The McBride Sisters and Jess Druey on Innovation, Connection, and The Rise of Whiny Baby Wines (Part 2)
The McBride Sisters and Jess Druey on Innovation, Connection, and The Rise of Whiny Baby Wines (Part 2)
The McBride Sisters and Jess Druey on Innovation, Connection, and The Rise of Whiny Baby Wines (Part 2)
In the second part of this special two-part episode, we explore empowerment and collaboration with The McBride Sisters and Jess Druey, the dynamic force behind Whiny Baby wines.From the McBride Sisters' She Can Fund, to the viral success of Whiny Baby wines, we dive into how these women are shaping the future of the wine industry. We discuss:
The story behind the creation of Whiny Baby wines and how Jess Druey's idea to create a wine that fostered connection between Gen-Z drinkers became an instant viral sensation
How the McBride Sisters and Jess Druey leverage their unique viewpoints to make an impact for their consumers.
How Jess, Robin, and Andréa’s collaboration is setting a new gold standard for cross-generational partnerships.
Have you tried Whiny Baby wines? Let us know your thoughts @liftedpod!
Explore Jess’ dynamic collection of delicious and engaging Whiny Baby WinesInterested in the She Can Fund? Learn more about Robin and Andréa’s initiative here
More from Jess, Robin, and Andréa:McBride Sisters Wine CompanyWhiny BabyJess’ Instagram McBride Sisters’ InstagramLearn more about your ad choices. Visit podcastchoices.com/adchoices
From The Podcast
Lifted
Hosted by Tembi Locke, New York Times bestselling author, actor, and Executive Producer of Netflix’s From Scratch, Lifted is a multi-season series investigating and celebrating what it takes to transform challenges into the inspired work of a lifetime. The podcast focuses on the behind-the-scenes events, human stumbling blocks, and eventual tools that lead to resilience. Deeply personal, full of humor, Lifted pulls back the curtain on the "extraordinary moment when everything changed" and, through candid conversations with remarkable female creators, writers, entrepreneurs, artists and thought leaders, it creates a guide for the individual and collective resilience and joy that lifts our lives. Each season pulls at the thematic threads of From Scratch by looking at moments of 'lift' through the lenses of art, food, and travel -- creating an ongoing conversation ignited by the series. The first season consists of eight unforgettable conversations with the female creators and collaborators behind the powerful Netflix series and global hit From Scratch.Join Podchaser to...
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