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Aptera Software, Inc.
Tech ClubEpisodes
Aptera Software, Inc.
Tech Club
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Episodes of Tech Club
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An interview with Custom Software Practice Leader Matt Noggle about some of the challenges that come with managing agile teams.
An interview with Quality Assurance Practice Leader Rob Sandoz about some of the most common mistakes scrum teams make with their testing.
An interview with Software Architect and Scrum Expert Jon Fazzaro on how TDD helps you write clean code and why that's critical to agile software development projects.
An interview with HubSpot and Content Marketing Institute-certified Content Strategist Dennis Junk on whether it's best to focus on generating leads or building an audience.
Marketing Project Manager Laura Larkin discusses the finer points of agile methodologies with Software Architect and Scrum expert Jon Fazzaro
A walk-thru explanation of a real-life example of a buyer moving from social media through the various stages of the inbound marketing funnel - with some mediocre improvised comedy.
Interview with Digital Marketing Consultant and Social Media Strategist Kristen Baumert on the multiple stages of planning and research that go into a successfully targeted strategy
An interview with Senior Graphic Designer Joe Beste about his favorite takeaways from the Midwest UX Conference in Louisville and some of the ideas he's most excited to put into practice.
An interview with Senior Consultant Scott Walsh about his relationships with various types of client companies, how he interacts with sales, and how he often has to be altruistic to establish his trustworthiness.
An discussion with Digital Marketing Consultant, and former Business Development Manager, Derek Laliberte about why sales and marketing need to work as a team.
An interview with Business Intelligence Practice Leader Aaron Crouch about BI's evolution and how it's being adopted by digital marketers.
An interview with Content Production Manager Laura Larkin on how she corrals writers and graphic designers to collaborate on creating content for digital marketing campaigns.
An interview with Aptera's Quality Assurance Practice Leader about the different schools of testing and why agile development methodologies lead to higher quality software.
An interview with Director of Strategic Services C. Ray Harvey about applying the principles of agile software development to web design by launching early and using metrics to guide ongoing iterations.
An interview with Senior Web Developer Jon Read about how Sitefinity's Digital Experience Cloud uses Personas vs. the way marketing automation tools like HubSpot use them, with a few words on Agile Web Development.
An interview with content marketers about the challenges of moving from a traditional inbound strategy to an online industry publication, as Adobe did with CMO.
An interview with a pair of digital marketers who are taking their own practice through a discovery process to determine the best approach to content production and distribution.
An interview with Marketing Performance Strategist Brandon Smits about what a business needs to do to reach clients and customers online.
James and Dennis discuss the dark side of emerging technologies and their ever greater encroachment into what used to be our personal lives.
An interview with Digital Marketing Practice Leader Ron Mattocks about how rapidly marketing is changing and what businesses can do to keep pace.
An interview with Web Development Practice Leader Andy Glassley about Sitefinity's Digital Experience Cloud and its role in Inbound Marketing
An interview with Senior Consultant Scott Walsh about Nintex and workflow automation.
Taking a break from marketing technology and business IT, James and Dennis talk with Raul Perez about the documentary video they produced investigating strange happenings in the Aptera building for Halloween 2015.
An interview with Business Development Manager Scott Howard about how knowing your customers' personalities and communication styles can help you get your message across to them. (Warning: episode contains some adult-themed innuendo.)
An interview with Project Manager and certified Scrummaster Andrew McNair about how the project lifecycle parallels dating relationships.
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