In this episode, I interview Maddy Agrawal, who is based in Switzerland. Maddy is the Founder at Startup to Scaleup, where he helps high-performing B2B & SaaS startup founders grow faster and sell more. He also publishes articles on www.revenueinsideout.com for SaaS founders about increasing revenue and growing faster.
In the interview, Maddy discusses:
[+] What is a sales cycle and why is it important.
[+] The typical sales cycle stages
[+] How a SaaS company can reduce the sales cycle length.
[+] Some of the lessons he's learned along with the way with poor sales cycle management.
[+] His thoughts on using trigger events to reduce a sales cycle.
[+] The tools and software he recommends for managing sales cycles
[+] How to know when to give up on an outbound prospect and focus your attention elsewhere.
[+] The biggest challenge new founders are experiencing now with growing SaaS companies
[+] Plus lots more...
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https://www.startuptoscaleupnow.com/
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