This episode of TGIM is all about how a great story can help you grow your business. Danae Ringelmann, the co-founder of crowdfunding giant Indiegogo, shares the 3 secret ingredients to a successful crowdfunding campaign. Meet two moms who started a business that takes the stress out of buying birthday gifts and raised millions of dollars for charity along the way. Discover the secret technique every jazz musicians knows, and every salesperson needs to learn. And meet a woman who founded a successful business not by competing on price, but by telling a better story.