In today's episode, host Ray Dogum sits down with guests Dan Fritz and Marco Cuomo. Marco is an Applied Technology Innovation Manager with a passion for exploring and implementing new technologies such as blockchain and API Management. Dan is a Supply Chain Domain Architect at Novartis, where he is responsible for the architecture vision and selection of emerging technologies that will transform the business.Tune in to hear the trio discuss how blockchain will transform healthcare by driving patient safety, reliable product traceability, and aiding the fight against counterfeiting.In the News Corner, Ray shares why crypto companies sponsoring major sporting events is not a good enough reason for investors to trust them. 

Topics Covered Include:01:00 Introduction03:16 PharmaLedger Leaders Discuss The Transition From PharmaLedger Consortium to PharmaLedger Association08:21 Partners Unite To Accelerate Medical Innovation In Health Care10:07 Industry Consortium Kicks Off Project After Two Years Of Planning11:34 Creating a Digital Trust Ecosystem In the Healthcare Industry13:35 Blockchain Technology Enables Win-win Solutions For Partners In Digital Trust Ecosystems14:55 Building An Infrastructure For The Healthcare Industry: A Step Towards A Unified Blockchain Network17:56 Testing The Flexibility Of Electronic Product Information: Switching From Ethereum To Hyperledger22:05 Pandemic Accelerates Digital Transformation With Self Sovereign Identity Solutions25:25 Clinical Trial Investigators Streamline Supply Chain Process For Business Benefits27:39 Blockchain Revolutionizes Pharmaceutical Supply Chain To Combat Counterfeiting29:59 Creating Value For Members And Users: Experiences From Test Pilots And User Research through electronic product information34:34 Technology Ready For Implementation In Healthcare, But Regulatory Checks Remain38:10 Ensuring Privacy: Is Your Medical Data Safe?39:33 Four Nodes Required For Go Quorum Consensus Protocol40:56 Pharma Companies Establish Trust Through Hybrid Blockchain Network42:20 Blockchain Technology To Increase Transparency In Pharmaceutical Companies43:39 PharmaLedger Association In Switzerland Adopts Traditional Structure, Forgoes Cryptocurrency and Tokens47:44 Health Unchained News Corner51:09 What to expect from the future of AI53:20 Parting thoughtsLinks and ResourcesPharmaledger.euPharmaledger AssociationNovartis.comDan's LinkedInMarco's LinkedInNews CornerCrypto.com, Algorand, Budverse, and other crypto companies are sponsoring the World Cup 2022. Be weary of crypto companies sponsoring popular sporting events and stadiums. As an example, FTX’s sponsorship with the Miami arena (among many other sponsorships) initially brought credibility to the now-fallen exchange. Let’s not take these other crypto sponsorships as validation that they are trustworthy, safe, or sustainable. Maybe they are, but as many in the industry will tell you, not your keys, not your coins. If you have any crypto on centralized exchanges, just be careful and consider moving to a hardware wallet.https://en.cryptonomist.ch/2022/11/20/fifa-world-cup-official-sponsors-crypto-com/https://usa.visa.com/about-visa/sponsorships-promotions/fifa-world-cup-partnerships/masters-of-movement.htmlhttps://www.coindesk.com/layer2/2022/11/16/world-cup-2022-web3-guide/Health Unchained LinksWebsite: https://healthunchained.orgTelegram: t.me/healthunchainedTwitter: twitter.com/HealthunchaindSupercast: https://healthunchained.supercast.com/Ledger Hardware Wallet: https://shop.ledger.com/?r=b115c68507a0