In the alphabet soup of marketing’s many acronyms and initialisms, it’s all too easy for a marketer's message to get lost in translation.
Joining the show today to spell out the true meaning of marketing is Peter Wheeler, proven innovator in GTM & product revenue growth.
Learn about his entrepreneurial journey from starting his first business at the age of 16 to his many sales and marketing leadership roles throughout his career — and how he’s moving beyond the acronyms and initialisms to define product led growth in a more meaningful way.
This episode explores how marketers can do more by leaning into empathy, better understanding their business and kicking their initialism habit to better define their goals and purpose
In this episode of Markigy, Peter and Leanne discuss:
The actionable takeaways mentioned in this episode are:
To learn more subscribe to Markigy with Leanne Dow-Weimer.
This episode was produced and brought to you by Reignite Media.
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