The Magic of One-Sentence Marketing
Released Thursday, 11th January 2024
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The Magic of One-Sentence Marketing
The Magic of One-Sentence Marketing
Thursday, 11th January 2024
Good episode? Give it some love!
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Today’s episode is for everyone who struggles to summarize their startup in a sentence. We lay out a framework to do this well with help from a sticker on the street, a hedge fund, and a Vietnamese coffee shop.
00:33 One Sentence Marketing
01:10 Train to NYC
03:04 The best marketing Brian’s seen in a while
06:42 Smooth Jazz
07:28 Choosing a Customer and the Knowledge Spectrum
08:54 Air Quality Idea
13:07 Inflection Points + The Conference Exercise
14:09 The End - Vietnamese Coffee
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Idea to Startup
A podcast for people working on startup ideas. We have 15-minute tactical episodes and occasional interviews with people who did the early things exceptionally well. We've helped launch hundreds of startups worth hundreds of millions of dollars, and these are the building blocks. "This is, without a doubt, the best podcast for people trying to build startups out there." "If you aren't listening to this podcast and you're considering building a business (or you're already building one), what are you doing?" "Must listen for first-time entrepreneurs - excellent storyteller."Join Podchaser to...
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