“If you are trying to be innovative, you need to be prepared to fail a lot because out of the failure comes successes.”

In this episode of the Innovation Matters Podcast, Brian Regan sits down with  Gopi Kallayil, Google's Chief Evangelist for Digital Transformation and Strategy. Gopi is a lifelong student of innovation  who shares his unique insights and experiences in working with brands on their digital transformation journeys. i. Gopi talks about Google’s nine principles of innovation including his favorite, designing and innovating for the end user first (and profit will follow) and shares the valuable lesson of the toothbrush test in innovation.