Most Marketers send targeted, relevant messaging via emails to their customers and prospects with a goal of creating interest. More often than not, marketers include a Call-to-Action in their emails which is a link of some kind. The idea again to capture that interest. Phishers also tend to use similar techniques. Listen to this podcast and learn about these different techniques. Hear more from the Core Security experts if there is a way to differentiate between the good and the evil.

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