COVID-19 was a turning point in many peoples lives, including Kate Jacoutot’s. After working as a marketing freelancer for various companies, Kate noticed that she was making more money and had more control over her schedule than working a traditional 9 to 5. However, to learn more, she worked at a few different marketing agencies until deciding to launch ModusMark, a brand and messaging consultancy in April 2020, in the midst of the pandemic.---

[00:01:33] Kate Jacoutot’s Background[00:02:46] Stumbling Into Freelance Work[00:06:33] Decision to Start Modus Mark in 2020[00:09:26] Overcoming Fears and Discovering Her Worth[00:11:00] Kate’s Entrepreneurial Support System[00:13:07] Managing Stress While Starting a Business[00:14:43] Prioritizing Date Nights[00:16:44] Kate's Daily Routine[00:18:48] ModusMark’s Growth: Team and Technology[00:21:00] Growing From Mistakes[00:23:30] Advice For Prospective Entrepreneurs[00:25:48] Finding A Niche: Cybersecurity[00:27:30] Connect with Kate