CAFE SERRE - 1 Entrepreneur - 1 Hour - Live 

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Adrien ZANELLI, Co-Founder at Retail VR is in conversation with Sebastien PAILLET, CEO of Earlymetrics and Board Member of FTL

"When all can see retail is profoundly changing. Stores must rethink how they can meet objectives to thrive in a world where e-commerce is growing ever prominent. Consumers need a more fulfilling shopping experience, whatever the channel. Virtual and augmented reality is the perfect way to address these challenges.

New, richer experiences will give retail the boost it has been desperately looking for. Too often seen as niche, virtual and augmented reality will prove a game changer when used efficiently. By putting emotions at the heart of buying.

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La FRENCH TECH London is relaunching this short and intimate format. This is a full replay of the conversation we had.