Are you looking to enhance your organization's understanding of the customer perspective and provide a better customer experience? If yes, then a customer journey mapping workshop is just what you need.

Int his podcast, I will guide you through the fundamentals of customer journey mapping, share how to facilitate a successful workshop, and create insightful before-and-after customer journey maps.

Here's what I cover:

• What is Customer Journey Mapping and why it's invaluable for all types of businesses
• Key steps to creating an effective Customer Journey Map
• Examples of successful Customer Journey Maps
• Preparation for your Customer Journey Mapping Workshop
• Co-creating a Customer Journey Map with real customers
• Customer Journey Mapping Workshop agenda and activities
• Validating your new Customer Journey
• Examples of Customer Journey Mapping software tools
• Useful references and resources

Please do share your questions, comments, and ideas on LinkedIn. I'll respond to each one of them.

Don't miss this opportunity to enhance your organization's customer experience and become even more customer-centric.