

55:15

you know, XYZ benefits or if it

55:17

was kind of, like you said, an accumulation of

55:20

many of them. Of aligning

55:22

yourself with a certain group that

55:24

made you act, behave, feel,

55:26

think differently.

55:28

Yeah. I mean, I also think too about

55:30

the idea of regression to the

55:32

meme, you know, that, like, over

55:34

time, people's symptoms

55:36

are going to wane naturally. Like,

55:39

that's the case for many different diseases

55:41

or even for, like, autoimmune conditions of which

55:43

I have a couple. It's like you have flares

55:45

and the remission and flares and remissions sort

55:47

of without really doing anything.

55:50

And you can have you can be on medication and have

55:52

that happen or you can not be on medication and

55:54

have that and so when you're not

55:56

on medication often the flares are worse.

55:58

So, you know, there's this sort of cyclical

56:01

nature to a lot of symptoms and I think

56:03

the marketing of wellness culture

56:06

really does a great job of taking credit for

56:08

the remissions or the waning

56:10

of symptoms and like has

56:12

all these ways of deflecting blame for when

56:14

the symptoms come back. It's like you didn't do it

56:16

hard enough or you didn't do it long enough or didn't

56:19

take a high enough dose or you have to add this other

56:21

thing or you have

56:21

to, you know, spin around three times

56:23

while you're drinking it or whatever it is. Right.

56:27

But again, I I just feel like I can, like,

56:29

the autoimmune disease community

56:31

too. It's, again, like, a a community that is targeted

56:33

so often. By, like,

56:36

predatory wellness practices. I think

56:38

for that reason because that

56:41

target consumer is somebody who

56:43

is, like, at your with them, like you've tried

56:45

everything you feel like or are

56:47

being dismissed by your medical providers.

56:50

You just want something to work.

56:52

You do have that like why not factor.

56:55

So I think just, you know, really

56:57

being discerning of the

56:59

messages that you're exposing yourself to

57:02

when you are at that, like, vulnerable state,

57:06

but also things that you do choose to spend

57:08

your time and money and resources on

57:10

because just because something is

57:12

not part of mainstream

57:14

medical culture, you

57:16

know, just because something says it's natural

57:19

or alternative does not

57:21

mean that it is necessarily going to be safer

57:23

or going to

57:24

be, you know, that magic pill. Totally

57:26

very well said. Well, I'm curious as sort

57:28

of a final question. Just

57:30

how what would you leave people with as some ways

57:33

of spotting misinformation online

57:36

and, you know, especially on social

57:38

media and protecting themselves against

57:40

this predatory, wellness culture

57:43

targeting that happens. So

57:45

one of my favorite tips that I always

57:47

go back to is this

57:49

idea of looking out over fear

57:51

based finger pointing and fear

57:53

mongering in these wellness fads and

57:56

just even wellness companies, like in their branding

57:58

and their marketing. What

58:00

I mean by fear based finger pointing is

58:02

that their whole marketing strategy

58:05

kind of hinges on, like, this thing that

58:07

you've been doing is killing you or, like,

58:09

this thing is toxic. Our thing

58:11

is better. Our thing is natural.

58:13

And we're Gueren. We get you.

58:15

You know, we have we have

58:17

science. You know, we are built

58:19

by women or something that they're just

58:21

trying to get at, like, we're better. What you've

58:23

been using as harmful. And

58:26

not to say that they don't necessarily

58:28

have an argument sometimes, you know, sometimes

58:30

they are. Very much in an industry

58:32

where it's like, yeah, there should have been

58:35

better research in that industry or

58:37

better regulation in that industry. But

58:39

sometimes there's not. And

58:41

it's just a lot of marketing. And

58:45

I think a a good example of this is,

58:47

like, all natural or,

58:49

like, organic tampons and, like,

58:51

saying, like, the regular tampons are,

58:53

like, who knows within them? Like,

58:55

that's actually a a pretty regulated industry,

58:58

and they do have to pass multiple

59:01

checks in the manufacturing process

59:04

and all of that. And, yes, there were some shady

59:06

practices back in the day, but we've

59:08

allegedly eliminated those. And

59:10

if you're not having any issues,

59:12

any sensitivity, you

59:15

know, your template's not killing you. And

59:17

so I think we see that a lot with

59:19

skin care. We see it a lot with supplements

59:21

and just kind of anything that have that all natural

59:24

label. And I think this really can be,

59:26

you know, said, the anti vaccination

59:28

movement too to some extent. Like, it's

59:30

a lot of praying on people's fears.

59:33

That this thing that they've been

59:35

unknowingly or knowingly putting

59:37

their body or putting into their body it's

59:40

harming them and that they just, you know, didn't

59:42

know better, but now they do. So

59:44

I think that is a huge red

59:46

flag. To look out for as if the whole

59:48

marketing kinda hinges on, like, finger

59:51

pointing of this thing that you've been doing as

59:53

wrong. Or anything that just kind of

59:55

like makes you feel like crap when

59:57

you're reading it. And it's kind

59:59

of about making you feel insecure

1:00:02

or you know, highlighting some aspect

1:00:05

of your body that needs changing because

1:00:07

their product or

1:00:09

the, you know, angle of their story that

1:00:11

they're going after is around

1:00:14

putting you in that vulnerable state that you do

1:00:16

feel insecure about this thing already. So

1:00:18

payment that makes you feel like shit or makes you

1:00:20

feel like what you've been doing is showing you

1:00:23

even though you have no evidence to state

1:00:25

that it's probably a red

1:00:27

flag and I would do a little bit more

1:00:29

digging, be a little bit more discerning of that.

1:00:31

I think that's great advice. I love the idea

1:00:34

too of just like being aware of how you

1:00:36

feel when you're consuming something.

1:00:38

That's been such a helpful

1:00:40

guiding force for me in terms of connecting

1:00:43

to my body and connecting to, you

1:00:45

know, how the anxiety might be getting

1:00:48

triggered by certain headlines

1:00:50

or certain ways of framing

1:00:53

things and stuff like that because I think there there's

1:00:55

a real difference between offering

1:00:57

a solution or something

1:01:00

that's helpful for a problem that exists

1:01:02

and offering something really valuable

1:01:04

versus kinda playing on people's

1:01:06

fears and saying that, like, this product

1:01:09

is the one and only thing that can solve your

1:01:11

problem.

1:01:12

Yeah. And like you said, have you been scrolling

1:01:14

through your feet and realizing that there

1:01:16

are a whole lot of stories from a particular

1:01:18

brand that or their handle that

1:01:21

is often something that you're either clicking

1:01:23

on and then getting anxious about or like

1:01:25

scrolling past because you're like, oh my gosh, I

1:01:27

I can't even read that right now. Like,

1:01:29

it's probably time to unfollow that brand.

1:01:32

Like, you do not need to be

1:01:34

subjecting yourself to those kind of messages

1:01:37

all the time.

1:01:38

Yeah. Yeah. On following is such

1:01:40

a great tool for keeping yourself less

1:01:43

affected by those things. Oh, yeah. Team

1:01:45

on follow. Yeah. Or

1:01:47

team delete your social media as as I

1:01:50

know. Yeah. You

1:01:52

know, that's a that's a far bridge for many

1:01:54

people, and I haven't actually deleted my niche.

1:01:56

Don't spend any time on it, but because

1:01:58

it still feels like it I have to be there, you know.

1:02:00

Like, there's some amount of necessity.

1:02:03

But But yeah, I think whatever

1:02:05

you can do to kind of expose yourself

1:02:07

to that stuff less is

1:02:09

helpful. Bauchner: Yeah, sadly, you

1:02:11

can't just get away from those ads

1:02:13

on the subway. They're like,

1:02:16

this thing that you need, that you didn't know

1:02:18

you needed, for this thing on your body

1:02:20

that you didn't know you were supposed to be embarrassed

1:02:22

about. Right. It's

1:02:24

it's with you for your whole forty five minute ride.

1:02:26

Yeah. You can't even get away in the real world.

1:02:29

That's a challenge. Well, thank

1:02:31

you so much, Casey. This is really lovely and

1:02:34

would love to know where people can find you and

1:02:36

learn more about your work and get

1:02:38

your book.

1:02:39

Yeah. Thank you so much, Christy. I am

1:02:41

so honored that you can find me

1:02:43

on Instagram or Twitter

1:02:45

at Gueren. And

1:02:48

you can find my book on Amazon or

1:02:50

anywhere where that you thought buy books.

1:02:52

It's probably nothing. The stress left

1:02:54

guy into dealing with health anxiety, wellness

1:02:56

fads, and overhyped headlines.

1:02:58

I love it and such a great title too because

1:03:01

I think many of us have the experience

1:03:03

of being

1:03:04

like, Okay. It's probably nothing.

1:03:06

But what if it's not? But what if

1:03:08

it's not? That's my internal monologue

1:03:10

always. So it was kind of the first

1:03:12

title I gravitated toward.

1:03:14

I love it. Well, thank you again so

1:03:16

much. It's great talking with you.

1:03:18

Thank you so much. So

1:03:20

that's our show. Thanks so much to

1:03:22

Casey Gueren for being here, and thanks

1:03:24

to you for listening. This episode

1:03:27

was brought to you by my upcoming book, The Wellness

1:03:29

Trap, break free from diet culture,

1:03:31

disinformation, and dubious diagnoses,

1:03:33

and find your true well-being, which deals

1:03:36

with a lot of the themes we talked in this

1:03:38

episode and which is available for preorder

1:03:40

now. Just go to christy harrison

1:03:42

dot com slash the wellness trap to learn

1:03:44

more and preorder it for its April twenty

1:03:46

five release. That's christy harrison

1:03:49

dot com slash the wellness trap. If

1:03:51

you have any questions you'd like to ask me, you

1:03:53

can send them in at christy harrison dot

1:03:55

com slash questions. And if you're

1:03:57

looking for help healing your relationship with food,

1:04:00

you might wanna check out my free audio

1:04:02

guides, seven simple strategies for finding

1:04:04

peace and freedom with food. Which you can

1:04:06

get at christy harrison dot com slash

1:04:08

strategies. A big thanks

1:04:10

as always to our editor and sound engineer, Mike

1:04:12

Leland, community and content associate,

1:04:15

Vinci Chuay, an administrative assistant,

1:04:17

Julian Wojtaszek, for helping me out with

1:04:19

all the moving parts that go into producing this

1:04:21

show. Our album art was photographed

1:04:23

by Abby Moore Photography, and the logo

1:04:25

was designed by Melissa Alam. Her

1:04:27

theme song was written and performed by Carolyn Penny

1:04:29

Packer Rigs. And I'm your host and producer,

1:04:32

Christie Harrison. Thanks again for

1:04:34

listening and until next time, stay

1:04:36

site.

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