In this show we discuss the value of gaining a deep understanding of the precise target audience your brand speaks to. Delving deeper than demographics, into psychographics and not only the habits of your audience but the how, the what, the wh
My interview w/ the very dynamic, innovative & insightful Cowboy Troy inventor of Hick Hop music. The discussion centers around "To Improve Your Results, Improve Your Questions". Troy will show you how to study your audience (customers) and ask
Provide your customers with mind-blowing experiences not merely “customer satisfaction”.Guest: Charlie Pinnachio, Nashville based manager and promoter of Big & Rich, DJ Sinister & Cowboy Troy.
The entrepreneur can learn a lot from Hollywood about navigating the sea of change that is volatility, complexity and instability in small business. Coach Bru announces having his award-winning book adapted to a screenplay for a feature film. H
Guest: Artist and Entrepreneur Rachel Kice www.rkice.comWhat can you learn about your life and your work from an artist? Everything. As Shakespeare once said “We are performers and all the world’s a stage.” Rachel Kice shares with us how to a
Just like magnets attract, business success is about attracting. Our guest Justin Mendelson, founder of HackFit, discusses how to create a community of like-minded people to grow your business. Selling is pushing, attracting is pulling.
Crowdfunding is the entrepreneur’s next frontier. Today’s guest, Jodie Bentley, is a Boston native and is one of the world’s foremost experts on crowdfunding. We will discuss The Do’s and Don’ts of crowd funding. How to win the crowdfunding gam
Did you know that for every hour you spend sitting you decrease your life span by 2 hours? We are joined by special guest Angela Niemann Marketing Channel Manager of Ergotron (manufacturer of standing desks).
What can you have in common with Amazon.com CEO Jeff Bezos and Apple CEO Steve Jobs? Both created a need and a niche where one didn’t previously exist. Our guest Todd Greene did exactly that and invented a product so compelling it was entered i
Don’t settle for being the best at what you do, be the only one who does what you do. Coach Bru discusses the value of going beyond niching in an existing category to creating an all new category for yourself. He is joined by guest Dan Tudor, t
Guest Jon Gordon, author of the Wall St Journal best-seller The Energy Bus, joins us to discuss his new book The Carpenter. We delve into how you can apply the 3 greatest success strategies in the world: Love, Serve & Care.
Guests: Joe De Sena: Author of Spartan Up: A Take No Prisoners Guide To Overcoming Obstacles & Achieving Peak PerformanceCory Weissman: A college basketball player who suffered a devastating stroke but persevered to find new meaning in his li
The best in every industry do things a little different than the rest. Subtle changes can create massive results when applied correctly. Boston University sports psychologist Dr. Adam Naylor and best-selling author Mike Michalowicz share with C
Lessons on how YOU can take your business to the next level with a relentless focus on quality, innovation and strategic partnerships from the maker of the #1 brand bat in Major League Baseball.Guest: Jack Marucci, Founder of Maruccci Sports.
What is the most powerful resource at your disposal every day that doesn't cost you a thing? It's your mindset. Learn how the power of your mindset can drive better results for you.Guests: Dr. Rob Bell: Author of The Hinge: The Importance of
We no longer live in a manufacturing economy or a service economy either. We are now living in the attention economy, competing for customers attention.This show is all about how to elevate and separate yourself from the competition. Featurin