Adobe Advertising Cloud VP and GM Keith Eadie
Released Friday, 17th July 2020
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Adobe Advertising Cloud VP and GM Keith Eadie
Adobe Advertising Cloud VP and GM Keith Eadie
Friday, 17th July 2020
Good episode? Give it some love!
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Keith Eadie, VP and GM of Adobe Advertising Cloud and head of product for Adobe Analytics, reports in from his garage, aka, his home office. Keith shares why Adobe Advertising Cloud is pulling out of programmatic TV, why incrementality is starting to pick up steam and tips for weathering a crisis from his days as a consultant with Boston Consulting Group during the Great Recession.
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