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Katie Patrick
How to Save the World | The Psychology & Science of Environmental BehaviorEpisodes
Katie Patrick
How to Save the World | The Psychology & Science of Env…
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Episodes of How to Save the World
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In this episode, I share the story of creating the world’s highest-resolution urban heat island maps in collaboration with the team at NASA JPL, available at http://urbancanopy.io. I share the process of taking raw thermal satellite pictures fr
In this episode, I share the secret to building your mission. You need to START by building a funnel, not an idea. If you're building an idea, campaign, or product and not building it as a funnel, you could be making a big mistake. Listen in, I
In this episode, I explain the precise definition of how I see gamification. It's essentially tracking progress towards a goal, and rewarding people for making progress. This episode is a neat nugget of the core measurement-driven gamification
Did you know that the vast majority of environmental professionals have NO training in the job they are hired to do? That's the job of human influence. Environmental scientists, engineers, and lawyers are often hired for the job of influencing
There are three big mistakes people make when they are trying to influence people to help the planet. In this episode, I share what these are and the five big levels you should be using instead that are proven to influence people to act. Get
In today's episode, I introduce a new endeavor I've been secretly burrowing away at. It's called ECOPIA and it's my ultimate dream project. ECOPIA's mission is to create child-centric properties that are built and designed for families to raise
How do you know that your project is REALLY changing what you want to change in the world? And how do you know if you are doing it effectively? In this episode, I share the core mechanism of what change is. This is such a fundamental primary p
In today’s episode, we chat with behavioral and environmental psychologist, Dr Reuven Sussman, head of the Behavior and Health Program at The American Council for an Energy Efficient Economy (ACEEE). He conducts research about, and advocates fo
In this episode, I share the four social-science-backed reasons for why you need to be heavily immersed in images of the positive eco future you are working to create. We'll cover the psychology of motivation, technical problem-solving, leaders
In this episode, I share an idea I designed and. I want you to steal it. It's called the V-Score. See the V-Score app design here.The most important factor that determines the health and environmentally friendliness of food is whether it come
Does giving people long lists of multitudes of eco actions help people do more green things? Or does it overwhelm, and hence hinder action? And how does the type of action on that list make a difference? Today’s guest is Dr. Rueben Kline Ph.D
Today’s podcast is about an zero waste idea that is desperately needed in women’s bathrooms: a vending machine that sells reusable women’s period products like silicone cups, cloth pads, and period undies. * * * How to Save the World is a pod
The compost-a-TRON is an idea to encourage public composting, inspired by a curious behavioral study 30 years ago about a giant eagle shaped garbage can. How to Save the World is a podcast
In today’s episode, I talk with environmental and behavioral psychologist, Dr. Karine Lacroix Ph.D, about if a person’s individual eco-friendly behaviors (like riding a bike, composting, or eating less meat) can cannibalize or steer people away
How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top u
How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top u
This is the second part of the conversation with Professor of Psychology at the University of Wisconsin AND the Executive Director of The Institute for Diversity Science, Dr Markus Brauer about what makes up real evidence-driven gamification.
Games sound fun, but do they really work to get people to actually do climate and eco-friendly things? And if so, why do they work? Today's we’ll be talking with Professor of Psychology at the University of Wisconsin AND the Executive Director
In this episode, I share a fundamental principle to guide your design thinking. You should always ask yourself, is this idea based on "primary principles?" And what are "primary principles" anyway? In order to make a campaign or startup that
In this episode, I explore the power of pledges in driving pro-environmental action and behavior. Pledges are seen as commitment devices, where individuals make promises or commitments to themselves or others. We highlight the effectiveness of
In today’s episode, we dive into the surprisingly powerful effect of social norms that seem to almost effortlessly shift environmental behavior. Social norms mean“This is what everyone else is doing” or “Here’s an example of what we want you to
You probably have a new website you're trying to launch, a blog you need to finish, an app you're trying to complete, a presentation you need to give, and several unfinished art projects in your closet. I see you. I know you! In this episode,
Have you considered the power that lies in heavily niching down by geography? As in, go hyper local, and then geographically niche some more. In this episode, I share my thoughts on the mistakes I've observed by social change projects diluting
Our guest today is Professor Emeritus Bas Verplaken from the Department of Psychology at the University of Bath. He’s very much an elder in the study of attitude and habits in relation to health and human behavior and he has also been the edito
In this episode I offer an alternative strategy to shaming or criticizing small individual eco-friendly behaviors. I explain how you want to see social change like a staircase with many levels. Often taking a small individual action, like using
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