What do you do?

Who do you serve?

We're often tempted to give quick answers to these questions, but that is a mistake that leaves key business insights unacknowledged. Digging deep and discovering your unique answers to those two questions is essential.

This week on It Girl Radio we delve into niche and target marketing with my COO Stephanie Wasylyk!

We discuss how your relationship with niche marketing will evolve over time, including some of the challenges we have encountered along the way.

From getting started to troubleshooting existing offers, going back to your niche and target market will often solve the issue.

Check out this week's episode and hear more about the do and don'ts of niche marketing - for beginner and advanced business owners!