Zack talks with lawyer and digital marketing guru, Seth Price, about the struggles of scaling a small law firm. They discuss how to think about hiring, growing, and investing in your own firm. Seth shares his own growing pains and discusses how he and his partner took Price Benowitz LLP from two to over forty lawyers in less than a decade. If you listen closely, you’ll also get some tips on how to use AI to help you hire the right person for the right job. Links from the episode:  Lawyerist Complete Guides Check out NetDocuments! If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!