Sin #5 – I'm a Contractor,Not a Salesman!
Most contractors have been there: that desperate and anxiousfeeling that comes when it is time to close a sale. You areworried that you will not be able to say the right thing,answer the prospects' questions in a smooth and persuasiveway, prevent them from saying those dreaded words thatalmost always mean no: "Let me think about it."
In fact, you might even feel frustrated that you have to sell atall! "After all," you say to yourself, "I'm a contractor, NOT asalesman!"
Of all the sins of the mind that contractors commit, this isprobably the most common (not to mention the most difficultto overcome). Fortunately, I am about to help you eliminateyour fear and hesitation by showing you how to think aboutsales in a whole new way. Listen for more!