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Get Optimized

Nate Kennedy

Get Optimized

A weekly Business, Management and Marketing podcast
Good podcast? Give it some love!
Get Optimized

Nate Kennedy

Get Optimized

Episodes
Get Optimized

Nate Kennedy

Get Optimized

A weekly Business, Management and Marketing podcast
Good podcast? Give it some love!
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Episodes of Get Optimized

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If you’ve got a profitable paid traffic strategy, you know how great it feels to pay an amount of money and reliably get a multiple of it back. Maybe you’re still working on building your profitable marketing strategy online. Whether you’ve got
There is a lot of good marketing advice out there. Some of it is high-level, talking about proven principles and abstract concepts. That kind of advice is essential—you need to learn about strategy and what makes marketing successful in the lon
If you keep up with what happens in marketing, you’ve probably heard about chatbots. They seem to be all the rage right now. While hype often lies, the numbers chatbots can pull for savvy marketers are astounding. And people would much rather i
Being an entrepreneur is hard. First, you have to “take the plunge” and work up the courage to start your business. Then, the real difficulty sets in. You have to learn, invest and you will inevitably fail at some things. While money struggles
On the Get Optimized podcast, the focus is on scaling your business, acquiring new customers and marketing profitably. While those things are great and necessary for a successful business, your business performance often depends on your own per
You’ve probably heard marketing gurus tout the value of content. Maybe you’ve even filled your blog, started a YouTube channel or linked your articles on social media. But here’s the big problem with gurus shouting CONTENT from the rooftops: Ev
If you have a business which generates sales, you might be hungry to scale it up to increase sales, make more money and upgrade your lifestyle. Obviously, scaling a business takes work—and you’re a business owner, so chances are you’re busy and
You’ve probably been told you need to create content for a plethora of reasons. Some say you need it for SEO, some recommend it to create authority and others use it for customer acquisition. But in today’s day in age, content has become such a
If you’ve been in business or marketing for any amount of time, you know how progress often seems to come at a snail’s pace—especially when you’re on your first business. And it’s tiring: You see everybody around you succeed. Even people who st
When you were a child, your parents probably kept an eye on who you spent time with to make sure you don’t start life on the wrong path. What might be a more or less fond childhood memory for you originates with a timeless truth about life: Yo
If you want to scale your business without scaling your effort, you’ve probably run into a roadblock or two. Maybe you had enough traffic but not enough people bought. Maybe you’ve watched your ad costs shoot higher and higher without seeing a
As a marketer, you’re probably familiar with some of the marketing gurus, experts and legends. While they can be great people to learn from, the marketing world makes you feel like they guard the chest filled with secrets to marketing success—a
If you’re in online marketing, you know marketers constantly rip off each other. Once an idea or a marketing strategy makes money in one market, competitors swarm to replicate the idea and implement it for themselves—the zero-sum game called “F
When you first get into marketing, it’s easy to feel like your goal is miles away. People say you need all sorts of technology, tools, software, sophisticated marketing strategy, several up, down and cross-sells, a mentor and whatever else they
You’re listening to Get Optimized the only podcast dedicated to bringing you an infinite amounts of clients using forgotten tactics from the grizzled veterans of marketing. Nate Kennedy is the owner of Optimized Assets, the #1 hired agency for
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