Product Launches at PlayStation, Rippling & Ignition with Derek Osgood
Released Monday, 27th May 2024
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Product Launches at PlayStation, Rippling & Ignition with Derek Osgood
Product Launches at PlayStation, Rippling & Ignition with Derek Osgood
Monday, 27th May 2024
Good episode? Give it some love!
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Derek Osgood, Founder & CEO of Ignition, shares product marketing lessons from leading 9 major launches at PlayStation, reinventing a software category at Rippling, and founding Ignition—a product management platform.
Derek Osgood is a career product marketer turned founder.
He's made a career out of leading product launches at PlayStation and Rippling before founding Ignition, a go-to-market platform designed to help businesses launch products.
In today’s show, Derek joins Alex to talk about:
- how his PlayStation game launch experience lends itself to SaaS
- how Rippling thought about reinventing a product category
- transitioning to the role of founder at his own company
- his best practices for a successful product launch
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Nobody’s prepared to grow a billion-dollar business from square one. So we’re learning from revenue leaders who have already done it.Join host Alex Kracov, former VP of Marketing at Lattice and now Founder and CEO of Dock, as he has candid conversations with successful revenue leaders about their business growth stories.We’ll talk to sales, marketing, and customer success leaders about their growing pains. We’ll interview founders who have built companies from the ground-up. And we’ll talk to agencies and consulting firms who do the behind-the-scenes work for the fastest-growing companies in the world.If you want the true, challenging stories of what it takes to grow revenue—not generic, high-level advice—then this show is for you.Join Podchaser to...
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