In this episode of the Apparel Entrepreneurship Podcast we talk with former Olympic athlete Peter Häggström Lindecrantz, the visionary founder and CEO of YMR Track Club.
The brand started to commemorate the 100th anniversary of his old track club and it’s also deeply rooted in the rich textile heritage of Sweden.
We talk about how his experience in track and field has infused discipline and a unique aesthetic into his fashion enterprise, emphasizing sustainability and local production.
Episode Highlights:
Tune in to gain valuable lessons on building a brand with a strong identity and ethical foundation. This episode offers a deep dive into combining passion with business acumen to create a lasting impact in the apparel industry.
YMR Track Club: https://ymrtrackclub.com/
🔥 RESOURCES WE CREATED FOR YOU!
⚡️💻 6-Step Clothing Brand Startup Course - To 6 Figures And Beyondhttps://academy.apparelentrepreneurship.com/step/clothing-brand-startup-course/
⚡️💻 The Apparel Entrepreneurship Members’ Club - Tools, Resources & Communityhttps://memberzone.apparelentrepreneurship.com/membership/
⚡️💻 How To Write A Business Plan Workshophttps://academy.apparelentrepreneurship.com/step/business-plan-workshop/
⚡️💻 Find Your Brand Niche & Unique Value Propositionhttps://academy.apparelentrepreneurship.com/step/find-your-brand-niche/
⚡️💻 Apparel Entrepreneurship Tools & Templateshttps://www.apparelentrepreneurship.com/shop/
◽️◽️◽️◽️◽️◽️
⬇️ More stuff you should check out ⬇️
** FREE 6-STEP APPAREL BRAND FRAMEWORK WEBINAR **https://youtu.be/jlnm6Pd7zLk
** JOIN THE APPAREL ENTREPRENEURSHIP NEWSLETTER GIVING YOU INDUSTRY UPDATES, CONTENT, TOOLS, INSPIRATION, GUIDES, AND SPECIAL OFFERS! **https://www.apparelentrepreneurship.com/newsletter/
◽️◽️◽️◽️◽️◽️
SAY HI ON SOCIAL:APPAREL ENTREPRENEURSHIPWebsite: https://www.apparelentrepreneurship.com/Instagram: https://www.instagram.com/apparelentrepreneurship/LinkedIn: https://www.linkedin.com/company/apparel-entrepreneurship/TikTok: https://www.tiktok.com/@apparelentrepreneurshipFacebook: https://www.facebook.com/apparelentrepreneurship
DESINDER - Strategy, Branding & Design AgencyWebsite: https://www.desinder.com/LinkedIn: https://www.linkedin.com/company/desinder/Transformers Foundation:
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More