We're taking a deep dive into the fascinating world of Edge Computing with none other than Joe Coco, the Group Partner Program Manager for Microsoft's Edge investments. With an impressive 25-year tenure at Microsoft, Joe shares his unique experiences and invaluable insights about the evolution of edge computing and the role that Microsoft is currently playing in its dynamism. We're talking about everything from industrial equipment to self-checkout devices to tiny sensors, and how Windows IoT is revolutionizing the value proposition of Windows in this context. 

Imagine if you could control edge devices from the cloud, with the right software and policies in place. How about unlocking new business opportunities, optimizing production processes, and replicating these processes in other factories? This isn't just a vision, but a reality that Microsoft is making possible with its Azure IoT investments. Joe helps us peel back the layers of this groundbreaking technology, shedding light on the layered security between the cloud and edge devices, and the importance of having a unified way of writing code and orchestrating workloads.

We also dive into the must-have conversation about business model innovation in the realm of edge computing. This involves constructing models that meet customer needs, integrating products to create a value proposition, and the transition from per-unit to subscription-based models. And of course, what would a discussion about edge computing be without touching on the implications of AI, such as network traffic optimization and operational challenges? So, buckle up for an enlightening ride into the heart of edge computing, its applications, and its future!

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