Sara joins Labster Patricia Mancabelli in a conversation about how an in-person, Lawyerist-facilitated retreat sparked a firm rebranding and enabled her team to hone in on their ideal clients.  Patricia discusses the challenges and benefits of her rebrand and reveals how their new subscription model for female business owners has been a game-changer.  Discover how this approach has allowed the firm to provide more purposeful and impactful support, benefiting both the firm and the women entrepreneurs they serve with accessible, top-notch legal services. Links from the episode:  Mention Lawyerist when your visit Posh and get a free 2 week trial!  If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap Revisited yet, get the first chapter right now for free!