Hello everyone! My name is Ladek and my guest for this episode is learning designer and journey mapper Sam DeGeus. She has developed a learning design methodology that is adaptable, scalable, and gets everyone engaged in the design process. Her strong facilitation skills and ability to wrangle and synthesize large amounts of information are critical components to delivering effective journey mapping and alignment workshops for clients around the world.

In this ‘conversational journey’, Sam and I talk about

00:00 › Start

4:00 › Going on a Journey—What exactly is journey mapping and what is its purpose… and how might it speed up the process of getting to important conversations about learning?

6:32 › First Step—Why isn’t everyone using Journey Maps for every learning opportunity and does it work as well in the K-12 space or HigherEd as it does in the corporate space?

18:36 › Discovery—How might journey mapping uncover non-training needs, what those look like… and how you can make sure this process doesn’t go off the rails with complexity

27:37 › Muddle—Sam explains how to overcome common objections to journey mapping and how to create parameters for success, and she provides examples of “ah ha” moments and success in her past work

37:56 › Bookend—What happens after a map is created, or the process reaches a stopping point, and actions need to be taken.

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