Ma Perkins (or "Oxydol's Own Ma Perkins") was produced by Frank & Anne Hummert in 1933, "Ma Perkins" became the longest running radio "soap" opera. It lasted for 27 years.

Ma was the owner-operator of the lumber yard in small Southern town of Rushville Center, population 4000. Story-lines pivoted around her interactions with the local townsfolk as well as the ongoing dilemmas of her three children, Evey, Fay and John. One of her children died during WWII.

The kindly, trusting widow Ma Perkins with her huge heart, and great love for humanity, was forever offering her homespun philosophy to any troubled soul in need of advice. [Source:Wikipedia]