Dr. Claudia Pastides, Medical Director at Flo Health, dives deep into Flo's mission to democratize health information. Flo Health is a global platform revolutionising women's healthcare, serving reliable medical information to millions worldwide.
She shares her journey transitioning from a traditional medical career into HealthTech, offering invaluable advice for aspiring professionals. Our conversation uncovers how Flo bridges the gap between health professionals and the digital world, ensuring responsible, evidence-based content for its users.
As a bonus, Claudia decodes the science behind going viral on social media. A podcast first! This enlightening episode promises to broaden your understanding of the intersection of medicine, technology, and communication. Tune in and discover how Flo is changing the game in women's healthcare.
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Timestamps:
00:00 Flo Health
00:48 Introduction
02:50 Claudia's Journey
07:53 A Love for Marketing as a Doctor
09:35 Channelling your Creativity as a Doctor
12:18 Why More Doctors Need a Balance
15:03 What a Medical Director at Flo Health Does
17:37 HealthTech Companies Should all be Producing Content
19:40 Producing Content at Flo Health
24:48 How Medical Students and Doctors Can Start Producing Content
29:32 The Secret Formula to go Viral
31:33 The Future of Flo Health
35:30 Advice for Medical Students and Doctors Looking to Transition into HealthTech
38:42 Building Your Personal Brand as a Health Professional
40:32 Closing Remarks
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