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Marketing Money Podcast
Marketing Money PodcastEpisodes
Marketing Money Podcast
Marketing Money Podcast
A Business podcast
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Episodes of Marketing Money Podcast
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Unpack the complexities of text messaging in bank marketing with Josh and John. From privacy dilemmas to effective tactics, this episode offers practical insights and humorous commentary for marketers navigating the digital landscape.The post
In this episode, Josh and John delve into red flags during job interviews. They cover warning signs like disengaged interviewers, vague promises of future raises, and excessive interview stages. Offering insights for both interviewees and inter
In this episode, Josh and John unravel the complexities of FDIC regulations. From exploring compliance deadlines to delving into the implications of displaying the FDIC official digital sign, they offer expert insights and actionable advice for
Join Josh and John as they delve into the world of loyalty rewards programs, exploring whether they truly offer value to consumers. From hotel upgrades to cashback bonuses, they dissect the nuances of rewards systems and discuss how banks can b
Join Josh and John as they explore the ins and outs of job hunting and hiring in the marketing field. From decoding interviews to avoiding common job description traps. Tune in for valuable tips on finding your perfect fit in the dynamic world
In this episode, Josh and John dive into practical time management strategies, covering techniques like “eating the frog” and the Eisenhower matrix. Whether you’re a seasoned pro or new to time management, this episode offers valuable insights
In this episode of Marketing Money podcast, Josh and John stress the importance of preparation, advise against last-minute changes, and discuss the 10-20-30 rule for impactful slides. The conversation covers handling technical issues, mastering
In this episode of Marketing Money podcast, John and Josh tackle the hurdles of bank marketing, emphasizing the shift from branding to activation. They highlight community sponsorships, caution against generic ads, and stress ROI-focused strate
In episode 163, the Marketing Money Podcast, deep dive into the intricacies of strategic budgeting and annual planning as Josh and John dissect the flaws in the “campaign a quarter” mentality.The post Episode 163 | Navigating Annual Planning a
In this episode of Marketing Money podcast, John and Josh discuss CRA regulations and shrinkflation in the world of banking.The post Episode 162 | The Banking Landscape from a Marketer’s Perspective appeared first on Marketing Money Podcast.
What is your biggest digital frustration? In this episode of the Marketing Money podcast, John and Josh discuss the woes of the digital age. Everything from article paywalls to scan-and-go apps and more.The post Episode 161 | The Parade of Dig
Join us today as we discuss marketing old products to new audiences.The post Eps 160 | Marketing Old Products To New Audiences appeared first on Marketing Money Podcast.
In this episode of the Money Marketing podcast, we discuss the upcoming ABA Bank Marketing Conference in Austin, TX. Tune in to find out what to expect and how to ensure that you get the most out of your time.The post Episode 159 | See Y’all i
Don’t write a check a bank can’t cash. On today’s episode, John & Josh dive into some consumer banking nuances that some might not know about.The post Episode 158 | Red Ink Doesn’t Cash appeared first on Marketing Money Podcast.
You’ve heard it here repeatedly–change your name to something unique. The message always looks from a marketing perspective, but today we look at the lesson from the risk perspective. Enter Signature Bank New York, NY. John and Josh look at act
Everywhere you look, vendors are offering insights on audience personas. Using personas offers the promise of finding that target client or approaching customers to meet their individual challenges. On this podcast, Josh and John discuss Matt L
Measuring the impact of marketing can be a challenging task. Is your marketing strategy working, or are your efforts inefficient? John and Josh discuss the challenges conquered and how they’ve built effective methods to track marketing returns.
Do you understand Digital? Do you know how to write or critique great ads? Are you reaching all of your communities as a community bank? Listen in as John and Josh tackle these topics and more while steering you toward effective ways to reach y
ChatGPT is a language processing tool that uses natural language processing (NLP) techniques to understand and respond to user inquiries in real time. It is a type of chatbot, which is a computer program designed to simulate conversation with h
Are your bank’s vendors a partner or more similar to good employees? Do they provide the services you need? Or are you buying what vendors are selling, regardless of customer needs? John and Josh tackle these questions and more while taking a d
Are you excited about digital? Have you been researching the latest and greatest Fintech? While these can be integral to your bank’s marketing, are you missing the core foundation? In this episode, John and Josh dive into the blocking and tackl
This is part 2 of the Marketing Money Podcast’s breakdown of the 2022 ABA Bank Marketing Conference. Pack your bags, board your flights, and listen in to what’s in store in Denver.The post Episode 150 | 2022 ABA Bank Marketing Conference Previ
This year’s ABA Bank Marketing Conference is September 11-13 in Denver. John and Josh are excited to attend and absorb the wealth of knowledge being shared. In this episode, they break down the different learning opportunities as well as share
Tipping has long been a mainstay in American dining culture. Recently, it has expanded into counter service, fast food and retail. In this week’s episode, John and Josh discuss this “tipping creep” and what it could mean for banks in the future
Do your campaigns fall victim to any of bank marketing’s most-common woes? Weak content that fails to connect and convert is common, and it comes from concerns that touch us all. Hear how bland branding happens and how to avoid it. Marketing Mo
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