We've talked many times on this show about the pros and cons of being vertically integrated. Increasingly we are seeing successful brands that are asset light and benefit from the infrastructure others have built. At the same time, as values rise in the future, having those hard assets will certainly be much more valuable than they are today!

Germany in an interesting move has decided it will not allow cultivation when it fully legalizes next year. The ramifications of this could be numerous but most immediately it requires international trade to get product into the country.

This is nothing new for Nik of the Bloomwell group. He was responsible for a lot of firsts in German cannabis including ecommerce, same day delivery, and most recently the first major plans for large scale imports. The world is a changing . . .

Nik and I get into the process of legalization in Germany, where in the world has the best weed, where he will expand to next, and why Germany will be the biggest legal market come 2023.