There are many keys to successful selling – we all know the list: features & benefits, competitive talking points, overcoming common objections and so on. But if you had some real insight into certain behaviors in a sales rep that buyers find are important, that would be a real advantage. Our guest tells us we need to stop selling and start leading.  Speaker, sales consultant and author of the best seller, “Discover Questions Get You Connected”, Deb Calvert  joins Dan Walker with the scoop in this 10-minute podcast.