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Richard Owen on Predicting Customer Success: Talkin CRM S02E02

Richard Owen on Predicting Customer Success: Talkin CRM S02E02

Released Wednesday, 31st March 2021
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Richard Owen on Predicting Customer Success: Talkin CRM S02E02

Richard Owen on Predicting Customer Success: Talkin CRM S02E02

Richard Owen on Predicting Customer Success: Talkin CRM S02E02

Richard Owen on Predicting Customer Success: Talkin CRM S02E02

Wednesday, 31st March 2021
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Colin Brogan and Megan Heuer interview Richard Owen, Net Promoter Score - NPS - pioneer, and Founder of predictive analytics firm OCX Cognition.   

04:33  Richard isolates the fundamental problems with current NPS approaches 

11:44 Richard explains that 90% of customer success comes down to just a few data points 

17:48 Megan and Richard talk about breaking down cultural and organizational barriers 

23:44 Colin and Richard discuss "Highlander" 1986

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Talkin' CRM

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Hear the rock stars of digital spill their secrets to getting, keeping, and growing customers. Join Colin Brogan and Megan Heuer and their guests as they dish on the latest in digital marketing, CX, data science, and CRM.

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