In this episode, we dive into the world of event planning with Cassie LaMere, founder of Cassie LaMere Events. Cassie shares her journey from a childhood passion for entertaining to creating unforgettable experiences for luxury clients. Tune in!
You'll Learn How To:
- The initial leap from corporate to entrepreneurship
- Mindset shifts and overcoming self-doubt
- Balancing creativity and logistics
- Building trust and collaboration with clients
- Integrating personal life
- The importance of intentionality and creating memorable experiences
- Balancing creativity and practicality in business
- Importance of self-care and taking time off
- Effective marketing channels and strategies for luxury services
- The role of social media in event marketing
- Building and nurturing client and vendor relationships
- Handling starstruck moments and maintaining professionalism
- The value of time and making mindful business decisions
- Defining personal and professional success
- The ripple effect of events on communities and small businesses
- Importance of expanding inspiration outside one's industry
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