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Level Up: A Marketing Podcast

Lev

Level Up: A Marketing Podcast

A weekly Technology and Business podcast
Good podcast? Give it some love!
Level Up: A Marketing Podcast

Lev

Level Up: A Marketing Podcast

Episodes
Level Up: A Marketing Podcast

Lev

Level Up: A Marketing Podcast

A weekly Technology and Business podcast
Good podcast? Give it some love!
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Episodes of Level Up

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2023 has been a whirlwind when it comes to marketing, hasn't it? With the adoption of new technologies, such as generative AI, the marketing landscape has rapidly changed, and you need a plan that empowers you to be flexible and adapt your stra
In this Level Up episode, Jordan Kraus and special guests Brian Esham, Director of Technical Services, and Christy Glesing, Sr. Marketing Consultant, explore how AI has evolved throughout 2023 and its future for business applications. Together
In this Level Up episode, listen to Tyler Williams and Jess Endl, Marketing Strategy Manager on Lev's Creative Services team, discuss their favorite holiday campaigns and dissect what makes each unique and successful. In this episode, they expl
In this insightful Level Up episode, join host Jordan Kraus and special guest Angela Ely, a seasoned senior marketing consultant at Lev, as they delve into how to create a customer experience-focused marketing strategy. Learn the four key steps
Unravel the truth behind personalized marketing. In this enlightening episode of Level Up, Jordan and Laura lay out the truth behind common misconceptions surrounding personalization.They explore the power of data-driven marketing, sharing insi
Unleash the Art of Storytelling:  In this thought-provoking episode of the Level Up podcast, join Laura and Tyler to discover how to differentiate your brand in a sea of competition by crafting compelling narratives. We unravel the secrets behi
If you’ve been online at any time this past year, you’ve most likely heard of how revolutionary many find generative artificial intelligence (AI) to be. Being able to generate written works and images in distinct styles, it’s easy to see how it
Ensuring your marketing strategy is innovative can feel overwhelming as it can take a massive amount of creativity and problem-solving. But innovations can be small and build on top of each other to craft truly innovative and unique customer ex
Customers are constantly bombarded with ads and offerings every day, encouraging them to continually buy new products and services. But with so much noise in today's market, how can marketers and sales team increase their understanding of what
As technology has continued to rapidly evolve and enable high-quality experiences, we’ve seen the demand for dynamic customer experiences grow. Still, many marketing teams find themselves using outdated technology and processes that are hinderi
Digital transformation: it’s a movement that businesses in every industry have been told they need to undergo. But what does it actually mean for you and your marketing team? In this episode of Level Up, the podcast for marketers by marketers c
With changes in consumer preferences, constrained budgets, and a potentially rocky economy, marketers have a lot of challenges to consider and overcome. In this episode of Level Up, the podcast focused on helping marketers 1-UP their strategy a
It’s time to level up with Lev's new podcast for marketers by marketers that distills best practices and strategies focused on helping you continue to grow personally and professionally.  For those of you who’ve been subscribing to us since the
In this episode, hosts Bobby and Cole are joined by Bo Lowery -- Vice President of Marketing at Wild Birds Unlimited. Wild Birds Unlimited (WBU) is a 41 year old brand with more than 350 retail locations around the U.S. and Canada, with the goa
Lev expert and SVP, Strategy Ryan McCambridge joins Crystal Washington for a deep dive into the future of marketing. As a technology strategist, certified futurist, and author of “One Tech Action and The Social Media Why,” Crystal shares her un
Kara Swisher, a contributing writer to the New York Times Opinion section and podcast host for Sway and Pivot, is described as Silicon Valley's "most powerful tech journalist.” Holly Enneking, Vice President of Marketing at Lev, leads a convers
Bobby Jania, SVP, Marketing at Salesforce, is joined by Abbey Sullivan, VP, Client Success at Lev, to discuss the current state of marketing in today’s technology-driven landscape. From data-driven marketing, to the value of video, and the new
What do Marketing Cloud and Saved by the Bell have in common? It turns out, a lot more than you think. In this very special episode of In the Clouds, hosts Bobby and Cole along with special guest Brianne Mullally, do a deep dive on the beloved
You’ve got burning Salesforce Marketing Cloud Questions, and our hosts have answers. This episode is a recording of a live Ultraviolet session where our hosts Bobby Tichy and Cole Fisher, are joined by Salesforce Consultant Stephen Mansfield to
Kevin Cuxil joins hosts Bobby and Cole to discuss innovations in marketing technology at Fox Corporation. Topics include Kevin's role as VP of Marketing Technology, having an internal data science team that leverages data science tools outside
Hosts Bobby and Cole, and special guest Nick, break down the highlights from Salesforce's Spring 2022 Marketing Cloud updates, which include: Datorama Reports: New Fields (Measurements and Dimensions)Real-time Behavioral Engagement for Mobile A
In the first episode of a miniseries on heuristics and biases, Bobby and Cole frame what heuristics and biases are and why marketers should care, as well as discuss some of the potential problems that arise when relying on other decision-making
In latest episode of the Cognitive Marketing Series, hosts Bobby and Cole discuss prospect theory and endowment effect. They discuss what they are and how they can be applied to everyday life and marketing. Check out the resources below to lear
The best of Completely Unrelated is back for the second year in a row! We have put together a compilation of the best moments from the "Completely Unrelated" segment (the portion of the podcast where hosts Bobby and Cole talk about things that
Allison Kelly, VP of Partnerships from Attentive join hosts Bobby and Cole to talk all things text, and how Attentive is leading the way in SMS marketing innovations. Attentive helps brands create meaningful interaction through personalized tex
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