This week’s interview is with John DiJulius of http://www.thedijuliusgroup.com/johndijulius/

Has writing a new book. The Customer Service Revolution. http://thedijuliusgroup.com/shop/items/books/1/

When I asked him, “So why is it a revolution?” John replied: “ You know, the past seven years with the ups and downs of the economy and social media, it really has shined a spotlight on the customer experience. As you know ten to fifteen years ago people could get by with average customer service or below average.  That’s no longer the case, in the recession the only companies that survived and even strived were companies that were world class in customer service and they didn’t suffer like everyone else and that really gave everyone a heads up that customer service was a distinct competitive advantage. But also with social media today, in the past if I disappointed you would probably wouldn’t come back and you might tell a few people. But now look at the ability. You can tell hundreds of thousands and it could go viral! You know, customer experience is our greatest marketing tool and you can no longer hide if you have lousy customer service!.. Companies are recognizing that and they are creating a customer service revolution…”

John goes on in detail to what he means by a Customer Service Revolution…. Tune in and find out to see if you are on the winning side…