In a world of centralized control, one woman's journey to build a crypto community teaches her the importance of balance between rebel and establishment.

"The community gives it its value."

Michelle Robinson is a cryptocurrency expert and the founder of Cryptocrate. She has been involved in the crypto community for over five years and is passionate about helping others learn about and use cryptocurrency.

This is Michelle Robinson's story...

Michelle Robinson has been involved in the crypto space for 5 years and has seen the industry grow and change. She shares her story of how she got interested in crypto, starting with hearing about it from a family member in 2013. She then got into 3D printing and saw how crypto was being used to pay for things in that industry. In 2017, a friend gave her some bitcoin, and she finally got interested in the space. She then started managing the Utah Bitcoin Community. In 2019, she partnered with a friend to do a crypto-themed balloon festival, which was a success. She believes that regulation is necessary in the crypto industry but that there needs to be a balance between centralized and decentralized control.

In this episode, you will learn the following:

1. Michelle Robinson's experiences with cryptocurrency, including her involvement with the Utah Bitcoin Community

2. The concept of partnerships in business and how they can be beneficial or not

3. The importance of community in driving the value of cryptocurrency

Summaries: 

1) Troy Meister is hosting a podcast with Bobby Glenn James today. Troy Meister has been thinking about audience building lately. They will talk about branding with Michelle. Stampedeme.com is where you go to get your free marketing dashboard. 

2) Michelle was born in the city, and she's been in the crypto space for about five years now. She's been involved with the community and now with her business. Michelle loves cooking, gardening and boring things like that. She was born on a sidewalk in a city. 

3) In 2013 when she was working as a nanny. She heard about bitcoin. She fell in love with the space. In 2017, one of her friends gave her $500 worth of bitcoin. He has been in the Crypto space since 2013 and he was mining and everything. The Utah bitcoin community has been around since 2013. started almost ten years ago. 

4) Cryptocrate is a bootstrapped startup built by Michelle. She has never had a partnership with the business, but she could see where it could be a possibility in the future. She had a great success with the collaboration with the Balloon Festival. In order for something to be adopted, there needs to be trust in it, and people need to get exposed to it. Marketing always boils down to know like trust. The other cool thing about Crypto and NFTs and stuff like that is that it's community driven. 

5) Some of the more successful cryptocurrencies are letting a little bit of regulation come in. Michelle is torn between her original rebel side of why she loves crypto and the need to have balance with both. In crypto and the blockchain, everybody can see anything and everything that's going on. If I go look at somebody's etherscan and I can see exactly what their wallet is doing.

6) People are being inspired to be responsible for the success of their own money. People are taking responsibility for the overall health of the financial system. GameStop is a good example. Netflix could have its own community.

7) In business. There are some good companies that make a lot of money and some evil ones that make lots of money by doing not so good things.

8) Cryptocrate is a company that provides gift boxes with crypto-themed items for clients. Michelle explains to the audience why she started. Entrepreneurship is a lot of work, and there are ups and downs. But the secret to success is not to quit.