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0:02
Latitude Media, podcasts at the
0:04
frontier of climate technology. Steve
0:07
Levine has been a foreign correspondent for The
0:09
New York Times and Wall Street Journal. He's
0:12
written multiple books on oil geopolitics and the
0:14
global race to dominate batteries. And
0:16
today, Steve edits The Electric, a publication
0:18
from The Information. He is
0:20
definitely one of the writers I closely follow
0:22
for insider reporting on the battery industry. I
0:25
cover everything from the mines, battery metals
0:27
mines, all the way through the value
0:30
chain, components, batteries, all
0:32
the way through to EVs and
0:35
big geopolitics. And one topic that
0:37
is unsurprisingly dominating his coverage of
0:40
late, Tesla. He's had some
0:42
big scoops from inside the company. Tesla
0:44
has always been a tumultuous company to
0:46
cover, but the last few months have
0:48
been particularly chaotic and possibly more transformative
0:51
than any other moment in the company's
0:53
history. It's astonishing what's happening
0:55
with Tesla. I'm not
0:57
sure that people are really
0:59
understanding what's happened. The
1:06
origin of Tesla was rooted in a couple of things.
1:09
Drive down the cost of EVs to
1:11
eventually make an affordable family car and
1:14
do it to electrify transportation as quickly
1:16
as possible to drive down emissions that
1:18
are warming the planet. It's really important
1:21
that people demonstrate to governments around the
1:23
world that they care about climate change.
1:25
Elon started out in the 2000s,
1:28
like 2003, 2005, 2006, with this very idealistic idea, his
1:34
ethos, I'm going to electrify all
1:36
of the cars on the earth
1:38
and through that I'm going to
1:40
help resolve climate change. Basically, everyone
1:42
who doesn't have a vested interest
1:44
or isn't crazy, thinks this is
1:47
a real real serious issue. Even
1:49
with all the crazy growth and ups and
1:51
downs and stops and starts, those two goals
1:54
have always been a part of Tesla's ethos.
1:56
But this February, Musk Made a series
1:58
of abrupt decisions that. The bleak changes
2:01
books over the last few months
2:03
that has all been put on
2:05
It's head. Founder and Ceo Elon
2:07
Musks posted a message on social
2:09
media yesterday. The post on Access
2:12
simply read a quote quote Robo
2:14
Huxley unveil on his. Mother
2:17
has spoken about a Rowboat Happy
2:19
Project for years, but some analysts
2:21
say it as a risky bet.
2:24
He's decided I'm not a car
2:26
company, I'm in a I and
2:28
robotics company and I'm about creating
2:30
a ten trillion dollar company that
2:33
is based on our first robo
2:35
taxi but then resume and always
2:37
robots and and he cancels. You
2:40
know, the family car the the
2:42
affordable car, the one that was
2:44
going to. Sell in the
2:46
millions every year and really takes
2:48
a Tesla cars from being more
2:51
or less nice. Right for first
2:53
mover tax. First moved into the
2:55
major, he cancelled that. Well, that's
2:57
not ideal as says that's not
2:59
about climate change. Musk. Has
3:01
always been an erratic and demanding leader
3:04
the people working for and put up
3:06
with it because they believe in the
3:08
mission, but now he appears to be
3:10
downplaying or possibly canceling plans to build
3:13
an affordable easy model that Models called
3:15
the Model To Must Also laid off
3:17
the entire Supercharge team and now is
3:20
putting all his attention on an autonomous
3:22
robo taxi as deep as reported. This
3:24
left teams inside Tesla scrambling and questioning
3:27
the future different folks who are actually
3:29
producing the car itself. Making
3:31
the batteries like that, Our trains
3:33
making a vehicle their on are
3:35
unhappy. Would.
3:38
You call that a crisis. a
3:40
turning point out. How would you
3:42
characterize the last few months of
3:44
moves and and what version of
3:47
Tesla are they ultimately going to
3:49
make? I think it is a
3:51
crisis If you don't have the
3:53
models to and you don't have
3:55
new affordable vehicles. To. Bring out
3:57
by the first quarter of next year like.
4:00
You promised and you can't do the
4:02
robo taxi on time. What do you
4:04
have? What are you going to say
4:06
next year? What Is Tesla going to
4:08
sell all of those things together? Add
4:11
up to me to a crisis moment.
4:15
So Tesla has changed a lot Musk
4:17
has has changed and the world will
4:19
catch up to this and that is
4:21
and then we'll see what happens. This
4:24
is the carbon copy and Steven Meisel. This
4:29
week a conversation with Steve have been
4:31
from the information on what's happening inside
4:33
Tesla will hear about his reporting on
4:35
a series of decisions by Musk that
4:37
is throwing car teams into turmoil and
4:39
radically changing the course of the company.
4:46
says. That a surge of distributed energy
4:48
resources, electric cars, and great constraints utilities
4:50
are ramping up seeing him at pricing,
4:52
but the results are maxed. It's utility
4:54
self employment rates correctly or transparently. It
4:56
could be a major roadblock for the
4:59
energy. Transition and a headache for customers.
5:01
And. June thirteenth Latitude Media and Great Acts
5:04
one has different here from to examine the
5:06
imperative, a third rate design and the consequences
5:08
of getting it wrong. Registered.
5:10
The link in the show notes or
5:12
got a lotta Tude media.com/events. Clean.
5:15
Energy and Climate Tech or policy driven
5:17
industries. And anyone working in this field
5:19
touches local, state and federal policy in
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5:24
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5:58
There's any. Start. point
6:00
for the current Tesla turmoil, it might be February
6:03
28th when Elon posted, tonight
6:05
we radically increase the design goals for the
6:07
new Tesla Roadster. And he said the car
6:10
would hit zero to sixty in less than
6:12
a second. When he said we, he really
6:15
meant I, didn't he? What
6:17
happened? He decided, so
6:19
that that week, it's the week
6:21
of February 26th,
6:23
he ever since he bought
6:26
Twitter has kind of stepped
6:29
away from his other companies
6:31
including Tesla. But every
6:33
now and then he would step back
6:35
in to Tesla, into his other companies,
6:37
and this was one of those weeks.
6:39
And among the things he did, among
6:41
the meetings that he had that week
6:43
was with his Roadster
6:47
crew, his Roadster team. And
6:50
he decided himself,
6:54
without, so without telling anyone
6:56
else that, that
6:58
it's gonna go twice as fast as I said before.
7:00
So instead of going
7:02
from zero to sixty in 1.9 seconds, which is
7:04
very fast, like
7:09
think in your mind how
7:11
long, okay that was about two
7:13
seconds, like that pause that I just did,
7:15
right? That's going from zero to sixty. He
7:17
decided we're gonna go, we're gonna
7:20
get there twice as fast. And
7:22
so he tweets
7:24
that, he said tonight we
7:27
decided, so he sent this late at
7:30
night, but the his crew,
7:32
the people actually working who would carry
7:34
this out, learned of this
7:37
on Twitter. And so what
7:39
does that mean for the engineering teams
7:41
who are deep in this? What
7:43
is, what kind of scramble is this set
7:45
off inside Tesla? It means
7:48
that, so the the Roadster
7:51
remember was the first car that
7:53
Tesla produced in 2008, and he had been Promising
7:58
a reboot of. The
8:01
Roadster for years. And.
8:03
Now he's going to do it Now
8:05
He says okay now I'm I'm going
8:07
to do is gonna come out in
8:09
twenty twenty six And this means that
8:11
the body crew. The
8:13
battery crew, the electric motor,
8:15
the whole power trains. Everyone
8:17
has to be aligned in
8:19
terms of the of the
8:21
specs that he establishes for
8:23
that vehicle. in this case,
8:25
the roadster, Now. If you're going
8:27
twice as fast. That. Means that
8:30
within the battery went when you
8:32
accelerate. That means that the that's
8:34
a Lithium ion. The lithium as
8:36
in the battery is to traveling
8:38
from the anode to the cathode
8:40
twice as fast. Or that means
8:43
when you push on the accelerator.
8:45
What that means is that the
8:47
the Lithium is moving from one
8:49
electrode to the other. Now you're
8:51
You're You're saying? Well, we want
8:54
those electrons to move twice as
8:56
fast as it's not. You can't
8:58
say that. privacy. The you
9:00
you have to set up
9:02
the electrochemistry so that can
9:05
happen. Ah move without the
9:07
lithium really getting dumped up.
9:10
In. The anode or in the cathode.
9:12
or or or or getting lost
9:14
in the. Ah, Electrolyte.
9:17
And when you move like that, you
9:19
create heat. You can't
9:21
have the battery over
9:23
overheat. Ah, Lithium is
9:25
a highly volatile. A. Highly
9:28
flammable metal. And he
9:30
says you have to. One of the
9:32
big challenges in electric cars is keeping
9:34
it's cool to keeping it under control.
9:36
And so the two things in of
9:39
two things. That. come to mind
9:41
is is that one. You. Have
9:43
to make sure that the Us that
9:45
the acceleration. Those. that they are
9:48
also chemistry is going to go
9:50
as as he ilan dictated in
9:52
his new orders and that you
9:54
don't end up in a dangerous
9:57
situation where one set off one
9:59
cel cat is on fire and
10:01
then you get a runaway
10:05
situation, the whole battery
10:07
can become engulfed in flames.
10:10
Obviously you want to avoid that. So
10:12
that would be a big deal if that were
10:14
the only thing that had happened
10:17
that week. But that same week, Elon
10:19
made an impulsive decision that would set
10:21
Tesla on this radically different path from
10:23
what investors had previously expected, one that
10:26
would steer the company away from the
10:29
more affordable model, the Model
10:31
2, to focusing on autonomous
10:33
vehicle fleets, the robotaxes. You've
10:36
reported extensively on this and
10:38
your recent story uncovers what happened
10:41
inside the company. How did that play
10:43
out? Right. So there had been
10:45
a report that that week,
10:47
that consequential week, the last
10:50
week of February, Elon
10:52
had canceled the Model 2. But
10:55
it turned out, I started
10:57
looking into that and it
10:59
turned out that Musk had had this
11:04
series of meetings where
11:07
he made a number
11:09
of decisions. We
11:12
don't know the order of the meetings that
11:15
took place, but we know the meetings
11:17
that happened. One meeting, he
11:20
saw the Model 2, the latest
11:22
version of the Model 2, which
11:24
was on track to go into
11:26
mass production next year. He
11:28
saw the robotaxi, where
11:31
it is at right now, which is
11:34
in the design studio, just
11:36
at the very first
11:38
stages of being developed. And he
11:40
saw the Roadster. When
11:44
he saw the robotaxi, he was so
11:48
bowled over by whatever it
11:50
was he saw in it, that He
11:53
remarked to his team, wow,
11:55
this looks great. Do
12:00
that. He scrapped the model
12:02
to. On. The Spot. And.
12:04
He said let's to the robot at
12:07
work, we're doing the Rover taxi first.
12:09
This is wild. Ah, it is not
12:11
what a lot of people expected and
12:13
enters the it's while because of what
12:15
it does to the teams inside Tesla.
12:17
Ah, there's some design crossover between the
12:20
model to in the rubber taxi which
12:22
you write about and in your recent
12:24
story but that's very different cars. Why
12:26
is that such a radical move for
12:28
the team's working on. These.
12:30
Cars to suddenly slow or even pause
12:33
the model to work. And and put
12:35
it all into the Rebel Taxi. One.
12:38
Thing to know is that a lot
12:40
of people who work at. Tesla.
12:43
Are. There because they
12:45
believe in sustainability. They.
12:48
Believe in the mission that
12:50
was says that was set
12:52
fourteen years ago to electrify
12:54
the world and to help
12:57
resolve climate change. The.
13:00
Twenty. Five thousand dollar. Model.
13:02
To the one they were developing. Was.
13:06
The keep the is the key. Ah,
13:08
I'm. To doing that. To
13:11
getting their right. but that was the
13:14
going to be that the your ten
13:16
million cars a year by twenty thirty.
13:19
Of those vehicles were going to be.
13:21
For. Them to be sold and that that was how
13:23
they're going to get there when you can soul. The.
13:26
Models who. You're.
13:28
Messing with the those people.
13:31
That's. The reason why they're at the company.
13:33
But let's say the you're in it You know
13:35
they just say okay, Well you know okay Eli
13:37
wants to do with this way So as to
13:39
that way so you been you been spending all
13:42
of your time. Engineering that
13:44
model to getting the battery, getting
13:46
the power train, getting the vehicle.
13:49
Ready. For. Mass
13:51
Production next year. And that's
13:53
no small thing, right? Because
13:55
you're you're You're taking. Cars.
13:59
right? The model. Model 3, the Model
14:01
Y, these cost in
14:03
the mid 30s and into the 40s when you're adding other
14:08
features to them and suddenly you're saying, we want a car that's
14:10
40 or 50% less. So
14:15
you have to do all kinds
14:17
of things, especially to the battery
14:19
to get there. All of
14:21
that work is put on the scrap
14:23
heap. All that work that
14:26
they did. They have done no work,
14:28
almost no work on the robotaxi. So
14:30
suddenly he doesn't not only want the
14:32
robotaxi, but he wants it at the
14:35
same time that the Model 2 would
14:37
have come out, which is the second
14:40
half of next year. And
14:43
so, you know, very, very
14:45
quickly, it's not so much the
14:47
powertrain. So the battery and
14:49
the electric motor, all of that
14:51
was going to be approximately the
14:53
same. That's what I
14:55
was told. But the body, a lot
14:58
of what the aerodynamics
15:00
that make a car work
15:02
and that bring down the cost,
15:05
all of those factors,
15:07
all of those design is in the body.
15:09
And so those guys hadn't done any work
15:11
at all. And so
15:13
they have to go from basically
15:16
a concept to
15:18
a real car, a robotaxi. And
15:22
a robotaxi means it's an
15:24
autonomous driven car with no
15:26
steering wheel and no pedals
15:29
in one year. No one outside
15:31
the company and no one
15:33
inside the company who I spoke
15:35
to anyway believes that
15:38
the robotaxi is ready to be
15:40
without a steering wheel, without
15:43
pedals. And even if it
15:45
were ready, that is ready
15:47
for regulators are
15:49
ready to say, yeah, go. That's
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when Latitude Media and GridX will
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I'm Julia Piper. I'm Brandon Hurlbut. And I'm Emily
16:33
Dominich. A
16:35
little over a year ago, political climate took a
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break so we could focus on the groundwork
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Inflation Reduction Act. I'm excited to say political
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climate is a show for people who want
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have actually helped shape it. So join me,
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Brandon, and Emily every other week, starting in
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April, for fresh episodes of political climate. Subscribe
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to the show wherever you listen to podcasts. I
17:22
know it's really difficult to get inside
17:24
the mind of Elon, but what's your
17:26
read on what is happening here? I
17:29
mean, if you look at the pressure
17:31
from Chinese EV makers, there are dozens
17:33
of new models, perhaps hundreds coming that
17:37
are extraordinarily cheap
17:40
and being adopted in mass. So you have a
17:42
lot of pressure from Chinese automakers. And then if
17:44
you look at the last decade and a half
17:46
of autonomous
17:49
vehicle development, we have
17:51
seen substantial improvements
17:54
in the autonomy, but certainly nobody
17:56
is ready for a level five
17:58
autonomy, not even close. A
18:00
lot of companies have gone bankrupt or downsized.
18:02
Apple just gave up on its autonomous car
18:04
effort. After a decade of development,
18:07
you had some of the brightest AI
18:09
engineers and automotive folks working on that
18:11
program. Tesla itself
18:13
is under federal investigation for securities
18:15
and wire fraud for claims around
18:17
its own self-driving system. Why
18:20
is Musk running so hard into
18:22
autonomy? What's your read? We
18:25
can reference, in terms of getting into his
18:27
mind, the best thing
18:30
is Walter Isaacson's book because
18:32
he sat with Musk for two
18:34
years, flying on the wall,
18:37
and that's priceless. Musk,
18:40
beyond what he said originally
18:43
14 years ago, what he said on Battery
18:45
Day, what he said last year in the
18:48
shareholders meeting and
18:51
in all of those places, he
18:53
was very enthusiastic about the
18:55
Model 2 and it's going to blow your mind. You've
18:59
never seen a car like this, and so on, the
19:01
way he can talk. He
19:05
blew hot and cold on it. In fact,
19:07
internally, he blew hot and cold. He was
19:09
not excited about this car. He
19:12
told Walter, this isn't the most exciting
19:14
thing that we're doing. I
19:18
think there's some of that. There's
19:21
a question in my mind about
19:23
whether he thought that
19:26
this was really going to be a
19:28
Tesla. In his mind, what
19:30
is a Tesla? He's
19:33
looking at the Model 2 mock-up
19:36
that his design
19:38
crew had put
19:40
together. In
19:43
his mind, was it a Tesla? And
19:46
if it was a Tesla, would it
19:48
hit the profit margin? Could
19:51
it really be made at $25,000 with a healthy profit margin? This
19:58
is something that changed in... him
20:00
over the years. He didn't really talk
20:02
about, I mean, he did in his
20:04
revenue, I'm talking about profit
20:07
margin and so on.
20:09
He did talk about that, but he
20:11
didn't make it that that was the
20:13
core ethos of the company. I'm
20:15
going to be a valuable, a super valuable company.
20:17
I'm going to make a lot of money. But
20:21
recently that changed. So
20:23
he told Walter Isaacson,
20:26
he's talking about the robot taxi.
20:28
This is the car that's going
20:30
to turn us into a $10
20:32
trillion company. Now, why do you say
20:34
that? Why is that on your mind? I
20:36
want to be a $10 trillion company. Was
20:38
that something he said in his master plan? Number
20:41
one in 2006, master
20:43
plan number two, 2016, or,
20:45
or his most recent one
20:48
last year? No, he
20:50
didn't say that. And so something shifted
20:52
in his mind. I somehow, I have
20:54
to be a valuable company. Somehow his,
20:56
in his mind, if I'm Elon Musk,
20:58
one of the richest guys in the
21:00
world, I've got this space company, I'm
21:02
going to land on Mars, all of
21:04
these things, right? I also have to
21:06
have this company that's, you
21:08
know, super valuable and making
21:10
this margins. That's part
21:12
of the, that's part of the
21:14
decision too, because he, he, he,
21:17
uh, when he's describing we're an
21:19
AI company, we're a robotics company.
21:22
If you think we're a car
21:24
company, do not invest in us.
21:26
He, he, he said this recently,
21:28
he said this, uh, over
21:30
the last month. And, and so,
21:33
uh, if, if you've got all these
21:35
things on your, on your mind, then
21:39
maybe you do, you know, maybe you do jump,
21:42
uh, and say, you know, uh, you know,
21:44
we're gonna, we're gonna figure this out. We're
21:47
going to be an AI company. We're going to do
21:49
the robo taxi. I personally think
21:51
it's not rational, right? I
21:53
think, I think that, that you go ahead with
21:55
the model to, if you want to
21:57
make the robo taxi, you're doing that in. Parallel
22:00
with that you're investing ten
22:02
billion dollars a year. That's what he's investing in
22:05
dojo the chip and and
22:08
and optimus the
22:11
humanoid robot and Robo taxi
22:13
and he says if you're if
22:15
you're serious about AI about winning
22:18
You have to spend that amount of money per
22:21
year and if you're not spending that amount of money You're
22:23
not in the game. You're gonna you're gonna lose. I think
22:26
it's not rational Wall Street has told them.
22:28
It's not rational and
22:31
and he's backpedaled right after
22:33
Wall Street and when I say Wall Street, I
22:35
mean that the numerous
22:38
analysts wrote reports Saying
22:41
we don't we don't believe that
22:43
Musk really cancelled the model too
22:45
because that would be insane Right
22:48
then use the word insane, but you know, they use synonyms
22:50
for that further making Everyone
22:53
dizzy. There was another
22:55
move that caused confusion in the
22:57
electric vehicle market in mid-April Musk
23:00
announces major layoffs across the company because
23:02
of lagging sales a Senior
23:05
leader wrote to an email to the supercharger
23:07
team at that time saying must believe their
23:09
work was critical Which you
23:11
reported on and then two weeks later
23:13
that supercharger team was gone Leadership
23:17
was scrapped. The whole team was fired. Why
23:19
was that such a head scratching move? This
23:23
is the supercharger team, especially those
23:25
are the crown jewels of Tesla
23:29
people are not going to buy an
23:31
electric car ordinary. I mean I
23:33
mean mainstream you and me right We're not
23:35
gonna buy one unless we think we can
23:37
charge it up when we want and fast
23:40
must from the beginning understood that and
23:42
built a head
23:45
of demand this global
23:48
Supercharger network across the United States
23:50
and across the world These
23:53
places that that not only charged fast
23:55
not only were were convenient, but were
23:57
pleasant to go to You
24:00
wanted to go charge. I
24:02
have friends who go charge their
24:05
car and sit in the back
24:07
seat and play video games. This
24:09
is fun, right? And now,
24:13
Muska said, well, actually, we're not
24:15
going to build them at the
24:17
rate we were, and I'm firing
24:19
the entire team in charge,
24:21
500 people, and the
24:23
person in charge of that team.
24:25
I'm firing all of them. It's
24:28
not just head scratching. It's mystifying.
24:30
You get rid of the team
24:33
responsible for your
24:36
most valuable asset,
24:39
and you put all the bets of your
24:41
company. You bet the company on
24:43
a technology that isn't anywhere
24:46
near ready for the market. All
24:49
of these things together, they're not
24:51
rational. They are not rational. Tesla's
24:53
always been a really chaotic company
24:55
to cover, but this feels kind
24:58
of different. And I wonder if
25:00
you can give us the market backdrop about why
25:02
this moment is different for Tesla. You've
25:04
got a slip in sales. You've got
25:06
pressure from EV makers in
25:08
China, factory delays. What is happening
25:11
in the EV market generally that
25:13
is putting more pressure on Tesla
25:16
and perhaps forcing Elon's hand to make some of
25:19
these moves that are
25:21
baffling folks? This
25:23
question can be divided into two. One is,
25:25
why is this? Why is this?
25:27
So he's faced other challenges. There have
25:29
been other crises in Tesla
25:32
history, and there have been moments where he fired 10%,
25:34
15% of
25:36
the company, 2019, 2022, the most recent ones.
25:42
There have been numerous times
25:44
Musk himself has narrated
25:47
when he thought the company was going to go bankrupt.
25:50
But all of those times, there's
25:52
the Model S, there's the
25:54
Model 3, there's production hell, there's
25:57
the Model Y. I'm running out of
25:59
money. calling all his friends
26:02
before the midnight deadlines
26:04
to try to get them
26:07
to pour money into the company.
26:10
But those were different because each
26:12
one of those was him advancing
26:15
the development of electric
26:17
cars. Okay, I have
26:20
this model that cost $125,000. Now
26:23
I'm going down to $80,000 and then $50,000 and so on. You
26:27
could see the progression. There's something rational
26:29
there. Even if you didn't believe that
26:32
it would work, it made sense. This
26:34
one makes a lot less sense.
26:37
The second part of this, what are the
26:39
things that are happening? One
26:43
is that the mainstream market
26:45
outside China has not
26:47
bought into electric cars. So
26:51
the non-Chinese market almost around
26:53
the world, not everywhere. There's
26:56
some countries that have bought in,
26:58
but generally speaking. So
27:01
they have to be convinced. The
27:04
way they'll be convinced is that
27:06
the price needs to come down
27:08
and there needs to be fast charging
27:12
everywhere. A number
27:14
of these things. But it's
27:17
uncertain. It's uncertain how
27:20
quickly those markets are going
27:22
to develop. We have a signal
27:24
from first movers, tech first movers,
27:26
the first people who bought the
27:29
iPhone. It's those kind of people who
27:32
have bought
27:34
the first Teslas, the first
27:36
electric cars. Look at
27:38
all the other companies, their
27:41
sales, Volkswagen,
27:43
Ford, GM, they're
27:45
selling their cars in
27:48
the thousands or the tens of
27:50
thousands. It's only two companies that
27:52
are selling their cars in
27:55
the high hundreds of thousands and millions.
27:58
It's Tesla, we already said. And
28:00
China's BYD and so so so
28:02
that's one thing happening The second
28:05
thing happening is that the one
28:07
place where mainstream buyers? Have
28:10
bought in is China right
28:13
so China has built capacity
28:15
enough Battery and
28:18
EV capacity to supply the
28:20
whole world but there obviously
28:22
there isn't a Market
28:25
in China for that many
28:27
cars for that many batteries and
28:29
so they're pushing outside of
28:31
China China has become the largest
28:34
exporter of cars in the world
28:36
just over the last year China
28:39
sells more EVs than
28:41
any then by far than
28:44
any country in the world and its
28:47
state-of-the-art Chinese batteries the
28:50
whole supply chain and Chinese
28:53
EVs can compete with
28:55
anyone's EVs around
28:57
the world including Tesla
28:59
including lucid lucid, you know is
29:01
a is a fantastic Electric
29:05
car as as well and
29:07
and so Musk is seeing that
29:10
Okay, he's gonna come out with his twenty five
29:12
thousand dollar car But it's unlike
29:14
when he came out with the model 3 or
29:17
the model y it was those cars were all
29:19
by themselves They were competing
29:21
against nobody the model s the
29:23
same thing roads are the same thing
29:25
now He's coming out with model
29:27
2 he has competition so that that
29:30
car Not only has
29:32
to meet all of the
29:34
metrics that we already stated about cost
29:37
But it also has to be be something
29:39
that has to be distinct
29:42
distinguished from Everyone else's
29:44
car. Whereas the robo taxi is
29:46
not right if he really does
29:50
Produce the robo taxi next
29:52
year that will stand alone Elon
29:55
is a well-known chaotic
29:57
leader one executive
30:00
told you he turns the barge like it's
30:02
a speedboat. He decides things publicly
30:04
then seemingly on a whim and then doesn't
30:07
share them with his team and then
30:09
they find out via you know an
30:11
earnings call or an ex post. His
30:14
behavior in the last
30:16
couple of years seems less predictable than ever.
30:19
What are people saying about him inside the company
30:21
as he's making some of these decisions? What's the
30:23
vibe you're getting? Negative. So
30:26
I should say the people I talk to
30:28
are hardware people. So there are people doing
30:31
batteries, there are people doing vehicles. Their rationale
30:34
for being with the company has
30:36
been turned on its head. I'm going to
30:39
do something about climate change. I'm
30:41
going to make the kick-assing as
30:44
battery in the world
30:46
that's going to make everyone want this
30:48
car. I'm going to make the coolest looking
30:51
car. These things were all
30:53
turned on their head. And
30:57
so there was unhappiness
30:59
that Musk stepped
31:01
away from the company for the last
31:03
two years when he bought Twitter and
31:06
was focused entirely on it.
31:10
Letting go everyone there right? Remember
31:12
he really scaled back there. Suddenly
31:14
he has a political agenda which
31:16
he didn't have before. Now he
31:18
pops suddenly
31:24
pops into abruptly
31:26
into Tesla after all
31:28
this time and on
31:31
the spot turns everything upside
31:33
down. That has made
31:35
the team dismayed, unhappy,
31:39
and lacking confidence
31:42
in Musk's leadership. Steve
31:45
Levine manages and
31:47
writes for the Electric, a
31:49
publication from the information. It's
31:51
focused on next generation
31:53
batteries, electric vehicles, autonomous driving,
31:55
other energy transition subjects.
31:57
And you're reported on Tesla. It
32:01
has been phenomenal. So thank you
32:03
so much for taking a break from the chaos
32:05
and sharing us some of your insights. Thank
32:12
you, Steven.
32:16
And that's going to do it for the show. If
32:18
you want to check out Steve's reporting on Tesla, we'll
32:20
have a link in the show notes. And
32:22
the carbon copy is produced and written
32:24
by me, Steven Lacy. Sean Marquand is
32:26
our technical director. He also wrote our
32:29
theme song. If you want to get
32:31
other industry news on the companies and
32:33
trends in the battery industry and beyond,
32:35
go to latitudemedia.com and you can sign up
32:38
for our newsletter there. We also have some
32:40
events coming up that you should definitely check
32:42
out. They're both remote events, so it's easy
32:44
for you to attend. On
32:47
May 30th at 1 p.m. Eastern, we
32:49
are going to be collaborating with Origami
32:51
Solar to unveil
32:53
some new research on how recycled
32:55
steel can help reinvigorate the U.S.
32:58
solar industry By switching from
33:00
aluminum to recycled steel, solar producers
33:02
can actually reduce greenhouse gas emissions,
33:04
qualify for IRA domestic content incentives,
33:06
and help blunt supply disruptions. So
33:08
if you've got questions on the
33:10
shift to steel, come
33:12
attend at May 30th at 1 p.m. Eastern. You
33:14
can register at latitudemedia.com/events. We're also
33:17
holding one. I'm hosting this one
33:19
as well. It's on June 13th
33:21
at noon Eastern. It
33:23
is with Achman Farooqui, Scott Engstrom of
33:26
Grid X, and we're looking at rate
33:28
design, modern rate design,
33:30
how it can make or break the
33:32
energy transition. Fascinating topic as we look
33:34
beyond solar net metering, how to compensate
33:36
batteries, how to make demand response programs
33:38
better, electric vehicle charging. There's a lot
33:40
of new stuff happening in the market
33:43
that's really critical for rate design. Again,
33:45
that's June 13th at noon Eastern. Both
33:47
of those are free events. And
33:50
catch us next week here on The Carbon Copy.
33:53
I'm Stephen Lacey. Thank you so much for listening.
34:00
you
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